Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Selling Products with a similar meta description
-
Wondering if anyone can help when selling similar products with very similar meta description and product descriptions in general.
Have around 500 products - a lot of products have around 10-20 products which are very similar only different is sizes and a maybe a few lines of text if that.
Is this a problem in search engines? How does other ecommerce stores selling similar products solve this problem...
-
Hi Roy
Well in that case then i would be wary of duplicate content & descriptions etc
I would really focus on trying to develop content/product descriptions to highlight differences between them
This is almost certainly worth watching: http://moz.com/webinars/ecommerce-seo-fix-and-avoid-common-issues
Cheers
Dan
-
I know it's time consuming but best would be to create unique content for all those. You can play a lot with differences between keywords, call-to-actions and unique selling points in the title and meta description.
-
Yes, I understand this. But, the products are similar but not variations.
For example bikes; have different models, types, but the overall descriptions are pretty much the same.
We have found customers prefer products of each to search rather then clicking options for this and that.
Hope this makes it more understandable to what I am trying to say.
-
correct! and include a canonical tag on the variations pages to the master
-
Hi Roy
It depends how similar the products are, if they are simply variations of the same products then i would just list the 1 product and then give multiple options for the different variations. For example 1 product page for 'Suede Shoes' with selectable further options/variations of that product i.e. Colours available (blue, red, pink) and size available (8, 9, 10 etc)
Hope that helps
All Best
Dan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best meta description for Category Pages, Tag Pages and Main Article?
Hi, I want to index all my categories and tags. But I fear about duplicating the meta description. for example: I have a tag name "Learn Stock Market", a category name "Learning", and a main article "What is Stock Market". What is your suggestion for meta description of these three pages that looks great for seo google?
On-Page Optimization | | mbmozmb0 -
Use of '&' in meta title
Hi, I know that use of '&' would be helpful to save space and also add more keyword variation to the title tag. But just want to make sure if it matters if I use '&' in most of my title tags? And also is it common to use more than & in one title? Would the following title be different in Google's perspective regardless of the title length? I am thinking they are all targeting the keywords 'fruit cake' and 'fruit bread', but the first one is the best. buy fruit cake & bread buy fruit cake & fruit bread buy fruit cake and fruit bread Thanks in advance.
On-Page Optimization | | russellbrown0 -
Different meta-description per country?
I have this .com domain which is the corporate website. Next to this domain, we also have local domains. We would like to test with a different meta-description per country on this one corporate .com domain. Does anyone knows if this is possible and how we could integrate this?
On-Page Optimization | | WeAreDigital_BE0 -
How many words for product description
Hi, I've read articles on the MOZ blog, which stress the point for unique product descriptions. I think this was even mentioned in one White Board Friday. Now I am in the process of writing them. How many words should they have at least in your opinion? Best, Robin
On-Page Optimization | | soralsokal0 -
Can I add multi location business cities to homepage meta title or desc.?
I have a business with 6 locations (in the same state) but very different cities. We we expanded from one location with the city name in the URL we followed best practices to move to the new domain without the singular city name in the URL. We definitly took a hit on the organic side and I'm trying to figure out best practice for where to add geo info. Currently I have geo info: -In footer
On-Page Optimization | | beehiive
-Contact Page -On local page It's a WP site and each location has it's own page (ie. locations/geolocation_keyword). I know all other locations will take sometime but my concern is the hit we took on the original location that had geo-target URL. I guess really my question is simply can I include city names in homepage meta title and desc.?
and is there anything else I can do to bounce back organically on the original city faster?0 -
Missing meta descriptions on indexed pages, portfolio, tags, author and archive pages. I am using SEO all in one, any advice?
I am having a few problems that I can't seem to work out.....I am fairly new to this and can't seem to work out the following: Any help would be greatly appreciated 🙂 1. I am missing alot of meta description tags. I have installed "All in One SEO" but there seems to be no options to add meta descriptions in portfolio posts. I have also written meta descriptions for 'tags' and whilst I can see them in WP they don't seem to be activated. 2. The blog has pages indexed by WP- called Part 2 (/page/2), Part 3 (/page/3) etc. How do I solve this issue of meta descriptions and indexed pages? 3. There is also a page for myself, the author, that has multiple indexes for all the blog posts I have written, and I can't edit these archives to add meta descriptions. This also applies to the month archives for the blog. 4. Also, SEOmoz tells me that I have too many links on my blog page (also indexed) and their consequent tags. This also applies to the author pages (myself ). How do I fix this? Thanks for your help 🙂 Regards Nadia
On-Page Optimization | | PHDAustralia680 -
One site with one product or multi product website
Lets suppose that i have 10 NICHE products under me. Should i make one site for each product or one site overall. If i make 1 site for each product i get several advantages Domain name has keyword Title tags etc will be dedicated to one keyword only. Disavantage - Backlinking for each domain will become tougher. Advantage of one site onl Good management Seo / backlinks becomes easier Blogging to attract traffic becomes easier Can target a lot of keywords through business blogging Disadvantages Can become messy with unimportant keywords gaining importance. SO WHAT DO YOU THINK??? One site per product or One site for all products?
On-Page Optimization | | hith2340 -
Related products - random products or static
Hello, I was curious about where to get related products from. Currently I just grab some random products from the same category. Would there be any benefit to always linking to the same related products on a product page? Thanks
On-Page Optimization | | nux0