4 websites on same IP crosslinking in footer
-
Hello, we have 3 separate websites and domains.
Industry directory websites
Industrialdomain.com DA:62, 8yrs old
Medicaldomain.com DA:45, 8yrs old
and
Hosptalitydomain.com DA:24, 1yr old
These sites are cross linked site-wide via footer links and the sites flow a substantial amount of well converting traffic between each other.
How does Google see this? Could we place the links in a better position than the footer?
The links should be site-wide as we receive many deep visits to these sites from organic and PPC sources.
Our traffic is down 20% post penguin, we are going through the backlinks now and weeding out some iffy links but the site has never been forum spammed or anything even close to that.
One other thing is that they are linked to with anchor text type links
For example,
Hospitality Equipment
Medical Supplies & Devices
Industrial DirectoryIt may be best to start of just linking with an image.
-
Hi Jeremy,
Most of the time folks use inbred footer links for nefarious purposes, so Google generally tends to look down on these types of links and devalue them.
In your case however, it seems you actually have a use for them as they bring you a good amount of relevant traffic to your various sites.
But you have to be careful. Footer links generally carry very little value and cause more potential harm than good. And as you noted, sitewide anchor text (especially in the footer!) can get you in trouble in a Penguin kind of way.
The good news is 3 sites isn't a lot, and it's possible you haven't tripped any penalty filters.
I do like your idea about changing up the anchor text. Do you rank for those terms? If so, have you seen a drop or rise in the past year? It may be beneficial to experiment with images and less commercial anchor text.
Seems like your on the right track. Let us know how it goes!
-
Yeah it looks wrong to me having anchor text there...
Im also going to go through the site and remove any other anchor text type links
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If few backlinks got deleted how they affect website?
Dear Experts,
Technical SEO | | jfdagborrbg
This is Julia and I am SEO Executive at J com. I would like to ask that If we are building 150+ quality backlinks per month for any website and 30 backlinks are deleting each month from 150 backlinks so It would be OK (natural) OR it would affect website ranking. I am looking forward to your response0 -
How to check if my website is penalized ?
Hi all, I just went over some post that my page can get penalized for over optimizing. I realized my page has quite a lot of h1 (6 it had 30) and a lot of "bold" keywords, does the bolding affect the page seo/penalizing the page? the page im talking about it palmislander.com/dumaguete-travel-guide Thanks
Technical SEO | | i3arty0 -
Duplicate content on charity website
Hi Mozers, We are working on a website for a UK charity – they are a hospice and have two distinct brands, one for their adult services and another for their children’s services. They currently have two different websites which have a large number of pages that contain identical text. We spoke with them and agreed that it would be better to combine the websites under one URL – that way a number of the duplicate pages could be reduced as they are relevant to both brands. What seamed like a good idea initially is beginning to not look so good now. We had planned to use CSS to load different style sheets for each brand – depending on the referring URL (adult / Child) the page would display the appropriate branding. This will will work well up to a point. What we can’t work out is how to style the page if it is the initial landing page – the brands are quite different and we need to get this right. It is not such an issue for the management type pages (board of trustees etc) as they govern both identities. The issue is the donation, fundraising pages – they need to be found, and we are concerned that users will be confused if one of those pages is the initial landing page and they are served the wrong brand. We have thought of making one page the main page and using rel canonical on the other one, but that will affect its ability to be found in the search engines. Really not sure what the best way to move forward would be, any suggestions / guidance would be much appreciated. Thanks Fraser .
Technical SEO | | fraserhannah0 -
Redirects for new website
Hi Moz community,
Technical SEO | | JSimmons17
I'm a fairly new SEO Specialist with a brand new website. We initially had a very basic holding website until the fully functional website was completed. I have to do some redirects as we have both .html and .php files & we don't want to lose SEO value for specific pages (like the index, news, etc). I also want to redirect from a www url to a non-www url. I am trying to accomplish redirects with the following code: RewriteEngine on
RewriteCond %{HTTP_HOST} ^www.mywebsite.com [NC]
RewriteRule (.*) http://mywebsite.com/$1 [R=301,L] RedirectMatch 301 /index.html (.*).(php|html) http://mywebsite.com/index.php RedirectMatch 301 /cupcakes-slideshow/glutenfree-slideshow.html (.*).(php|html) http://mywebsite.com/gluten-and-glutenfree.php RedirectMatch 301 /press.html (.*).(php|html) http://mywebsite.com/news-and-reviews.php Please let me know if I am on the right track. Thanks so much in advance!0 -
Building a new website post penalty and redirects
A website I'm working on is clearly algorithmically penalised. I've spent a lot of time mass disavowing spammy links, but it doesn't seem to make a difference. We have been planning to build a new website anyway since we are rebranding. 1. Is it possible to tell which pages are most likely to have a penalty applied? 2. If the website as a whole has a penalty, will redirecting certain pages to the new website carry the penalty? 3. Our website is structured as sales pages and blog content. It is the sales pages that have the spammy links, yet most of the blog content does not rank either. Would it be a good strategy to only redirect all the blog posts (which have natural links pointing to them) to the new website and not the sales pages? 4. The homepage has a mix of spam and very good editorial links. If I have disavowed links and domains, can I safely redirect this page?
Technical SEO | | designquotes0 -
Google not indexing my website
Hi guys, We have this website http://www.m-health-expo.nl/ but it is not indexed by google. In webmaster tools google says that it can not fetch the site due to the robots.txt but i do not see any faults in it. http://www.m-health-expo.nl/robots.txt Do you see something strange, it really bothers me.
Technical SEO | | RuudHeijnen0 -
How to improve ranking of a website again, after being penalized by Google?
The ranking of our website has gone down in past 2 months. The reason,
Technical SEO | | TGA123
I believe is that we had more than 300,000 spammy comments posted on it
(the website is based on wordpress) so Google treated it as
un-monitored forum and penalized. We have deleted the older comments
and new comments can no longer be posted. Need suggestions on what else
should we do to rank better. Any advice would be very welcome.0 -
Why is my website banned?
IMy website is Costume Machine at www.costumemachine.com . My site has been banned for 1 year now. I have requested that google reconsider my site 3 times without luck. The site is dynamic and basically pulls in feeds from affiliate sites. We have added over 1,500 pages of original content. The site has been running great since 2008 without any penalties. I don't think I got hit with any linking penalty. I cleaned up all questionable links last November when the penalty hit. Am I being hit with a "thin" site penalty? If that is the issue what is the best way to fix the problem?
Technical SEO | | tadden0