Minor SEO for Yahoo and Bing
-
Over the past year, we have completely optimized one of the sites we manage for Google (removed bad links, reduced keyword count, etc) and we are doing great for Google organic traffic. However, in the process we have seen a steady decline in Yahoo organic traffic and Bing organic traffic. Enough so that I am looking for suggestions for quick fixes that aren't going to interfere with the Google optimizations that we made. Do you have any suggestions?
Thanks for your help!
-
The algorithm on all search engines is going to be a black box to SEO's. The best we can do is run experiments and extrapolate theories from the data. When I've tried to look into this specific subject, I never found any really good, trust-worthy reports on how exactly the Yahoo or Bing algorithms are different than Google. If someone else can show this, I would be stoked and owe them a beer.
That being said my impression is that the Google algorithm is more advanced and more tricky than the other two. If my assumption is correct, it could be that your process of removing links that Google finds questionable is hurting your rankings in the other engines that don't detect bad links as good as Google.
What you should focus on is what all the engines undoubtedly value in common:
-
Links from high quality sites that are relevant to your page
-
Creating content that people share, spend time on, and don't bounce off from.
Vague and cliche, I realize, but old tired truths usually are.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do long UTM codes hurt SEO?
Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!
Technical SEO | | Cassie_Ransom0 -
Bing search results
Hi I am getting little or no traffic via Bing. Why would this be? all my traffic is from Google and social media. my site is www.cocoonfxmedia.co.uk
Technical SEO | | Cocoonfxmedia0 -
How can i do SEO For Ecommerce site
I am doing SEO for my WP blog but now I am starting my recently launch an eCommerce site where I am selling electronics products. I want to know how can I do the SEO so at least I can top 10 position for my google India. Second how can i avoid duplicate content about copying manufacture contents. Please help
Technical SEO | | chandubaba0 -
Massive Rank Fluctuation in Bing/Yahoo
About two months ago we dealt with some issues that were causing weak rankings in Bing and Yahoo! since then, we've seen rankings rise and plummet dramatically with no changes to the site. On Bing and Yahoo! we've gone from 1st page to less than 50th and back again THREE times. This happens across all keywords, even branded ones that are an exact-match for the domain. Google rankings have continued to rise steadily. We benefited greatly from Penguin, which tanked a number of competitors. Bing webmaster tools aren't showing any server or other kinds of errors during the rank drops. Has anyone every experienced this before?
Technical SEO | | BedeFahey0 -
Title elements too long - good for SEO?
As I was reviewing a client's web pages I noticed that most of the pages have titles that exceed the 70 characters limit. By looking in more details it seems that Google uses all keywords from this long titles. I wanted to reduce the titles under 70 characters but realised that I may cut some important keywords. By reducing to 70 characters, do you think I can damage the performance?.
Technical SEO | | DavidSpivac0 -
Basic SEO HTML
Hello Everyone, One place I am weak is coding for SEO. I need to get better. One question I do have is can anyone explain why it's important to place css and java script files in an external file? How do you do this and how do you know if it's already being done? If it has not been done on a site is it hard to go back and do? I understand this is important from a site load time issue Thanks, Bill P.S. Can anyone recommend a resource where I can learn proper html coding for SEO? Thank you!
Technical SEO | | wparlaman0 -
Is IP-Hosting an effective and worthy SEO solution?
I have seen few websites selling same package of IP-Hosting, I consider that kind of smart SEO solution if it really be effective, But I have doubt. I have a few websites using a dedicated server for 6 years with only 1 valid IP and with that experience, I think rich content, title tags and anchor links are most important factors but I never tried such IP SEO, has any one tried IP hosting? Then comes second questions, If you have experienced and recommend IP Hosting, the reasonable application could be wordpress to manage all the sites in diffrent servers, and by using plugins such as autoblog or RSS importer we can update all the sites with minimum effort, But the problem is that neither of these 2 plugins are really working hassle free, They do not work at all or they stop wroking all the sudden, preferably I need a solution for Wordpress multisite Would you offer any alternative? I appreciate if you share your ideas... P.S.: My objective to apply IP hosting is not geo-targeting I use to launch .COMs normally without any particular geo-target.
Technical SEO | | Pooria0 -
Entry based content and SEO
My E-commerce team is implementing functionality that allows us to display different content based on what channel and even what keyword the customers used to reach our page. This is of course a move that we believe will strengthen our conversion rates, but how will this effect our organic search listings? Do you guys have any examples of how this could affect us, and are there any technology pitfalls that we absolutely need to know about?
Technical SEO | | GEMoney_No0