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  4. H2's vs Meta description

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H2's vs Meta description

On-Page Optimization
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  • dhanson24
    dhanson24 last edited by Sep 5, 2013, 2:21 PM

    in some of my serp results the h2's are showing up instead of the meta description. i have read that H2's arent really valid anymore. can someone clarify this for me?

    1 Reply Last reply Reply Quote 0
    • Dubs
      Dubs last edited by Sep 5, 2013, 2:42 PM Sep 5, 2013, 2:42 PM

      Google determines what to display as the text may be more relevant to the search query compared to your meta description tag.

      1 Reply Last reply Reply Quote 2
      • Schwaab
        Schwaab last edited by Sep 6, 2013, 10:39 AM Sep 5, 2013, 2:37 PM

        It's possible that Google just feels that the text you have in your H2 is a more accurate description of your page.  Is your meta description too long?  I know that Google occasionally ignores the Title Tag and displays the H1 or other text in the SERPs if they feel it is more relevant.

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