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  4. How to bounce back after a new url & new site design?

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How to bounce back after a new url & new site design?

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  • ScottImageWorks
    ScottImageWorks last edited by Aug 28, 2013, 9:55 AM

    About a month ago, my company changed domains (from the long-established www.imageworksstudio.com to the new www.imageworkscreative.com) and also did a complete overhaul of our site.  We tried to do everything necessary to keep Google happy as we went through this change, but we've suffered a drastic loss of both rankings and traffic.

    I know that can happen as a result of a redesign AND as a result of a new domain, but I'm wondering how long you would expect it to take before we bounced back and also, what can we do in the meantime to improve?

    1 Reply Last reply Reply Quote 0
    • ScottImageWorks
      ScottImageWorks @chanm79 last edited by Sep 3, 2013, 11:20 AM Sep 3, 2013, 11:20 AM

      I was able to redirect all the links to the new site, so we shouldn't have lost anything that way.  However, I did ask the webmasters/managers of many pages who were linking to us if they could please change the url they were linking to, to the new one.

      1 Reply Last reply Reply Quote 0
      • chanm79
        chanm79 @ScottImageWorks last edited by Aug 29, 2013, 11:32 AM Aug 29, 2013, 11:32 AM

        Oh ok, I'm not sure what you mean by " ... wasn't able to get all of our old links changed over to our new URL, but I've requested changes from the "best" ones ..." then.

        If there are old indexed pages that are giving 404 errors won't that affect the transfer of "link juice" to the new domain?

        ScottImageWorks 1 Reply Last reply Sep 3, 2013, 11:20 AM Reply Quote 0
        • ScottImageWorks
          ScottImageWorks @chanm79 last edited by Aug 28, 2013, 10:46 PM Aug 28, 2013, 10:46 PM

          As far as I can tell, everything has been redirected to the new url.

          chanm79 1 Reply Last reply Aug 29, 2013, 11:32 AM Reply Quote 0
          • chanm79
            chanm79 last edited by Aug 28, 2013, 12:21 PM Aug 28, 2013, 12:21 PM

            What happens for old links that you weren't able to redirect to the new URL?

            ScottImageWorks 1 Reply Last reply Aug 28, 2013, 10:46 PM Reply Quote 0
            • ScottImageWorks
              ScottImageWorks @Chris.Menke last edited by Aug 28, 2013, 10:28 AM Aug 28, 2013, 10:28 AM

              Thanks, Chris!  We've done everything in the Webmaster Tools guide, and while we had an issue with redirects, that has now been resolved for at least two weeks.

              I wasn't able to get all of our old links changed over to our new URL, but I've requested changes from the "best" ones and everything that is linked to the old site should redirect to the new without issue.

              It's just anxiety-inducing to go through all this and see such devastating results!

              1 Reply Last reply Reply Quote 0
              • Chris.Menke
                Chris.Menke last edited by Aug 28, 2013, 10:01 AM Aug 28, 2013, 10:01 AM

                Jess,

                There are a number of processes that need to take place in your move and the time frame you mention allows for all of them to take place and still not see results yet.  Perhaps you could list the steps you've taken so far so we can see if you might have missed anything. If not, here are a couple of resources for you review what needs to be done.

                • Moving your site - Webmaster Tools Help
                • Redirection - SEO Best Practices - Moz
                ScottImageWorks 1 Reply Last reply Aug 28, 2013, 10:28 AM Reply Quote 1
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