Changing in website design reduce traffic? I don't think so.
-
HI,
Around the month of Nov I was working on the website. Due to some reasons I have to change the design of website. I saw my traffic going down and down(70 - 100/day) so roll back it on previous one. after that it improve little bit but not as on previously. (traffic 250 - 300/day).
Question:
All Urls, content and links are same then how that can effect on the traffic. We have removed all the errors that was shown in the seomoz report.But traffic is still the issue here.
We are working on SEO area enough and try to recover from it. Your suggestion may be helpful for us.So I am looking forward for your answers. how i can over come with it.
Thanks Regards
-
That is unusual thing for me also i didn't expect something like this to be happen with the website .But it was happen!!.
I changed the website design and lay out very seo friendly and as I mentioned in the question that website is performing good but not as previous.
I am looking for some suggestion here to improve it little more .
Thanks
-
It sounds like some other issue might be the cause of this traffic loss such as an algorithmic penalty or shuffle etc. As EGOL said, it is hard to guess with out really looking into all aspects of this website.
-
HI ,
Yes that is a WordPress 3.2.1based website .
Yes there were some site wide links but that we removed.
there is "all in one seo pack installed. ". No changes in server or hosting?
Over all I improved this template much better but the problem is that that site is unable to recover like previous traffic.
Thanks
-
With the amount of information given, the only thing that anyone can do is guess. So many things can be the cause.
If you want to move forward from this you can work to improve one design or another.
I am still wondering if it was Thanksgiving or end of the fall university semester that caused traffic to tank and this problem really didn't exist.
-
This could be because of the site becoming slow or if you had used a template that was badly written or had sitewide footer links etc etc.
There could be a number of reasons.
What kind of design change did you do? Is it a wordpress site? Did you use a template? Did you install any new plugins? Did you change your server or hosting?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changing server location nearest to visitors? i am confused with the content part.
hi there, currently hosted in Singapore, and target audience is the US, john mueller said keep the url, content and cms the same. i am confused with the content part i have been tweaking the content for a month now because i have changed content on my site a day ago if i change the server the next day? is that bad? what should be done?
Algorithm Updates | | maria-cooper90 -
I'm hearing rumours of a Braod Core update
I'm hearing the jungle drums banging away about a broad core update this week. Anyone else heard this? Usually its retrospective and an oh my I've dropped/gained but I don't usually hear about it beforehand. Anyone else heard this?
Algorithm Updates | | Libra_Photographic0 -
How Google's "Temporarily remove URLs" in search console works?
Hi, We have created new sub-domain with new content which we want to highlight for users. But our old content from different sub-domain is making top on google results with reputation. How can we highlight new content and suppress old sub-domain in results? Many pages have related title tags and other information in similar. We are planing to hide URLs from Google search console, so slowly new pages will attain the traffic. How does it works?
Algorithm Updates | | vtmoz0 -
Is it bad from an SEO perspective that cached AMP pages are hosted on domains other than the original publisher's?
Hello Moz, I am thinking about starting to utilize AMP for some of my website. I've been researching this AMP situation for the better part of a year and I am still unclear on a few things. What I am primarily concerned with in terms of AMP and SEO is whether or not the original publisher gets credit for the traffic to a cached AMP page that is hosted elsewhere. I can see the possible issues with this from an SEO perspective and I am pretty sure I have read about how SEOs are unhappy about this particular aspect of AMP in other places. On the AMP project FAQ page you can find this, but there is very little explanation: "Do publishers receive credit for the traffic from a measurement perspective?
Algorithm Updates | | Brian_Dowd
Yes, an AMP file is the same as the rest of your site – this space is the publisher’s canvas." So, let's say you have an AMP page on your website example.com:
example.com/amp_document.html And a cached copy is served with a URL format similar to this: https://google.com/amp/example.com/amp_document.html Then how does the original publisher get the credit for the traffic? Is it because there is a canonical tag from the AMP version to the original HTML version? Also, while I am at it, how does an AMP page actually get into Google's AMP Cache (or any other cache)? Does Google crawl the original HTML page, find the AMP version and then just decide to cache it from there? Are there any other issues with this that I should be aware of? Thanks0 -
My Website is not stable
My website is daily showing different position on google.com on all its keywords like one day first page on all keywords next day 3rd page on all keywords for the last one month. Is this a Google Dance ?? what can be its period ? and what is the solution to handle it ??
Algorithm Updates | | mnkpso0 -
Member's Badge as Link Building to Homepage or Internal Pages?
Providing members and embeddable badge is a well known link building tactic. Is it better to have the badges from hundreds or even thousands of members link back to the homepage of a website, or a lot of different inner pages? The inner pages would the their individual's profile which sits under a category (such as a service and organisation by location). Member's websites would be related to the content of the website generally. What are the advantages of each? 1. Links to homepage make it easier to rank for competitive keywords on the homepage? If the types of websites were to vary a lot, say a carpet cleaning website and a web designer website, if they all linked to the homepage, would it cause some confusion for the link profile?
Algorithm Updates | | designquotes0 -
Top 5 most optimized websites
Throwing this question out to the community but was wondering if anyone can direct me on how I can find the top 5 or 10 ten sites that have been most optimized for search engines. Meaning which web sites have the best reputation when it comes to website optimization for search engines or is there a resource where I can read about websites that have been ranked as the best when it comes to following best practices and have constantly ranked well within their industry? Figured it's always a good idea to learn from the best by looking at what they are doing. Thank you.
Algorithm Updates | | DRTBA2 -
Ranking #1 for decent traffic keywords, but not receiving any traffic?
A site I work on is ranked number 1 for a few keywords. To see how much a keyword is searched per month I rely on Google Adwords Keyword tool (https://adwords.google.com/select/KeywordToolExternal). Using this tool I see that the keyword receives 880 local monthly searches and another keyword they rank #1 for receives 1300 local monthly searches. To me these keywords are not the biggest as far as traffic but they are not small by any means. Now here is the issue. Like mentioned above, the site nmber 1 for multiple keywords. They have been ranked number 1 for these keywords for months. Looking in analytics the other day I notice that on a month to month basis both of these keywords are getting 1, or 2 visits. This past month (October) one of the keywords did not receive ANY visits, and that is being ranked #1 for a 1300 monthly searched keyword. It just doesn’t make sense. I would imagine getting at least 100 or so visits a month from these search terms. Could someone please help me understand this a little bit better?
Algorithm Updates | | WhiteHat120