What to do with my keyword rich domainnames?
-
Hi,
We have a holiday home rental business in Italy (Umbria). At this moment the language of the site is dutch and we targeting at the dutch and belgium market. We now in the fase of developing/adding 2 more languages, german and english.
The url structure is going to is/be.
dutch version (live)
domainname.com/nl
domeinname.com/nl/vakantiehuizenEnglish (en) version (dev)
domainname.com/en
domeinname.com/en/villas
domeinname.com/en/villas/name-of-the-villa
domeinname.com/en/apartments
ectGerman (de) version (dev)
domainname.com/de
domeinname.com/de/ferienwohnung
domeinname.com/de/erienwohnung/name-of-the-ferienwohnung
domeinname.com/de/ferienhauser
domeinname.com/de/ferienhauser/name-of-the-ferienhauser
ectI have some registred some keyword rich domainnames like
vakantiehuizeninumbrie.com (nl)
ferienwohnungumbrien.de (de)
ectquestion: Is it a good approach (seo wise) to point the keyword rich domainname to the specified landingpage. By example: point ferienwohnungumbrien.de to the page domeinname.com/de/ferienwohnung ?
mille grazie!
remco
-
Simon is correct, there's no benefit to a 301 with domains that have no established web site or domain authority which it appears these two do not.
I would definitely 301 them to their respective language's landing page.
-
I would do a 301 of ferienwohnungumbrien.de to your german landing page on the com-domain.
-
Hi Remco
Taking one of your examples; http://ferienwohnungumbrien.de/ this is a parked domain name, there is no website behind it.
As such, redirecting this to your main website, e.g. to domeinname.com/de/ferienwohnung will provide zero SEO benefit. There is literally no strength to be passed from your parked domain to your website, whether it be an exact match domain or a random domain.
The only benefit would potentially be that you could market http://ferienwohnungumbrien.de/ as your website (which would be 301 redirected) though I wouldn't even recommend doing this as some inbound links would inevitably be pointed here and some link juice lost through a 301 redirect.
So in summary, zero SEO benefit to be had from pointing those parked domains to your main website. Though may be worth hanging onto them for any possible future plans, so keep them and simply 301 redirect them in.
Hope that helps,
Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword not provided now in search console
Hello, Is the not provided now available in google search console ? It seems that it is or is it a totally different thing in the search console ? Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Keyword research
Hi, When you do keyword research and my terms is SEO for example. Do I need in the content to have the word "SEO" by itself and then a related keyword like "SEO tools" as 2 separate keywords or can I have "SEO tools" only and will this be counted as 2 separate keyword. The 1 st one will be "SEO" and the other one will be "SEO tools." Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Keyword Stuffing because of the product names
Hi Moz community, Since I have many products in most of my pages which have the targeted keyword in the product name I get the "Keyword Stuffing" error. Is it really considered as "Keyword Stuffing" by Google? In addition to the products, I have some texts containing the targeted keyword for the page and this makes the number of keywords used in a page even higher. Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
I want my website to rank on the first page for a very competitive keyword
I am a WordPress designer and can service national clients. I want to rank on the first page for the keyword WordPress designer. This is a highly competitive keyword MOZ gives it a 68% difficulty. I rank locally in nj for WordPress designer nj and a multitude of local WordPress based key words. I rank on page 10 of serps doing a private browsing session. Some of my national competitors rank on the first page with not many links in. How could i be so low on the serps for the base keyword WordPress Designer but for local WordPress designer nj be number 1 everytime? What should be my best plan of attack if i want to Rank much higher for this one specific keyword hopefully page 1. I think this one keyword could increase business greatly so it is a top priority for me. I appreciate all advice 🙂
Intermediate & Advanced SEO | | donsilvernail0 -
How to avoid keyword stuffing in dynamic pages?
Our new home page which is in development has been identified as being keyword stuffed for a particular search word. The problem is that the page includes a dynamic feed pulled in from our database. It would be similar to booking.com for example coming up as keyword stuffed for the word hotel. But hotels are their business and so any instance of the word hotel is probably relevant. Our problem is similar. How detrimental would this be for SEO? And does anyone have any ideas how this can be worked round?
Intermediate & Advanced SEO | | striple0 -
Keyword tool for news?
Working on developing a news product and wondering if there are tools available to gauge search interest in a particular topic. For those that work in news, what are your favorite SEO tools?
Intermediate & Advanced SEO | | nicole.healthline0 -
Different TITLE for the same page appear for different keywords
Hi there Can anyone advice please on this funny/strange issue I have title on home page. When I type some of keywords the homepage appears in SERP with shortcut TITLE (just one keyword there). But when I type company name I have full TITLE. Could anybody advice please what can be a problem and how to fix it?
Intermediate & Advanced SEO | | fleetway0 -
Shortening Keywords in a title tag
in my title tag i want to have: 3D Renders of Office Refurbishment & Interior Design Kent | Complete Group which unfortunatly is longer than 70 characters, however, to make it fit in 70 characters i could put: 3D Renders of Office Refurb & Interior Design Kent | Complete Group Notice that refurbishment has been changed to refurb, would this be ok for SEO purposes?
Intermediate & Advanced SEO | | CompleteOffice0