How keywords per page to keep from being "spammy"?
-
Hi all,
I am currently doing a marketing internship for a B2B company that does all sorts of out-sourced recruiting work.
I have some experience with SEO, but not completely confident.
My first question is, I know Google sees websites that load up on keywords as "spammy", so what is the appropriate number of keywords per page?
Currently, I was thinking about this setup:
1 keyword for the URL
1 keyword per alt tag (1 per page, at most)
2 keywords per each title tag (approximately 4 pages that I am going to follow internally, not following the "about us" page). After that, I was thinking of adding 2-3 more keywords in each meta description and 2-3 in the body copy.
That would equate to 6-8 keywords on each page, is this too many and should keywords be repeated (on the same page or across multiple pages)?
Since this website is brand new (zero links), would it make sense to nofollow all of the internal links so that they homepage can gain ranking as quickly as possible within Google?
-
As this website is brand spanking new..should I just allow the homepage to follow the subsequent pages (each service's page) but on all of the services' actually pages "nofollow" each internal link?
The way I am thinking is...this will allow Google to crawl the 4-5 service pages from the homepage, but it will save me a little bit of link juice (when I start building) and allow the homepage to be more highly ranked.
-
I'd suggest using it in the body as appropriate. If it goes with the flow , use it. Dont try to add it in just for the sake of impacting keyword density. Same goes with the internal links. One internal link related to the keyword should be safe.
-
Should I nofollow all of the other internal inks? Also, do you mean to avoid using the keyword in the body if I use it in the alt and title tags?
-
You have to be very careful because Google has gotten very aggressive with the over optimization penalty off late. I would recommend sticking with just one keyword and the brand name in the title tag ( Keyword | Brand Name) , use the keyword only once in the meta description and 1 for the alt tag.
You can probably get away with 2 keywords however it's better to be safe than sorry and use just one keyword.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are pages not included in navigation given less "weight"
Hi, we recently updated our website and our main navigation was dramatically slimmed down to just three pages and no drop down under those. Yet we have many more important pages, which are linked to once on one of those main three pages. However, will this hurt those other pages because they are not included in navigation (some of which were starting to get good traction in rankings)?
Web Design | | LuaMarketing2
Thanks!0 -
Is there a Joomla! Component For A Blog Page That Is Recommended?
A business partner currently has a page on a Joomla! website that is passing for the blog page. I am not a Joomla! guy so I dont' know much about it. I do know that I don't like a lot of things and prefer Drupal however making a change to Drupal on that site is not an option. We need to upgrade the blog page so that it is more like a blog and I know there has to be an SEO friendly component for a Joomla! blog page. Any ideas?
Web Design | | Atlanta-SMO1 -
Pointless copy on product list pages makes me feel compromised...
When working on ecommerce websites we insist that product list pages need at least 250 words of copy that is optimised for our keyword phrase ... lets say "17 inch bike frames". So we have some crappy copy written that goes something like this.... "We have a great 17 inch bike frame for you whatever your requirement. Take a look at the frames below .... blah blah blah totally pointless text blah blah blah........." This text is of no use to the user as the page is merely a means of them getting to a suitable product page. However, the copy is pretty essential if we want to rank well for "17 inch bike frames" and not having copy on product list pages could land us in hot water with Panda ...especially if we have lots of them on a site using the same page template and with no copy on them. Does anyone else feel uneasy with adding this crappy text to pages? It's only there for search engines and that is something that Google say's we shouldn't do but I know for sure they're not going to rank me as well if I don't have it. I'd be interested to hear other people's opinion on this. It's always annoyed me. Does anyone have any good tips for making this type of copy on product list pages less forced and crappy?
Web Design | | QubaSEO0 -
How can we improve our e-commerce site architecture to help best preserve Page Authority?
Today I installed the SEOMoz toolbar for Firefox (very cool, highly recommended). I was comparing our site http://www.ccisolutions.com to this competitor: http://www.uniquesquared.com For the most part, the deeper I go in our site the more the page authority drops. We have a few exceptions where the page authority of a subcategory page is actually better than the cat. page one level up. In comparison, when I was looking at http://www.uniquesquared.com I noticed that their page authority stays at "21" on every single category page I visit. Are you seeing what I'm seeing? Is this potentially a problem with the tool bar or, is there something significantly different about their site architecture that allows them to maintain that PA across all category and sub category pages? Is there something fundamentally wrong with our (http://www.ccisolutions.com) site architecture? I understand that we have longer URLs, but this is an old store with a lot of SKUs, so we have decided not to remove the /category/ and /product/ from the URLs because the 301 redirects that would result wouldn't pass all of the authority they've built up over the years. Interested to know viewpoints on the site architecture and how it might be improved. Thanks!
Web Design | | danatanseo0 -
Does disabling the "View Source" functionality prevent Google from crawling a website?
I know Google uses a lot of variables when crawling a website. I wasn't sure if disabling the "View Source" option hindered anything.
Web Design | | innovationsimple0 -
Duplicate Page Title
Virtually all of my pages are coming up with a "Duplicate Page Title" error even though the page title are different. I assume this is down to the end of the page title having the company name. Is this the reason and is it a problem to have a page title like below... "Page title description - Company Name"
Web Design | | petewinter0 -
Can "poor" subdomains drop PR of the root domain?
The page rank of my company's website has dropped from a 6 to a 4 over the past year or so. In that time, we implemented subdomains for development sites to show clients progress on their websites. I noticed that our "dev" sites are being indexed while in development and my question is, will Google drop pagerank of our root domain purely off of these "dev" subdomains? Example - our site is www.oursite.com Dev site - development1.oursite.com I just began investigating the drop and this came to my mind yesterday but am not too sure what type of impact these non-credible subdomains will have on our root domain. Any thoughts?
Web Design | | ckilgore0 -
Products page design | e-commerce
Hi All, We are redesiging our ecommerce site and product page is bothering us. We want to tidy up. We want to hide some of the description with jquery script. Visitor will be able to view first 30 words and there will be a "read more" text link just after that content. If they want to read more (which we think most will do) they will have to click the text link and rest of the content will slide open in the same page. The whole content is visible from source code. Would this be ok as far as Google and SEO concerned? I hope I explained it well 🙂
Web Design | | Jvalops0