Huge drop for main branded keyword
-
The past week the main branded keyword for a site i am working on has dropped from the top three on Google US to page 7! It is still ranking in the top three on Google in other areas. I recently redirected /index.php to / using .htaccess. Could this have caused a problem?
If not, what else could have caused such a huge drop?
-
Can an EMD update remove SERPS for all keywords, or just the exact matches? We recently lost all our foreign language domain serps, roughly on the 4/5th
-
Quite a lot of traffic lands on the listings pages so im reluctant to set them to noindex. There are only approx. 4,000 listings pages. I'm trying to find where these other pages that are being indexed are coming from.
-
If most of your organic search traffic lands on your homepage, you might want to consider setting all the listing pages to noindex. That'll get the duplicate content out of Google's index.
-
The duplicate content is a problem as a lot of teh listings are pulled in via XML from agent sites. I've been trying to find a way to make it all more unique without editing each listing manually.
-
Thanks for this.
What is the best way to find where all of these links are coming from? The only place i can see is the search results page. I have set this 'noindex, follow'. Should i set it to 'noindex, nofollow"?
-
Good point. All those sub-pages (listing pages) have content that is duplicated across multiple other sites, too.
-
I don't think anyone has mentioned this but your number of internal links is borderline nuts. I found about 190,000 internal pages.
If you remove those internal links and Google this:
"www.phuketproperty.com" -site:www.phuketproperty.com
You'll see that your site has 13,000-ish backlinks. Take a look at the highest ranked ones. They're mostly all cheap/low quality inbound links. You don't have a huge backlink profile based on the tremendous size of your site.
To put it in perspective
www.microsoft.com has 688,000 internal links and 28 million incoming links.
www.century21.com has 11 million internal links and almost 50 million incoming links.
www.phuket.com has 5530 internal links and 287,000 incoming links.
Internal links are not usually 10x incoming links. That could be part of it. You have 13,000 not-quality inbound links. And 200k indexed pages.
-
Thanks for your help. It looks like I'll just have to keep doing what i am doing and hope it bounces back quite quickly.
-
Generally speaking, you want to remove bad links while building good, new ones.
-
Before i took over the site the owners had taken on the service of some link building company. The links the company added where just added in to any wiki type site they could find. it seems that they only used four different types of key words when they were doing it. I have managed to remove over 600 of these links and the site was just starting to rank well for a variety of keywords, then all of a sudden this week the site has dropped back for its main keyword.
Do you think the best strategy is to keep removing the bad links? Apparently the site ranked better before these links were built.
-
I was thinking the same thing, you got hit with the EMD update recently especially if it happened this week.
-
Sounds like you got hit by the EMD update: http://searchenginewatch.com/article/2214115/Google-Warns-of-Upcoming-Exact-Match-Domain-Algorithm-Change
-
I doubt a 301 redirect from index.php to / would have done that.
An EMD issue could be the reason, as could an automated penalty (Penguin, Panda, anchor text over-optimization, etc.). If we had your URL and keyword, it would be easier to make specific suggestions.
-
Hi
Can you provide me your keyword which dropped and URL of your site?
I think if index.php contains backlinks and you have 301 redirected then some % of link-juice may be loss but it does not have huge affect as you said. Have you contain EMD?? After EMD algorithm updates by Google it may be possible your domain was affected by this update.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
So weird sudden drop in rankings
Hi All, ok so at the beginning of July we launched our new website, SEVEN weeks later we have dropped completly off all rankings what-so-ever, (except brand) but weirdly if i pan between browsers we dont use (for saved searches/cookies etc) sometimes the rankings show up where they used to be. Whats strange is we get crawled daily but it took seven weeks for our rankings to drop, ive done all testing i can - no manual actions, no updates when we dropped (15th Aug) no real differences in webmaster tools, no crawl errors, no massive rise in 404s, 500s etc etc, im really a bit stumped! Any help would be mucho appreciated in diagnosing this stumper!
Technical SEO | | Kennelstore0 -
Are keyword focused pages actually hurting me?
Is the practice of having keyword focused pages a thing of the past? Here is what I am seeing. My biggest competitor ranks #1 or #2 in most of my relevant keyword phrases (about 20 that I consider most important). They DO NOT have keyword focused pages. They have a PA of 42.5 and a DA of 33.8. They have 72 root domains that link to them. Their home page is fairly lite for content. Only 1 paragraph of text really... and a few reviews local to their page (not TA or anything). Socially, we we have the same FB following... but I also have blog, G+, twitter, pinterest, flickr, instagram, youtube, and linkedin. My keyword pages will rank #8 or #9. My home page hardly ever ranks. My home page has a PA of 40.3 and a DA of 29.1. I have 60 root domains that link to me. BUT... my keyword pages fall much lower. For instance, one has a PA of 16.1 and only 1 root domain link. So, my question is... are my keyword pages actually hurting me? Meaning... is google seeing my keyword page as more relevant content wise (because they are perfect for keyword placement, % of keyword to text, etc), but they rank them lower because of PA and back-links? Should I take down my keyword focused pages (one at a time maybe???) and work on building my home page?
Technical SEO | | CalicoKitty20001 -
See Different Landing page for my main keyword in google search result
I have a website like http://www.bannerbuzz.com, i am promoting home page with vinyl banners keyword, but currently i can see my website's review page for vinyl banners result in google, i want to display my home page instead of review page for my keyword result in google, its frequently change, some time i can see home page for it and some time it shows review page as i attached image. i want to show my home page, so can you please help me to solve it, how can i stable my home page with main keywords. OtOXxiE.png
Technical SEO | | CommercePundit0 -
Why did I lose my Page 1 ranking for my main term?
My site is http://www.killthezombies.com. I have historically ranked on page 1 for the term "zombie games" up until the beginning of 2012, since my site was launched in 2008. Now I am not in the top 100 at all, since Panda. Over the last year, I've tried many things to answer and solve this problem. I've cleaned up onsite issues, and I've tried to be more active in link building since I historically allowed my users to build links organically. While I don't expect to rank #1, since many of my competitors have the term "zombie games" in their domain, and they are far more aggressive on backlink building than I am, I do not understand why my domain is not even in the top 100. It's clear I used to rank, and that Bing and DuckDuckGo still think KillTheZombies.com belongs on page 1. I have reached out to Google to see if I've been penalized, and they actually got back to me to say I have not been. Google Webmaster Tools shows no crawl issues or warnings. I have many #1 rankings for terms like "zombie killing games", "kill zombies", etc. Does Google now think my site is about "kill the zombies" and somehow not about "zombie games", which is clearly my subject matter and something I've optimized for?
Technical SEO | | webkrew-889150 -
Website disappeared from Google organic keyword searches.
We have an auto repair company as a client www.autorepairauroratilden.com who for the better part of a year their website had ruled the 1st page organic Google search results. Their website, Blogs, Facebook, and Twitter all came up on page one for their keyword searches. On May 13th, it all came to a screeching halt. The website is nowhere to be found for any of their keywords (example: brake repair Aurora.) There are a couple of blogs on page 2 but it’s nothing like it was prior to May 13th. On May 12th we published 5 branded websites for this client – Chrysler, Ford, Honda, Jeep, and Toyota, all on separate URL’s. All the page titles, keywords, and descriptions were specifically branded to the individual websites as were all the keywords. Since the beginning of June we’ve taken down the 5 branded websites and we’ve gone through our keywords on the auto repair website. The website was last crawled on June 11th. We still do not have any page 1 placement or for that matter any page placement. I checked 10 pages out. We have a 2nd auto repair client that has been running their website as well as their 5 branded websites a couple of months longer than this client and we’ve had no problems with any of their websites and keyword search results. How do we fix this?
Technical SEO | | markindenver0 -
Drop Down Menu - Link Juice Depletion
Hi, We have a site with 7 top level sections all of which contain a large number of subsections which may then contain further sub sections. To try and ensure the best user experience we have a top navigation with the 7 top level sections and when hovered a selection of the key sub sections. Although I like this format for the user as it makes it easier for them to find the most important sections / sub sections it does lead to a lot of links within every page on the site. In general each top section has a drop down with approx 10 - 15 subsections. This has therefore lead to SeoMoz's tools issuing its too many internal links warning. Then alongside this I am left wondering if I shouldn’t have to many links to my subsections and whether I would be better off being more selective of when I link to them. For instance I could choose the top 5 sub sections and place a link to them from our homepage and by doing so I would be passing a greater amount of link juice down the line. So I guess my dilemma is between ensuring the user has as easy a time traversing the site as possible whilst I try to keep a close watch on where, and how, our link juice is distributed. One solution I am considering is whether no-follow links could be utilised within the drop down menus? This way I could then have the desired user navigation and I would be in greater control of what pages link to which sub sections. Would that even work? Any advice would be greatly appreciated, Regards, Guy
Technical SEO | | guycampbell1 -
Domain Masking with New Keyword-Rich Domains
Hello, friends. We have an ecommerce site and we also own several keyword-rich domains but haven't done anything with them yet. Is there any value in using domain masking to point them to either product pages or special landing pages on our primary ecommerce site? Here's an example: Primary site is widgetzone.com Keyword rich URL is acmewidget.com (which is totally blank and isn't indexed) It could point to our category page for Acme Widgets: widgetzone.com/category/acme-widgets or it could point to a new landing page: widgetzone.com/acme-widgets My concern is that because the keyword-rich URL hasn't been utilized at all there's really no point in redirecting it. I'm of the mind that it's either going to be ineffective at best or a duplicate content issue at worst. What do you guys think? As a follow-up, if we don't redirect these domains, what should we do with them? Just try to sell them off rather than create totally new sites?
Technical SEO | | jbreeden0