Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What's the point of an EU site?
-
Buongiorno from 18 degrees C Wetherby UK
On this site http://www.milwaukeetool.eu/ the client wants to hold on to the EU site despite there being multiple standalone country sittes e.g. http://www.milwaukeetool.fr & http://www.milwaukeetool.co.uk
Why would you ever need an EU site? I mean who ever searches for an EU site? If the client holds on to the eu site despite my position it's a waiste of time from a search perspective is the folowing the best appeasment?
When a user enters the eu url or redirects to country the detected, eg I'm in Paris I enter www.milwaukeetool.eu it redirects to http://www.milwaukeetool.fr. My felling this would be the most pragmatic thing to do?
Any ideas please,
Cioa,
David -
The .eu domain termination is a generic, hence it is not bound to geo-targeting on Google Webmaster Tool. In that sense, it is an alternative to the .com domain termination, if the .com is not available.
It was created by the European Union has a way to "communicate" that the business owning the domain has an European nature and that it is based on a nation of E(uropean) U(nion) and that is primary market is the EU.
From an SEO point of view, it doesn't offer any really advantage with respect any other generic domain name:
-
you can't geo-target more countries with a single domain name
-
you can't geo-target political regions (or continents).
Hence, it is good to have it for defending your brand, and to use it if .com (or .net) have been already taken. But if you have a .com, then it is better to redirect the .eu to it.
-
-
I had that argument with a client once and i manage to persuade them not to go ahead with it as they had .com and .co.uk .
.com is international so i think it did make sense not to use .eu but in your case, if you don't have .com then probably you need to look at which countries you want to target. If your client is UK based and if they target client from all around EU, then it might make sense to use .eu as you have very little chance to target someone in Italy with co.uk or .com.fr domains. If you are targeting only UK and FR then, you don't need .eu. It will just duplicate your work.
-
Hello
I got the same situation with customers recently. The best I've found was to tell them:
"You're definitely right we cannot loose the .eu. So we gonna redirect it to the BESTDOMAINE.com as main website. So people will still find you and you'll get more customers and will keep the .eu."
Then you can provide some technical arguments explaining that if he sticks to this position he will loose business.
In my case it worked out
From 50° in Dubai
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Making html table as 'seofriendly' as possible
Hi, On my website I have a table with a list of products, on every row I have a different product and a different property on each column. The table is made with css so the html code is clean. The problem is (I guess) that google doesn't 'understand' what its inside on the table. So if I do a google search that page appears on the page 87, there is any way to improve my SEO without changing the table? Or to improve my SEO I must change the format of my content? In resume, I want to improve the SEO page of a page that contains information organized inside a table. I don't know if there is a specific answer to this question. Any help is welcome. Regards
Web Design | | jcobo0 -
My news site not showing in "In the news" list on Google Web Search
I got a news website (www.tapscape.com) which is 6 years old and has been on Google News since 2012. However, whenever I publish a news article, it never shows up "In the news" list on Google Web Search. I have already added the schema.org/NewsArticle on the website and have checked it if it's working or not on Google structured data testing tool. I see everything shows on on the structured data testing tool. The site already has a news sitemap (http://www.tapscape.com/news-sitemap.xml) and has been added to Google webmaster tools. News articles show perfectly fine in the News tab, but why isn't the articles being shown on "In the news" list on the Google web search? My site has a strong backlink background already, so I don't think I need to work on the backlinks. Please let me know what I'm doing wrong, and how can I get it to the news articles on "In the news" list. Below is a screenshot that I have attached to this question to help you understand what I mean to say. 1qoArRs
Web Design | | hakhan2010 -
Incorporating Spanish Page/Site
We bought an exact match domain (in Spanish) to incorporate with regular website for a particular keyword. This is our first attempt at this, and while we do have Spanish speaking staff that will translate/create a nice, quality page, we're not going to redo everything in Spanish page. Any advice on how to implement this? Do I need to create a whole other website in Spanish? Will that be duplicate content if I do? Can I just set it up to show the first page in Spanish, but if they click on anything else it redirects to our site? I'm pretty clueless on this, so if anything I've suggested is off-the-wall or a violation, I'm really just spit-balling, trying to figure out how to implement this. Thanks, Ruben
Web Design | | KempRugeLawGroup0 -
Moving to new site. Should I take old blog posts with me?
Our company website has needed a complete overhaul for some time now and the new one is almost ready to go live. We also have a separate "news" site that is houses around 800 blog posts and news items. (That news site will be thrown away because it's on a completely different domain and causes confusion.) So we have a main site with about 100 decent blog posts and a separate news site with 800 poor posts. I plan on bringing all the main site blog posts over to the new site (both WordPress), but my question is whether or not to bring over the news site posts? All, handful, none? Another issue is the news site doesn't have Google Analytics, so I'm not sure if any posts actually generate traffic, but I can from the main site we do get some referrals from it. As far as quality of content goes, it's poor. Not sure who wrote it all, but it's mainly text press releases that aren't very interesting. Is it worth bringing over for SEO purposes or simply delete the site and create a mass redirect so all of those pages will direct to the new website's blog page? Any help is greatly appreciated.
Web Design | | codyfrew0 -
Anyone using CloudFlare on multiple sites?
We are considering using CloudFlare as a CDN for a large group of sites. The fees are $5 to $200 depending on many factors. We tried the free trial on one site and were impressed with the results. I am wondering if any of you have any longer term experience with this and performance metrics, etc.
Web Design | | RobertFisher1 -
Does it do harm if you add a rel="canonical" tag on a page that doesn't need it?
If a page is clearly unique and there is obviously no canonical tag needed, does it hurt anything if one has been added?
Web Design | | jaychow0 -
How will it affect my site if i link to a site with adult content?
We are currently working on creating 2 sites for a company, one with no adult content, one with adult content. Will it affect the non adult content site if i link to the other one in terms of Google and being blocked by some internet providers.
Web Design | | MattWheatcroft0 -
Custom URL's with Bigcommerce Issue (Is it worth it?)
We're building out a store in Bigcommerce, who for all intensive purposes is perfect for SEO besides the fact that you can not change the URL's to be custom. My question is, does this kill the SEO value of bigcommerce, despite everything else being great? So for example the URL's for a category page would be something like this www.mysite.com/categories/keyword and the product URL's are pulled in by product name, so product URL's could be something like www.mysite.com/products/Product-Description-Long-223.html (notice the words will be capitalized and their is no way to remove the trailing .html) I could go with Interspire (the liscenced version of Bigcommerce) or Magento so I can custom edit this stuff. But then its a lot more work for my employee's on the buildout.
Web Design | | iAnalyst.com0