SEOing a Site Before it is ready?
-
Hi Guys
I have a site currently being built that is 45 days away. I am wondering whether it is possible to have a dummy website (with same domain name) in play and starting the SEO effort so that these 45 days are not wasted from an SEO point of view. Is this something you have seen done effectively, or is it a no no.
Kind Regards, Justin
-
EGOL
Is 100% correct my answer was for somebody that might not have been creating their own content themselves.
EGOL has given you what will be your most valuable asset.
I am sure you will have a visual mockup of the website prior simply picture it then once the site is built make the content that you have spent your time creating flow with the existing structure.
Content is absolutely the way to go and I think EGOL will agree when I say content I mean of course you're text but if you are implementing videos via Wistia this would be the time to create them. If video is something you plan on using.
It actually sounds kind of nice no deadlines.
Sincerely,
Thomas
-
Hi Justin,
I am guessing the site you're talking about is one being built by a developer and you're going to do the search engine optimization?
If that is the case you could simply put the domain up and when the developer has finished a page during the day at night you could come in and optimize it.
Many people work together for instance the SEO's job is to make sure the search optimization it is done correctly both on page and off to the best of their abilities while the site is being constructed.
The developers job is to construct the best website possible for you. Meeting your unique criteria for what you want.
Many times some things in these categories lap over however any SEO worth their salt would want to have access two the server and Google Webmaster tools at minimum.
Extending professional courtesy between herself and the developer is crucial you do not want to slow down someone else's work nor do you want to let them hamper your work.
Two put it simply there is no need to create a another website because if that part of the website has already been created you could simply do what I proposed above or clone the website it if needed.
Simply back it up using code guard if it is a non-WordPress website code gard will work it will actually work on any website.
If you're using WordPress I would suggest using a managed WordPress hosting company for instance ZippyKid and WP engine each allow for you to clone a website.
You can opt for the mid-range of vault press that will continually back up your work on the server. Allowing you to rewind if needed. This is a WordPress only app.
I believe there are tools you can find that will do the same thing using FTP on a website of any kind.
The one issue you would have is if you're doing on page search engine optimization you will want to know what type of content is on this site in order to optimize it.
Speak with your developer and pass them what you've asked us the reason I say this is you will have to work something out with them so you're both happy and unfortunately we don't get any say over that here.
All the best,
Thomas -
It sounds like you are going to toss up a naked little site with title tags and no content or with title tags and yada yada yada content.... then Google will find it and say... "look at this trash" and give it a Panda demotion.
Spend your 45 days working hard on great content. That will be a better use of your time.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Stop getting info from Google analytics on purchases in our site
Hi guys, We have eCommerce.
Reporting & Analytics | | WayneRooney
We connected the site to the Google analytic eCommerce.
Everything was work fine until 3 weeks ago. Suddenly we stooped getting purchases information in the analytic although i see purchases in the website. We didn't change anything in the website and i really don't know how to solve this problem.
If someone here can point me where i can get some info on how to fix it it can be great. Thanks a lot!0 -
How is it possible that this site has a higher page authority than my site?
Judging by open site explorer, I'm crushing my competitor in every imaginable way. And yet, somehow they have a higher page authority than me and, consequently, are ranking higher than me. How is this possible? My site is on the left: 40atcpP.png
Reporting & Analytics | | ScottMcPherson0 -
Open site explorer or other backlinkchecker https
Hi MozFans, I would like to check the backlink profile of https deeplinks on a site.
Reporting & Analytics | | MaartenvandenBos
In open site explorer this isn't working: Link Is there a other way to check the backlinks of a https website? cheers,
Maarten0 -
If you have G+ buttons on your site, does google still suggest you add them?
We've had G+ buttons on the site for many months now (Can't remember exactly when they were added.) Yet in Google Webmaster Tools, they still give me this message: "Get more recommendations in Google Search and grow your audience on Google+. Add the Google+ badge to your site." Is this happening to everyone, or is it just me? Do they think the buttons aren't there? Also, they say this: "Your site doesn't have enough +1's yet to show characteristics." According to the stats, 551 unique people have +1'd our pages. How many does it take, to get stats? Anyone willing to give stats?
Reporting & Analytics | | loopyal0 -
301 Tracking with Google Analytics hurts SEO?
Hey guys, I have an old-domain.com and a new-domain.com. old-domain.com has reputation and through a 301 redirect it's handling it over to new-domain.com. I want to know how many people still visit old-domain.com and track this with Google Analyitcs. I read the best solution for this would be a Google Campaign URL. My question: Does a URL like "http://www.new-domain.com /?utm_source=&utm_medium=redirect&utm_campaign=" hurt the effectiveness of the 301 redirect?
Reporting & Analytics | | optimiert-es0 -
Should we add the city to our keywords for a site that is only local?
This is one of those things I have done for a long time and all of a sudden asked myself was it necessary: For our local clients, we add the city name (Houston, KC, Birmingham) after each keyword. An example would be TestSite.com/big-tester-houston A Title Tag might be Big Tester Houston | Test Site, etc. Where appropriate we do the same with H1 or H2's and occasionally in the content we will use the city name. The thought being that since the site is only for a given city, it will be deemed more relevant than a site from outside.( I understand there are other factors in SEO; this is a specific question around adding the city). Yes, we also optimize with local directories/citation sites. Is this overkill, is it even worthwhile? Is there any evidence one way or another? I would love some strong opinions backed up with something other than anecdotal evidence where possible.
Reporting & Analytics | | RobertFisher0 -
Human Representation on a site
Hello Friends, thank you for helping in advance. My website http://www.FrontlineMobility.com gets a lot of traffic and with our Google Adwords campaigns we have very good click through rates(percentages from 1 percent to 4 percent). So I know that I am getting people to my site, but I can't get them to spend money. It seems like they get there ready to buy, but something turns them away at the last moment. My Partner feels like we should put more pictures of people on the site so that people feel like there is a face to our company. I am also in agreement with this, but I would also like to know if anything else is wrong with our site that perhaps maybe another set of eyes could perceive. Thank you again Moz friends. Justin Smith Frontline Mobility
Reporting & Analytics | | FrontlineMobility0 -
Overall site traffic - 3 quick questions
3 things : 1. Does Google factor in overall site traffic in rankings? So for 2 sites, all other things being pretty much equal, the one with higher traffic will be listed higher? 2. Does this logically imply that sites with lower traffic overall face an uphill struggle to be ranked highly??? 3. As an extension to this, would it be true to say that by increasing site traffic, say with Google Adwords or other online or offiline or whatever advertising, that might help get higher SEO rankings??? Thanks so much for your responses. This forum is great!
Reporting & Analytics | | inhouseninja0