Redirect Without Passing Old Page Properties
-
Is there a way to redirect one page to another, e.g. test.com/ to test.com/home, without passing link juice or any other associated properties of the latter to the former?
-
Well put, thanks Dan. I'm going to stick with the 302 "temporarily." Wink, wink.
After all, everything is temporary right?!
-
Hey Jesse
It gets tricky to say the least. First there's the protocols which are best practice "rules" for any web development - http://www.w3.org/Protocols/rfc2616/rfc2616-sec10.html
But then there's Google's sort of own interpretations and treatment of those redirects on top of that. And there's always what Google says vs what they actually might be doing.
Technically a 302 is "found" although everyone uses it for "temporary" and yet a 307 is a temporary. I recall Google saying in their eyes there is no difference.
Yeah I guess you could leave 302s or 307s in forever, and how long is acceptable? I could leave a 302 redirect in place for 20 years and then decide to move it back? Is that what they mean?
As far as what Google does with them there's lots of Google and 3rd party resources about them and like I said we can probably find a few Matt Cutts videos talking about how they treat them - but then there's reality - which brings a lot of variables and moving parts.
So I think the main idea is as cliche as it sounds, all real situations are different. I follow this train of thought;
- If possible, FIRST choose what to do based upon best web standards and in most cases this should hopefully satisfy SEO.
- But if you have to do something purely for SEO - basically manipulate a known hole in how these things work vs. how Google supposedly treats them, because that's the only thing that will fix something - then do that. This might be why for example you'd choose a 302 redirect despite knowing it's not really temporary
-
Hey Dan can we talk about that whole concept of "temporary" redirecting signals for a moment?
My company has a site that was hit hard by Penguin and luckily the site was unnecessary to begin with as this company had 2 brands targeting the same business (don't get me started!). Anyway, the domain had to redirect for the sake of existing clients, so I recommended a 302. Now it's been sitting as a 302 for quite some time and everything has worked out fine thus far but I wonder what the ramifications are.
I know it's supposed to be temporary, but who's to stop us from leaving them permanently? Do you know of any sort of indexing issues this can lead to? Sounds like from what you're saying it doesn't really make a ton of difference but I've been wondering about this.
Could all just be semantics I guess.. Makes me wonder what the point of a 302 was when it was conceived by the web-gods.
Thoughts?
-
Hi There
Jesse is right, a 302 doesn't pass PageRank, but it make pass other signals (such as understanding of content, associated penalties - these are just my guesses by the way). Is this something where you are concerned of passing bad link signals? Or other undesired signals?
Also, technically a 302 is for "temporary" redirects, but people do misuse this temporary bit all the time and leave them more or less permanently
-Dan
-
302 passes no link juice
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Delete old blog posts after 301 redirects to new pages?
Hi Moz Community, I've recently created several new pages on my site using much of the same copy from blog posts on the same topics (we did this for design flexibility and a few other reasons). The blogs and pages aren't exactly identical, as the new pages have much more content, but I don't think there's a point to having both and I don't want to have duplicate content, so we've used 301 redirects from the old blog posts to the new pages of the same topic. My question is: can I go ahead and delete the old blog posts? (Or would there be any reasons I shouldn't delete them?) I'm guessing with the 301 redirects, all will be well in the world and I can just delete the old posts, but I wanted to triple check to make sure. Thanks so much for your feedback, I really appreciate it!
Technical SEO | | TaraLP1 -
301 redirect from dynamic url to static page
Hi, i want to redirect from this old link http://www.g-store.gr/product_info.php?products_id=1735/ to this one https://www.g-store.gr/golf-toualetas.html I have done several attempts but with no result. I anyone can help i will appreciate. My website runs in an Apache server with cpanel. Thank you
Technical SEO | | alstam0 -
Switched from and HTTPS to HTTP. My home page is facing a redirect issue from the http to https. Should I no index the HTTP or find the redirect and delete it? Thank you
Switched from and HTTPS to HTTP. My home page is facing a redirect issue from the http to https. Should I no index the HTTP or find the redirect and delete it? Thank you
Technical SEO | | LandmarkRecovery20170 -
Utilising Wordpress Attachment Pages Without Getting Duplicate Content Warnings.
I have a wordpres site that relies heavily on images and their usefulness. Each post links to larger sizes of the images with links back to the post and the "gallery" all images uploaded to the post. Unfortunately this goes against the "rules" and our attachment page show as duplicate content in Google (even though the image titles are different). There must be a way to utlise and make the most of attachment pages without getting duplicate content warnings?
Technical SEO | | DotP0 -
301 redirects without .htaccess
I have a client that recently moved from an old ZenCart e-commerce site to Volusion. The domain name did not change. We need to redirect a bunch of the old URLs; however, Volusion's redirect tool does not work for URLS with "?" . The old ZenCart structure is: http://www.mydomain.com/index.php?main_page=product_info&products_id=563 Volusion is a hosted platform and we do not have access to the .htaccess file. Any suggestions on a workaround? Thanks!Nancy <colgroup><col width="960"></colgroup>
Technical SEO | | NancyVPS
| |0 -
Is page rank lost through a 301 redirect?
Hi everyone. I'd really appreciate your help with this one 🙂 I've just watched Matt Cutt's video 'what percentage of PageRank is lost through a 301 redirect?' and I am confused. I had taken this to mean that a re-direct would always lose you page rank, but watching it again I am not so sure. He says that the amount of page rank lost through a 301 redirect is the same as any other link. Does this mean that no page rank at all is lost during site migrations? Or is it the case that first page rank would be lost from the original link and then more page rank would be lost from any subsequent redirects? watch?v=Filv4pP-1nw
Technical SEO | | RG_SEO0 -
If a permanent redirect is supposed to transfer SEO from the old page to the new page, why has my domain authority been impacted?
For example, we redirected our old domain to a new one (leaving no duplicate content on the old domain) and saw a 40% decrease in domain authority. Isn't a permanent redirect supposed to transfer link authority to the place it is redirecting to? Did I do something wrong?
Technical SEO | | BlueLinkERP0 -
We're working on a site that is a beer company. Because it is required to have an age verification page, how should we best redirect the bots (useragents) to the actual homepage (thus skipping ahead of the age verification without allowing all browsers)?
This question is about useragents and alcohol sites that have an age verification screen upon landing on the site.
Technical SEO | | OveritMedia0