Maximum <title>length - use full or shorten?</title>
-
I have a Title on a page that has more than 70 chars in it, and I also have to include the page type and brand in the title.
- page type: Type
- page header: This is the page title of the long title and I need to add more content
- brand: Brand
Is it better to concanenate the title server-side and use a .. instead, like this?
Type: This is the page title of the long title and I need to.. | Brand
Or, should I put the full Title of the page so that the keywords are available for Google? example,
Type: This is the page title of the long title and I need to add more content | Brand
I'm trying to keep to the 70 char limit for Google.
Which solution is the more ideal situation?
Thanks all
jonathan
-
Thanks, that's more accurate to the question I was asking. Appreciate the response.
-
Page title is good if its upto 66 characters.. Some says 60 or 70 Characters but google displays upto 66 Characters in SERP..
As per my knowledge its good if you trim your title within 66 Characters.. Yes its helpful if you use Page Type & Brand Name in Title. Dont go above 66Characters because google only show 66 Charachters for title in SERP's & if its more than 66 then Google dont see that. As you know Keyword | Brand Name is good practice but Sometimes the message is more important than the keyword & brand.
If you want to use big title as Blogs usually have big title then your 2nd example is good "This is the page title of the long title and I need to add more content | Brand"
Hope this answered your question.
-
Hi,
I've read that document already, it still doesn't answer my specific question -- that's why I asked it here.
-
I agree, using that Keyword | Brand is best. However, that doesn't answer my question above...please re-read the question about the character limit and how to implement a <title></p></title>
-
Hi Jonathan
Please read this : http://www.seomoz.org/learn-seo/on-page-factors. I hope this will help you more for correct & effective ON-Page for your website.. Also you can see the best example of title tag out here.
-
According to most tools it is best to place your keywords closer to the beginning of your title. I always use keyword | Brand. It will display nicely on the SERP, and users like that.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website title duplicates in SEO description
Hi - My website title (company name) repeats in the SEO description. My host service is Square Space. How do I fix this?
Technical SEO | | Peeker
Thanks! Paula board-directors0 -
Does Google still use Meta descriptions?
I've noticed that Google is not using my Meta description in the SERP results but rather text from my page, it seems to be a similar situation with a couple of the other sites in the same search results. Does anyone know why this would be?
Technical SEO | | OUTsurance0 -
Sudden decrease in indexed AMP pages after 8/1/16 update
After the AMP update on 8/1/16, the number of AMP pages indexed suddenly dropped by about 50% and it's crushing our search traffic- I haven't been able to find any documentation on any changes to look out for and why we are getting a penalty- any advice or something I should look out for?
Technical SEO | | nystromandy0 -
Two domains / same Content
Hi MOZzers, I have recently started working for a client who owns two domains (as recommended by their Web Development company), each omain is a complete duplication of the other. The only difference is one is a totally keyword focused domain name, the other is their brand name which also contains keyword. In a search for blocks of content the keyword focused domain comes up, the other doesn't and when I conducted a search for one of their primary services again the keyword focused domain name came up on the first page, but the branded search also appeared on the second. The web development company have been managing this company's Adwords account and promoting their brand name and up until today I was unaware of the other. Can I have some thoughts - do I ask the web developers to re-direct one to the other, or leave as it?
Technical SEO | | musthavemarketing0 -
Who uses WordPress Tags anymore?
Just curious if people are still using WordPress Tags. I wonder if with the direction Google is going the last couple years, having sites that get bloated with extraneous Tag archives just decreases the quality of the site.
Technical SEO | | WilliamBay2 -
Google adding strings to meta title in SERPs => Driving my client crazy!
Fellow Mozzers, I'm really baffled by Google's behaviour adding strings before my meta title in the SERPs.
Technical SEO | | TheReference
This behaviour seems random, but it mainly happens on queries that trigger the homepages (multilingual .com domain).
I'm aware of meta title guidelines concerning length, and I know that Google may insert strings if it thinks it could benefit the user.
But clearly their "aid" is not helpful at all... Client is really anxious to get this resolved and we're stumped on what could be the cause for this... Some examples: Query: https://www.google.co.uk/#hl=en&pws=0&q=Ogone - Online payment gateway
Result title: en-gb - Ogone - Online payment gateway
Normal title: Ogone - Online payment gateway Query: https://www.google.at/#hl=de&q=Ogone Online Payment Service Provider
Result title: ogone.at - Ogone. Online Payment Service Provider & e-payment ...
Normal title: Ogone. Online Payment Service Provider & e-payment Deutschland
=> For longer titles it will just prepend strings, and leave out our piece of the meta title Query: https://www.google.nl/#hl=nl&pws=0&q=Support Ogone
Result: Support | Ogone
=> For very short titles, Google doesn't add anything, why does it so for the other results? I really don't understand why this happens. The titles are long enough (but not too long), no strange characters inserted. Please, please help. Thanks in advance! Nikolaas0 -
Duplicate Title - Shopping Website
My website is showing with errors due to duplicate titles, these errors add up to over 150 errors. The problem is a lot of my products are similar, just in different lengths, colors etc. For example
Technical SEO | | adelemaree
http://www.ugg.org.au/en/classic-candy-short-australia-ugg-boots/48-classic-candy-short-australia-ugg-boots-blue.html
http://www.ugg.org.au/en/classic-candy-button-short-australia-ugg-boots/31-classic-candy-button-short-chocolate.html
http://www.ugg.org.au/en/classic-candy-button-short-australia-ugg-boots/28-classic-candy-button-short-black.html How can I avoid this error without having to merge all my products and colors into one page? As that would make my catalogue look too small! Thanks in advance0 -
When criteria do you use for external linking?
When linking out to external sources what criteria do you use? Also, do you ever add the URL in plain text instead to conserve link juice?
Technical SEO | | Charlessipe0