Penguin Recover: Remove links vs Burry Links
-
The best is to do both. However with those with limited resources, would building more links with branded and naked URL anchor links be a better solution than painstakingly asking every webmaster to remove links.
-
.....building more links with branded and naked URL anchor links...
If you control the anchor text then these are phony links.
-
I disagree with creating links over removing links.
If you had a gallon of water with some poison in it would you add fresh water to dilute it before drinking or would you pour out the tainted water first and then add fresh water.
-
The problem with answering this question is that any answer given is pure speculation. We've only had one Penguin refresh and the only credible story I've seen of recovery is the story of WPMU. What that means is that no one really knows what you need to do to beat Penguin.
Many SEO's believe that Penguin is all about the percentage of keyword anchor texted links you have. If this is the case, then diluting the links with more natural looking ones such as "click here" and your url should, in theory, work.
My gut instinct is that the algorithm is more complicated than just looking at the percentage of keyword anchor texted links. If I personally were affected by Penguin I would not build "click here" and url links using the same tactics that originally got me penalized. Those tactics are likely links from low quality article sites, blog comments, etc.
Others may disagree with me but I think that the only links that are going to work to dilute out bad links are ones that are truly naturally earned. And, it is very difficult to earn links on a large enough scale to reliably accomplish this.
With each algo change Google is getting better and better at distinguishing which links are earned and which are self made. I really think that in the future, the only links that are going to be effective (and not penalized) are truly earned links. This is going to make the job of an SEO much more difficult!
-
Depends on your current link profile.
If you already have high quality links, you should remove bad links. If you don't have high quality links, get those first and then focus on removing links if your rankings don't improve.
If you don't have high quality links and you remove all low quality links, your website probably won't rank anyways which is why you should focus on "burying" links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should harmful links to your own website be removed?
Upon running a link report on a website, there are often multiple links flagged as bad or suspect that come from a blog that is integrated into the website, which means there are links (set up as article tags) in the site that go to other pages in the same site. They have likely been flagged due to their high frequency. A similar problem is occurring where blogs from a connected site (from an offshoot site of a company that is part of the original) are also tagging their blog posts to link into the original website. Should these links be disavowed? Will these links have an effect on the website if they are disavowed or not?
Link Building | | rachelmanning8880 -
How much time does it take for the links to be forwarded to redirected link?
Hi there,
Link Building | | MoeezLodhi
Thank you for taking out some time for this question; I have changed the permalinks last week for a website.. I forgot to redirect old permalinks to the new one.. So I did 301 redirection, it has been 4-5 days since I did that but the links are not forwarded to the new Permalink so far.
How much time should I wait for the links to be forwarded to the new permalinks? Secondly, I am sure I have done the 301 redirect correctly, as when I go to the old url / permalink it directs me to the new permalink. So I am sure 301 is done correctly. Do I need to submit the sitemap again?0 -
SEO Consulting Agency for Strategy and Link Removal
We need your guidance on SEO Agency we can consult for strategy planning for our websites. We received manual Partial penalty on both domain few months back and since then have seen tremendous fall in rankings for both of the domains. Have been trying to remove all spam links we found out of links we got from webmasters and disavow one's we were not able to get removed. But yet request for penalty removal not accepted. Would appreciate your concern on helping us out if we can take help of some agency for aggressively getting our spam links removed and plan for a better strategy to improve our rankings. Please suggest one of the best in this domain we could reach.
Link Building | | amitjain0 -
What are inbound links worth after Panda and Penguin, since a site ranks for the NATIONAL keyword "outdoor furniture" with ONLY 7 INBOUND LINKS!?!?
ARE INBOUND LINKS TODAY ALMOST WORTHLESS??!!? After having been the KING of SEO, down to the toilet? Today I got a great sample from a fellow SEO professional showing a site, rockymountainfurniture.com rank for "outdoor furniture" with ONLY 7 INBOUND LINKS FROM 3 DOMAINS and a domain trust of 14!!!! ON A NATIONAL, VALUABLE, HIGH QUERY VOLUME KEYWORD!! I was stunned, but is this the "NEW SEO WORLD" we live in, so we should skip spending hundreds of hours on link building? There are over 32 different types of inbound links but this is much MORE than a radical change, this is turning SEO as it was up-side-down. Any input, thoughts, ideas?
Link Building | | yvonneq0 -
Resource linking
Is a resource linking page a good way to build backlinks? Do I need to ask permission of the site I am linking? & If do build a resource page do I have to keep in mind keyword density rule, not to stuff too many links on page? I see one of my competitors using a "resource page" and linking to some high athority sites, (which I know they have not asked permission) b/c they are big name site, NFL, NHL, ESPN etc. Any suggestions much appreciated! Thank you!!!
Link Building | | TP_Marketing0 -
Link Building Services Post Penguin
Hi Can anyone suggest a link building service that is of higher quality and still works nowadays? All the private networks were deindexed and it looks like we're left only with blasting software, which i don't really like. I am doing research on link building now and i can't seem to find any service that meets the quality of BMR or other deindexed Homepage Networks. Thanks!
Link Building | | comancsm0 -
LINK BUILDING - Does it really matter if the link is not relevant?
Hi guys, I have just done a lot of link buillding and I thought I am just going to link build and I am not going to go after RELVANT links. I have property/real esate website and I have been any kind of link builidng and I have noteced some good increases in rankings.. So my questions is; Does it really matter if the link is relvant to property or real estate if I have got ranking increases? Or will it later harm my site?? Thanks Gareth
Link Building | | GAZ091 -
Link building and directory links to a new site
I have three new sites all hosted on the same server in the same public html folder and each site is in a different folder inside the public html folder. These sites are a listing of live music venues in different cities in Texas. Should I link these sites together to increase page rank to each other and also put key search phrases in the anchor text and place these links in the text in the center of each page of each site to make the links more effective? Also, because the sites are about a year old they don't have many inlinks yet. If i submit them to about 50 directories will Google not like this because there are way more directory links than natural links? I've been told that it is trouble to have more than about 50% directory links compared to natural links. Thanks in advance for your answers! Take care,
Link Building | | Ron10
Ron0