Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Dash or vertical bar in titles?
-
Hello.
Should I use a dash or a vertical line in title tags?
Thank you!
-
Matt Cutts says those are symbols and that they are looked at as spaces.
-
My bad...I was thinking url's not title tags.
-
I think there's no agreement on that, it normally depends on personal choice. Normally I prefer to use all the separators just to make the site a little different and don't use always the same structure. However if I need to choose one I'll use user experience and readability for it, and personally I find the pipe much more readable than the hyphen just because separates better the sentences, However you may use a combination of both if the two portion of text are related.
Examples:
- Guide to Ibiza - Boat trip to Ibiza | IBIZATRAVELS.COM
- Hotel Ibiza | Bars and Restaurant in Ibiza
The first sentence (the last part is just for branding if you want although I don't love so much having the domain in the title), got an hyphen in the first part because boat trip seems to clarify which part of the guide to ibiza we're speaking about. The site name is not related that's why I put a pipe. In the same way I separated the two parts in the second option just because they're both about tourism in ibiza but they're not co-related in this case.
-
I have seen that most responses to that questions over time have been the slash line that separates words in the title. Not a dash but the slated vertical line.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
titles length, URL length and meta descriptions on a subdomain effecting SEO on main domain?
Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
On-Page Optimization | | annegretwidmer
Kasey0 -
Brand name in title?
Hi all, I have noticed that a lot of companies put there brand/company name at the end of their page title. To me, that seems like a huge sacrifice of your limited 60 characters. Wouldn't it be better to use characters for words that people might actually be searching for?
On-Page Optimization | | RaoulWB0 -
Site name in page title - leave it or remove it?
Hi all, Recently came across some authority blog (quicksprout to be precise) which stated that apart from main page, contact page, about us and some other generic pages, site name should be removed as it might produce duplicate content. example "How to blog | Example Site name" This mostly is the issue with tags and categories pages as it shows on Moz issues. Is that really a problem and site name should be taken off them? Thank you.
On-Page Optimization | | Optimal_Strategies1 -
True or False? Having your phone number in the header of your nav bar is good for SEO?
I have been told by a a few different SEO and Marketing Agency friends that by putting your address and phone number in the top section of your navbar is great for SEO. Does this myth have any merit or is it just misguided? Tksac28
On-Page Optimization | | UndergrndMarketing0 -
Duplicate page titles and hreflang tags
Moz is flagging a lot of pages on our site which have duplicate page titles. 99% of these are international pages which hreflang tags in the sitemap. Do I need to worry about this? I assumed that it wasn't an issue given the use of hreflang. And if that's the case, why is Moz flagging them as an issue? Thanks.
On-Page Optimization | | ahyde0 -
Is it OK to include name of your town to the title tag or H1 tag on a blog to enhance local search results
I recently attended a webinar by ETNA Interactive on local search SEO. The presenter recommended including the name of your town in the title of the blog to increase local search SEO. Is this OK? Ive always been concerned that it is such an obvious attempt to rank locally that Google would consider it "spammy" ? black hat, "sketchy" or otherwise manipulative. Have the rules changed? Is it OK to do? Brooke
On-Page Optimization | | wianno1680 -
Prices in title tag
At our ecommerce site adwords ads generally perform a lot better when the product price is included in the ad title. Does anyone here have any experience and data on CTR with including product prices in title tags of product / category pages?
On-Page Optimization | | ese0 -
Post Title - Use the blog's name or not?
In the tile of my post, shoudl I used my blog's name in it at the end or emit the blog name. EX: title of post with keywords | name of blog OR EX: title of post with keywords The site's name is 3 words long, so I'm worrying that those extra words are diluting the keywords in the post's name that I'm trying to target.
On-Page Optimization | | gregalam0