With Google's Location Based Searches, Should I Include a City Name with My Keywords?
-
What I mean is when you search on Google it seems to pull information by your location so would it be helpful including the city name + keyword still for SEO or would it be just as helpful using just the keyword?
For example, a client is in Alexandria, VA and has a computer repair shop so would "Alexandria computer repair" be as good or better than "computer repair"?
Just a little curious.
Thanks!
-
For a business that's very local-focused, it's a good idea to use location keywords in your title tag and occasionally use them in copy on the page. So your title tag might be something like Bob's Computer Fix-It Shop - Alexandria Computer Repair. Then your homepage might claim "We are the most awesome computer repair experts in Alexandria, VA."
Keep in mind, however, that searches with local intent often have the organic results buried underneath the Google local results. Make sure your Google+ page is amazing and encourage customers to review you on Google+.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Where has Google found the £1.00 value for the penny black? Is it Google moving beyond the mark-ups too?
Hi guys, I am curious, so am wondering something about the Penny Black SERPs.
Algorithm Updates | | madcow78
Apparently Google shows a value of £1.00 Penny Black SERP From where does it come from? It's not the value Penny Black Value SERP The Wikipedia page hasn't any mark-up about it, actually it has the Price value mark-up of 1 penny Penny Black Wiki Markup Among the rare stamps, also the Inverted Jenny shows a value Inverted Jenny SERP But it's clearly taken from USPS and it's the cost of a new version of this rare stamp USPS Inverted Jenny Indeed, the mark-up matches that value USPS Inverted Jenny Mark-up I've been looking on-line for a new version of the Penny Black, but couldn't find anything.
The only small piece of information that I've found to correlate one pound with the Penny Black is on the Wikipedia page, but the point is: is Google able to strip those information from that piece? It's not a mark-up, it's not a number and mostly it's not a simple sentence like "The penny black cost was of £1.00" It reads "One full sheet cost 240 pennies or one pound sterling". Penny Black Wikipedia particular Is it Google moving beyond the mark-ups too? Thanks, Pierpaolo 9Cm3MOs.jpg f7XYNtF.jpg 5PpwapB.jpg hYUJswI.jpg 7kbIC4Q.jpg jnu1Gbe.jpg Wzltg0t.jpg2 -
Exact Keywords Domain name
Hello everyone!, I would love to have your opinion on this matter. I am working on a company e-commerce site; these guys would like to change their domain name AND their company name, so the most logical thing that came to mind was to name the domain after the company name. However, they also bought in the past a domain that have the exact keyword they would like to rank for. I know that keywords in the URL are not as important as they used to be in the past, but nonetheless when I do a Google search for those keywords, 3 domains out of 10 on the first page are slight variations of those same keywords, meaning that they might have a really good domain name (also the other result are government, medical stuff and so on). And, no matter how many times I have read that keywords in the URL are not so important anymore, I still see a lot of sites ranking also because of their domain name (well at least outside the US) So, my question here is: would it be better for them to use the exact match keyword-domain name or should they use their company name for their new site? Or some sort combination of the two? (the keyword-domain that in some way points also to the brand domain). Thanks for your opinions on this; really appreciate it! Cheers
Algorithm Updates | | Eyah0 -
Why are organic search results vastly different on Bing, Google and Yahoo Search
We searched two words for a client so see how/where their site returned results. Depending on both the browser we used and the search engine, the results were so vastly different we were shocked. The site returned #2 or 3 on Bing and YahooSearch and not until the 3rd page for Google! And it also returned much worse on Chrome than any other browser, a Google product. I know this topic must be covered somewhere, or perhaps someone would be kind enough to chime in and shed some light? We have been working hard to optimize for Google and failing, but doing very well everywhere else. What gives?
Algorithm Updates | | jimmyzig1 -
Google Page Rank not improving
Hi All, I have a site live with a homepage rank of 5, Ever since relaunching (on the same domain) 6 months ago the inner page rank has remained at NA. Its crawled pretty consistently, Can anyone think of a reason this may be happening? www.glowm.com
Algorithm Updates | | thebluecubeuk0 -
Difference between Google's link: operator and GWT's links to your sites
I haven't used the Google operator link: for a while, and I noticed that there is a big disparity between the operator "link:" and the GWT's links to your site. I compared these results on a number of websites, my own and competitors, and the difference seem to be the same across the board. Has Google made a recent change with how they display link results via the operator? Could this be an indication that they are clean out backlinks?
Algorithm Updates | | tdawson090 -
Queries vs Keywords
Can anyone clarify why my list of queries from google webmaster tools varies so much from the keywords that have resulted in clicks? I have a site that, according to Google analytics, has had clicks from 125 key phrases where as in webmaster tools (via analytics) allegedly only 17 queries have resulted in clicks. Is it becuase GA can't handle less than 5 clicks from the webmaster data or is it something else I am missing? The site I am researching for has very little traffic from other search engines.
Algorithm Updates | | SoundinTheory0 -
Organic CTR on Google - KPI?
Hi, I was hoping for some advice on my keyword analysis I have completed. So far I have identified a hitlist of high volume keyword associated to the industry I operate in. As well as this, I'm monitoring our keyword positions within the SERPS. Question: Is there a CTR metric available depending on the position your keyword ranks within Google? i.e. If I am position 3 and looking to move to position 1 on a specific keyword, what amount of incremental search volume would be geneerated to my website? PResumably the CTR would also depend on what market you operate in too I am also going on a 65% / 35% Organic/PPC split based on keyword search volume so to give me a true reflection of the search volume available... Any advice on this would be much appreciated... Simon
Algorithm Updates | | simonsw0 -
How long does a news article stay on Google's 'News' section on the SERP?
Our site is recognised as a news source for our niche - was just wondering if anyone had any idea how long the news story stays on the front page of the SERP once Google picks it up?
Algorithm Updates | | DanHill0