Can you use Google tag manager to manage rich snippets/schema mark up?
-
Hi,Does anyone know if you can use the new Google tag manager to manage rich snippets? I've seen that there is an HTML section where you can edit HTML that isn't shown on the site - do you think this field could be used to add schema data?Thanks,Karen
-
Hi there
A couple of years back but this still isn't answered! I am sure you have heard by now but you can install Schema through GTM, here is a great resource:
Adding Schema Markup - The Non-Developer Guide (SERPWoo)
Hope this helps! Good luck!
-
We just tried doing exactly that in GTM with hidden style tags. Our customers tend to use weird CMS platforms so getting their devs to add something to the footer or header is tough.
Biz NameAlberta1234 Fake Street555 555 1234Unfortunately I just tested it and nothing is showing up in the structured testing tool: https://developers.google.com/structured-data/testing-tool/Would love if anyone could shine more light on this.
Trying to enter it as a custom HTML tag firing on all pages. -
Hey Karen,
As to getting back to you so quickly: I was in the neighborhood and happy to assist
I am assuming product schema, but LMK.
With some of our content, we actually are training copywriters to put the schema in. Now, I would not do this in ecommerce as it is a different dev cycle/approach. But, for review or person schema, etc. its not a bad thought.
Each of our copywriters have pay changes based on learning and achievement. (No, we are not making them devs and they are judged based on content quality as well.)
I believe that every kid should learn basic html, etc. and am even starting a program where we provide a dev to a school to teach coding to middle schoolers (We pay the dev and the school/kids pay nothing). If they can be taught with all they are going through, anyone can. We are approaching a place where most will need basic html, etc. and schema ain't that tough.
LMK how it goes. You can even PM me.
Best
-
Hi,
Thanks for getting back to me so quickly. It was a bit of a long-shot, we're just desperate to manage clients' schema without having to go through developers!
Thanks,
Karen
-
Digirank,
I do not see how you could use it for that, but admittedly have kicked your ball over to our head of dev just to be sure. Curious, how would you want to use it for schema given it is set to be more for tracking?
Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mobile first indexing but can you force Google to index your desktop url instead?
Hi Guys So I just wanted to know if there is an option to force google to index your desktop version instead of the mobile version after the mobile first indexing by Google. Cheers Martin
Reporting & Analytics | | martin19700 -
Google Webmaster Tools During GA Transition?
I'm working with a client that is launching a new website. Google Webmaster Tools can just be disconnected, then reconnected to the new Google Analytics property, correct? Without any data loss in Webmaster Tools? Thanks! Becky
Reporting & Analytics | | Becky_Converge0 -
Google Analytics - how do you find out Unique Visitors ?
Hi Im trying to find out unique visitors per annum in GA, is this possible, is it simply users ? i know they changed definitions recently cheers dan
Reporting & Analytics | | Dan-Lawrence0 -
Google is just plain confusing now
I know, many people are up in arms with Google with their very frequent recent changes. I guess some of this is good - but at times I am also warming to the opinion that they are just losing the plot. To illustrate my point - check this ranking history for a keyword: Toyota South Africa I'm not sure how this image will display - but for no obvious apparent reason, from 02/10 - we were ranked 5, and now on 9/10 dropped right down to 44. I mean how is on supposed to explain, and rectify this when Google just keeps on changing the playing fields? shrug Ranking.png
Reporting & Analytics | | ZakD0 -
Analytics/Google Keyword comparison
Hi I'm trying to establish a methodology to best show the gap between potential and realised organic keyword traffic. To obtain potential keyword traffic I'm using the Google Adwords keyword tool to derive local monthly search volumes for exact keyword matches. However, I'm confused as to which is the best way of getting a comparable metric from Google Analytics (GA). I was using custom reports and the 'organic searches' metric. However, this provides different values to a standard report selecting non-paid search in the default advanced segments. What is the best report/metric in GA to use for both organic and paid search volumes that would be comparable to the Google Adwords keyword tool. Also, I'm having problems getting my kids to eat their greens, any advice! 😉 Thanks Neil
Reporting & Analytics | | mccormackmorrison0 -
List all URL's indexed by google
Hi all i need a list of all urls google has indexed from my site i want this in excel format or csv how do i go about getting this thanks in advance
Reporting & Analytics | | Will_Craig0 -
Can I implement Facebook insights to GA?
Hi, I would like to know if anyone knows of a function where I can implement my facebooks insights of my fanpage to my google Analytics account. I want to be able to manage all my tracking through one software (GA) so that it is easier for me to see the correlations. Thanks a bunch,
Reporting & Analytics | | wellbo
-Malte0