Sponsored Links on Amazon, help
-
So from what I can see CLickrive was discontinued by Amazon, replaced by a9. I have been asked by a client how they can get onto Sponsored Links near the bottom of a search query on an amazon page.
Now I can see from the amazon associates site that you can put widgets, display ads, product search links etc but there is no mention of 'Sponsored Links' other than:
SPONSORED LINKS
Sponsored links are advertisements related to your recent product search query or content on the page.
Sponsored links are always clearly labeled. When you click on a sponsored link, we get revenue. Generating additional revenue from sponsored links allows Amazon.com to offer lower prices to you - something we are dedicated to doing in every way we can.
There is no mention on how to actually be a sponsored link... I have read on various blogs etc that it is delivered by a third party network... no mention as to whom... thought Google but no mention of this on any information I can find on Google blogs etc.
Anyone have an idea?
Thank you
-
I know that Amazon shows ads from AdWords since they are considered part of the Google AdWords Search Network (not the Display Network). I haven't used AdWords to advertise on Amazon since late 2011, but I just checked out a Amazon product page and checked out the Sponsored Links. The URLs are being sent through A9.com, but the landing page had the "gclid" parameter appended to the end of the URL which leads me to believe that these are AdWords ads.
I had a lot of success advertising on Amazon product pages by offering the product cheaper than Amazon did and including the price in the copy of the ad. For example, a ping pong table was on Amazon for $300 and so I created an ad for the exact same ping pong table and listed it for $279. Even though my site did not have the reputation/credibility of Amazon, shoppers were more than willing to click on the ad to visit a third party site for a better deal.
Anyways, that didn't really answer your question, so if you want your ads to show up on Amazon under the Sponsored Links, I suggest setting up an AdWords account and choose the Search Network.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will i able to rank in google of i rephrase amazon product description?
Please guide me if I rephrase the information given on Amazon and write a unique article. Will my post rank in Google?
Affiliate Marketing | | Hmzashk512141 -
Affiliate marketing for our Amazon Products ??
Hi Guys. Can any recommend or is it possible to build an affiliate marketing programme to generate sales from our Amazon product pages rather the the traditional way of generating sales through your own website ? Can anyone advise ? Or recommend any companies ? Thanks Gareth
Affiliate Marketing | | GAZ090 -
How to flag inbound affiliate links to Search Engines
Afternoon Mozzers, I was chatting to our VP of marketing earlier about one of our sites with a somewhat unhealthy looking link profile. This is primarily caused by the sector its in and the fact that lots of low quality lead generators / affiliates operate there, sending traffic to us in return for payment on accepted leads. Now, he recalled that there is a way to mark these inbound links, through a URL parameter he thought, as being affiliates and therefore should be ignored as we don’t want them misinterpreted as an attempt to manipulate our rankings. I have been doing a spot of research but can't find a straight answer. heres a few articles i looked at: blogaid, Yoast, Webmaster world and the Moz Q&A.The problem is all these are from the perspective of a site linking out and acting as an affiliate, so all deal with that page not losing PR. The two methods i have derived from this boil down to: No follow the links Use an intermediary redirect page and script which you can block from robots.txt So, back to our case - Are there any ways we can signal to Search engines, as the destination site, that these links are from affiliates (such as this URL parameter our VP had vague recollections off) or should i just get in touch and ask the sites to make them Nofollow? Thanks, Tom.
Affiliate Marketing | | Sarbs0 -
What is the right way to link to your main site?
Hi, we have a system for tracking the leads that comes from a specific affiliate website. each affiliate has a unique tracking code. not only for affiliates that work with us but also for the SEO team has an affiliate tracking code so our bosses can track the leads and traffic that come from the activity of the SEO team. this means, links towards our website look like: www.mydomain.com/?t_src=campaign&t=AFF&t_cre=links&A=371 www.mydomain.com/?A=371 I have few questions about this: 1. This is the right way to link to my company site? How dose google crawl those link? It's can harm the link value? 2. What is my option to show my boss all the traffic / leads that our seo team brings to the site trough Google Analytics? Hope to get your support. Thanks in advance.
Affiliate Marketing | | JonsonSwartz0 -
Linking from High Authority Sites
Dear Mozzes, We're running a property portal for real estate classifieds which receives around 300.000 visits monthly. PA 47 DA 37 Mozrank 5,3 MozTrust 5,8 PR 4 Apart from our real estate classifieds we are producing proprietary trends and statistic, a rare commodity in the country we operate. Luckily we are about to enter into a partnership with one of the leading newspaper portals in the Country, appreciating PAs in the 80-90s. In this coming partnership we will provide: 1. Market statistics, which we can imagine as a chart followed by our logo and a "Powered By", which shall link to our site. 2. An in-framed part of our site in their portal where we list properties for sale, that will carry affiliate strings. In order to for us to get the maximum link value of this high authority site, how should we build the integration and linking? We've looked at similar examples here http://realestate.money.cnn.com/ here http://realestate.money.cnn.com/NY/New_York/ or maybe like the Simply Hired logo here: http://money.cnn.com/ Advices here would be super appreciated. Thanks Eric
Affiliate Marketing | | PropertyPortal0 -
Affiliate code in urls? affiliate link landing pages?
Is it considered a good or bad practice to have the affiliate code present in your affiliate link url's ? (as opposed to disguising them with something like phpbay) Does the general public not scour the hover-over url's of links they click? Also, is there any way of keeping customers on site when they click affiliate links? (via frames or something more modern) Or is that frowned upon by advertisers?
Affiliate Marketing | | Mozzin0 -
How much link juice passes through urls with affiliate id's?
hi we can get a valuable link with the desired anchor text from a news site. the destination url would be something like www.site.com/product. but in order to track conversions, our sales team would like to add an affiliate id to the url, so that it would look like this: www.site.com/product?sess_affiliate=ta how much link juice would a link to this affiliate url pass? would we be shooting our wad by linking to the ?sess-URL instead of the original URL?
Affiliate Marketing | | zeepartner0 -
Creating a kick-ass Amazon listing
My client just tasked me with helping create a great Amazon listing for their product. I know nothing about selling on Amazon. Which guides/books/tips should I check out?
Affiliate Marketing | | GriffinHansen0