Off page SEO
-
Our off-page SEO efforts include the following minimum on a monthly basis. Can anyone help with the relative merits of these, which are useful, which aren't and whether for instance you would substitute more of one for less of another?
On a per month basis
- 7 social bookmarks
- 30 Website directory submissions
- 4 guest blog posts
- 3 press releases
- 8 blog posts (on 2 dedicated wordpress blogs)
- 4 articles published in high ranking article directories
- 3 social profile with links/blog comments on .edu/.gov with links/classified ad links
- 1 slideshare presentation with links
Many thanks in advance.
-
I agree. As a link building method, social bookmarking is bad. As a method to drive buzz and get exposure and links for awesome content, Reddit and similar tools can be great. Reddit, StumbleUpon, and similar tools are not really social bookmarking sites, either.
-
I'm going to agree with all of what Adam Thompson said, less the social bookmarking part. Social links can be valuable as they can lead to an influx of traffic (depends on the content obviously). Reddit can be particularly powerful.
-
My suggestions:
- 7 social bookmarks. Not a good way to build links.- 30 Website directory submissions. You should only submit to a few high quality relevant directories. - 4 guest blog posts. Good, if on high quality sites. - 3 press releases. Not a good way to build links, should be done to help gain press coverage. - 8 blog posts (on 2 dedicated wordpress blogs). Good, if the content is really high quality and is being shared and linked to. - 4 articles published in high ranking article directories. Not good. - 3 social profile with links/blog comments on .edu/.gov with links/classified ad links. Not good. - 1 slideshare presentation with links. Good, if it's getting shared and linked to.
-
I see you have planned to slowly poison your website in the longer run as many of the tactics are very low quality or give no positive value to the website.
If I will be at your place this will be the following plan I would have preferred. (Plan always get changed from industry to industry but I am considering this as a general plan)
- Research and gather the list of all the important and high quality directories that are relevant in your niche and get links for all (it won’t be more than 50 ~ 60).
- Find the blogs in your industry allow me to write a guest post on their blogs, shortlist the one that contain more social, traffic and DA and will target them for guest posting. 4 to 5 a month will be fine.
- 6 to 8 Posts on your own website blog (no micro sites) is great, keep the promotion plan on... writing a blog is not enough.
- 1 Slide share << go for it... no harm in it but remember it should have to have a value or else it’s like dumping your time in to waste bin.
- Manual Outreaching fir links.. This can be like link sleuthing, promoting any viral stuff that is available on your website or may be following the competitor’s links wisely.
- Press Release should not have a number... use this only when you think you have something new regarding your company that will attract users. Use it to entertain users and not get links...
I know the plan available here is not complete but still way better than the one you have! You plan give a strong feeling that it revolves around getting links (many tactics you have mentioned will offer your low quality links only.) and my plan is more towards users and targeted audience so that you get only high quality links naturally.
SEO has changed a lot not instead of building links you have to create scenarios and situations that attract links naturally.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Transfering Page Rank to internal pages.
Hi there, I have a website with page rank 6 on its home page. I was wondering how, and which could be the best way to pass this ranking to all internal pages. Is there a way?
Link Building | | bcgroup0 -
Fake SEO Site
What do you think of this site? This is the top, number ranking site in Halifax, UK. No authority, no backlinks and high keyword density considering the low amount of content. http://www.maknetic.co.uk/ Search term is SEO Halifax. How is it number 1? There's nothing in it and no user value at all!
Link Building | | littlesthobo0 -
How to make google index the page title has changed ?
Google has indexed all my websites, but I have to change some title in the website but when checking google does not update the change.
Link Building | | tuananh0688
Please help me .
My site : http://blog.addme.vn0 -
Domain authority or page authority in ranking
Hi, sorry if this is an obvious one... I am doing some keyword research tool and have a few keywords I wish to ran for. Looking at the DA of the sites on the first page they are averaging 60ish, my site is 33. However, for the keywords I am targeting they seem to have PA of 1, or at best, 5. From what I can make it out appears they are ranking for the keywords because of their strong DA rather than any seo work. If I were to target these keywords and send backlinks to the individual pages and so build up a PA on my pages would this be enough to challenge the competitors or would I still be at a major disadvantage because of my lower DA? Hope that make sense? I know what I mean but hard to explain it Thanks
Link Building | | ccgale0 -
Link Location: In main page or inner "Link" page?
My question is what´s best of Link Building: have it in main page or in internal Link Pages. I have the problem that have to reduce the number of outgoing links in my mainpage to rank better, but do not want to miss any linkjuice. How Linking in Main Page or Internal Pages affects SERP for your website? And should they be Follow or not Follow? Thanks in advance Maria Jesus
Link Building | | goperformancelabs0 -
Finding pages with a high Page Authority
Hi, Whats the quickest way to find pages with a high authority using SEOMoz? Cheers Mik
Link Building | | increation0 -
SEO Optimization is causing rankings to drop
The more I improve my site and the more links I try to get it seems that my site is just ranking worse and worse. Any ideas? domain name: www.musillawfirm.com Top Keywords wanting to rank for: Melbourne FL DUI lawyer Melbourne FL immigration lawyer cocoa FL DUI lawyer cocoa FL immigration lawyer
Link Building | | musillawfirm0 -
SEO MOZ LINK BUILDING TOOLS
So I learnt that in link building you need to send an email to someone from where you want the inbound link coming in from. In this case, are there any tools withing SEO moz that allow you toactually search for links and also provide you the contact email? Thank you, Vijay
Link Building | | vijayvasu0