Whats Next, noobie needs some help :)
-
Hey Everyone,
I have been a member of SEOMOZ for about 4 months and love it, it really has helped me out.
my first website I am trying to get well ranked in the new zealand market is
I have chosen:
-
sell online
-
free ecommerce website
-
ecommerce website builder
Are paid links the way forward for me? should I aim for more keywords? should I pay for help?
Just looking for a lttle direction, if someone could help. thanks.
-
-
hmm interesting, well I have started laying the foundation for all the blog content which is linked to facebook and i'll link to it on twitter as I complete it and see how that helps.
-
Not at all. Good links from around the world will be of huge value to you.
You will end up fostering a worldwide community. Many people that read your blog and use your information will not be from New Zealand - although your core customers will be. This is often the case with online companies - your community will reach further than your core location.
-
I have been thinking about this, I have a bunch of questions kiwis search for and I am thinking of answering them on my blog
I have looked into my rivals but none of them have done much SEO that I can see, worldwide rivals I could but I am always fearful getting too many links from outside New Zealand would be worse for me?
-
Paid link would be really risky. Buying links to influence results is against google quality guidelines so you could expect a penalty if caught. It certainly works for some, but you need to know what you are doing as damage caused by such techniques can be very hard to reverse.
I'd start by going back to your keyword research to be honest. Where your site is still very new (in terms of backlinks) I'd be looking to broaden out the number of terms that you are looking to rank for. I'd then ensure that you have pages that target each of those terms, hopefully with content good enough to pick up it's own links.
Link building wise I would probably start by offering up accounts for review from sites that have previously reviewed rival platforms. Referral sign ups should be key in your market anyway, so starting with these will give you a double whammy. I'd do the same to sites that target work from home markets, mummy businesses etc.
**should I pay for help? **
If you have the budget now, then yes. It looks like you have a lot of basics still to cover. Even some consultation time that left you with a solid plan that you could work through yourself would probably be very valuable to you at this stage.
-
No, do not pay for links - you will be penalised. Start a blog and create content that will help people who may use your service. Think of things like 'How mobile is effecting ecommerce' or 'How to use social media to build loyal customers'.
Once you have a blog and are creating your content then you will begin to see a quick rise in search traffic on your analytics package. Take a look at some of the keywords people are searching to find you and you will see that just having 3 is too low. You will need to constantly update your list of keywords.
There is no harm in paying people for help, as long as you find the right vendor for you. SEOmoz have a great list of recommended companies.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need help with best practices on eliminating old thin content blogs.
We have about 100 really old blog posts that are nothing more than a short trip review w/ images. Consequently these pages are poor quality. Would best practices be to combine into one "review page" per trip, reducing from 100 to about 10 better pages and implement redirects? Or is having more pages better with less redirects? We only have about 700 pages total. Thanks for any input!
Intermediate & Advanced SEO | | KarenElaine0 -
Migrated Domain, 90% Drop in Organic Traffic, HELP!!!!
One week ago we migrated our old domain www.nyc-officespace-leader.com to https://www.metro-manhattan.com/. Our organic search traffic from Google has dropped about 90%. Is this normal? If so, how long should it take to recover? We filed a submitted a domain change request on Webmaster tools one week ago. We are noticing that many of the www.nyc-officespace-leader.com pages are still indexed which seems strange after a week. To complicate things, we filed a disavow file on April 9th for spammy links that pointed the NYC site. We filed the identical disavow of those links to the new Metro domain to ensure low quality links don't point to the new domain. Prior to making the domain change request, we migrated 30-40 non critical pages from NYC to Metro domains. Webmaster Tools indicated that the traffic was normal on the migrated pages. We then migrated remaining pages and filed the domain change request on April 4th. It is after April 4th that traffic and ranking declined. I would like to mention that there was no change in content; identical content was migrated from Metro to NYC This does not seem normal. Research prior to the migration indicated that if proper steps were taken it should proceed with limited disruption in traffic and ranking. Any ideas on how to remedy this situation? Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
Help needed on HTTPS
Hi Can anyone help me. I need some help with some example of large e-commerce sites going to https. Ideally these need to be e-commerce sites but any large site will be great, so that I can show the impact. The site can be based anywhere in the world, its more the impact I am after. Thanks Andy
Intermediate & Advanced SEO | | Andy-Halliday0 -
Google Indexed Old Backups Help!
I have the bad habit of renaming a html page sitting on my server, before uploading a new version. I usually do this after a major change. So after the upload, on my server would be "product.html" as well as "product050714".html. I just stumbled on the fact G has been indexing these backups. Can I just delete them and produce a 404?
Intermediate & Advanced SEO | | alrockn0 -
Site Search Results in Index -- Help
Hi, I made a mistake on my site, long story short, I have a bunch of search results page in the Google index. (I made a navigation page full of common search terms, and made internal links to a respective search results page for each common search term.) Google crawled the site, saw the links and now those search results pages are indexed. I made versions of the indexed search results pages into proper category pages with good URLs and am ready to go live/ replace the pages and links. But, I am a little unsure how to do it /what the effects can be: Will there be duplicate content issues if I just replace the bad, search results links/URLs with the good, category page links/URLs on the navi. page? (is a short term risk worth it?) Should I get the search results pages de-indexed first and then relaunch the navi. page with the correct category URLs? Should I do a robots.txt disallow directive for search results? Should I use Google's URL removal tool to remove those indexed search results pages for a quick fix, or will this cause more harm than good? Time is not the biggest issue, I want to do it right, because those indexed search results pages do attract traffic and the navi. page has been great for usability. Any suggestions would be great. I have been reading a ton on this topic, but maybe someone can give me more specific advice. Thanks in advance, hopefully this all makes sense.
Intermediate & Advanced SEO | | IOSC1 -
Rankings Nose Diving Help Needed
Hey There SEO Community, I am trying to help these people: http://goo.gl/B1smo They once ranked in the top 10 for "lifewave" and "lifewave patches" but have disappeared. Any idea why and what I can do to help? Thanks!
Intermediate & Advanced SEO | | siteoptimized0 -
Drop in rankings, next step
So based on a question asked yesterday, I am wondering what my next step is. Yesterday's question was, I have made updates to Title and Meta Descriptions for my client's site and suddenly they are not showing up in the top 50 for numerous keywords that they used to. The only words in the page source that were edited were "fluff" words that were replaced with relevant keywords reflected in much of the on-page copy yet now the client is not showing up. Ideas? From responses and research, it seems there's a lag time in Google to pick up the updated titles/info and these changes can cause a drop in rankings for a short time - however, I can't very well turn to my client and say sorry your website isn't showing up for a few weeks...wondering what my next step should be, or is there a greater issue I'm missing.
Intermediate & Advanced SEO | | laidlawseo0 -
Getting Google to Correct a Misspelled Site Link...Help!
My company website recently got its site links in google search... WooHoo! However, when you type TECHeGO into Google Search one of the links is spelled incorrectly. Instead of 'CONversion Optimization' its 'COversion Optimization'. At first I thought there was a misspelling on that page somewhere but there is not and have come to the conclusion that Google has made a mistake. I know that I can block the page in webmaster tools (No Thanks) but how in the crap can I get them to correct the spelling when no one really knows how to get them to appear in the first place? Riddle Me That Folks! sitelink.jpg
Intermediate & Advanced SEO | | TECHeGO0