Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What is the point of having images clickable loading to their own page?
-
Hello,
Noticed a lot of sites, usually wordpress (seems to be the default) have the images in their posts clickable that load to their own page, showing just the image, usually a .jpg page. I know these pages seem to be easily indexed into google image search and can drive traffic to those specific pages...
My questions are...
1. What is the point of driving traffic to a page that is just the image, there are no links to other pages, no ads, nothing...
2. can you redirect these .jpg pages to the actual post page? I ask because on google image search, there are 3 links to click (website, image link, image page), when you click to view the image, it loads the .jpg page, why not have that .jpg redirect to the real content page that has ads and also has other links. Is this white-hat?
3. Do these pages with just images have any negative effect on optimization since they are just images, no content?
4. Can you monetize these .jpg pages?
5. What is the best practice? I understand there is value in traffic, but what is the point of image traffic if I can't monetize those pages?
-
I could see linking to an image file itself as useful if the image were larger and you wanted to display it outside of a paragraph of text. Many infographics could qualify for a page of their own. The site would still benefit from traffic and from authority.
-
Wasn't looking for services, just someone to connect with and bounce ideas around. Thanks for your responses!
-
Sorry, I do not provide SEO services/consulting. If you are looking for a SEO, you can search in the recommended companies section: http://moz.com/article/recommended
I only contribute here as a hobby and a way to learn more every day

-
Having a link in the image linking to it's own file does not help your image to get indexed faster or added to a sitemap, at least not that I know of.
In my blog, I don't have the images linking to their file and they are indexed just fine, plus added to the image sitemap that is being generated by "xml-sitemaps" automated script.
Having the image file redirecting to the page having the post is actually serving users with different content that what Google may see, hence the penalty of the image mismatch. If Google offers a link the the image, it should load the image. That's why they also offer link to the page or clicking the image links to the page where the image is. You can read more on the "Image Mismatch" penalty here: https://support.google.com/webmasters/answer/3394137
-
You've seen/read somewhere that redirecting an image from google image search to the actual page of content rather than just the .jpg page is not allowed? Can you share that info?
I guess to add to my question... it seems that having the images clickable and brought to their own .jpg page seems that those pages are able to be added to the image sitemap and easily indexed.
My concerns are being able to get all my images, lets say 10 images per 1000 word blog post, i want those 10 images to get indexed into google image search. How do you go about doing so? I thought making them clickable to their own .jpg page was making this happen quicker since I see it going on all the time with wordpress sites....
-
The "page" you see only the image is the image file itself, there's no page there, just the file.
Wordpress does that by default but you can simply change that default to other options they offer and it is "saved" as the default, like no link, link to another page, etc.
The only benefit of having the link to the image file is that usually images are scaled to fit into posts, and therefore someone may want to see the image in its full size, hence the link to the image file. There are also other ways to deal with that like lightboxes to display images.
You could redirect the image to the page where the image is, but that requires some coding (detecting from where your image is being requested, etc.). Doing that may also carry a penalty from Google (recently announced) called "Image mismatch".
There's no "best practice" here, the best is what you consider best for each image. Take the image scaling example I mentioned, say you post an infographic, perhaps the image is much larger than the size you have available, so it makes sense linking to the image file, so the user can see the infographic in its full size.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Merging Pages and SEO
Hi, We are redesigning our website the following way: Before: Page A with Content A, Page B with Content B, Page C with Content C, etc
Intermediate & Advanced SEO | | viatrading1
e.g. one page for each Customer Returns, Overstocks, Master Case, etc
Now: Page D with content A + B + C etc.
e.g. one long page containing all Product Conditions, one after the other So we are merging multiples pages into one.
What is the best way to do so, so we don't lose traffic? (or we lose the minimum possible) e.g. should we 301 Redirect A/B/C to D...?
Is it likely that we lose significant traffic with this change? Thank you,0 -
Too many on page links
Hi I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+ How important is this now? I've read a few articles to say it's not as crucial as before. Thanks!
Intermediate & Advanced SEO | | BeckyKey1 -
On 1 of our sites we have our Company name in the H1 on our other site we have the page title in our H1 - does anyone have any advise about the best information to have in the H1, H2 and Page Tile
We have 2 sites that have been set up slightly differently. On 1 site we have the Company name in the H1 and the product name in the page title and H2. On the other site we have the Product name in the H1 and no H2. Does anyone have any advise about the best information to have in the H1 and H2
Intermediate & Advanced SEO | | CostumeD0 -
High resolution (retina) images vs load time
I have an ecommerce website and have a product slider with 3 images. Currently, I serve them at the native size when viewed on a desktop browser (374x374). I would like to serve them using retina image quality (748px). However how will this affect my ranking due to load time? Does Google take into account image load times even though these are done asynchronously? Also as its a slider, its only the first image which needs to load. Do the other images contribute at all to the page load time?
Intermediate & Advanced SEO | | deelo5551 -
301 redirection pointing to noindexed pages
I have rather an unusual situation where a recently launched affiliate site does not have any unique content as its all syndicated content. For that reason we are currently using the noindex,nofollow meta tags to keep the pages out of the search engines index until we create unique content for the pages. The problem is that due to a very tight timeframe with rebranding, we are looking at 301 redirecting (on a page to page basis) another high authority legacy domain to this new site before we have had a chance to add unique content to it and remove the noindex,nofollow tags. I would assume that any link authority normally passed through the 301 would be lost in this scenario but Im uncertain of what the broader impact might be. Has anyone dealt with a similar scenario? I know this scenario is not ideal and I would rather wait until the unique content is up and noindex tags are removed before launching the 301 redirect of the legacy domain but there are a number of competing priorities at play outside of SEO.
Intermediate & Advanced SEO | | LosNomads0 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
Multiple 301 Redirects for the Same Page
Hi Mozzers, What happens if I have a trail of 301 redirects for the same page? For example,
Intermediate & Advanced SEO | | Travis-W
SiteA.com/10 --> SiteA.com/11 --> SiteA.com/13 --> SiteA.com/14 I know I lose a little bit of link juice by 301 redirecting.
The question is, would the link juice look like this for the example above? 100% --> 90% --> 81% -->72.9%
Or just 100% -----------------------------------------> 90% Does this link juice refer to juice from inbound links or links between internal pages on my site? Thanks!0 -
Are there any negative effects to using a 301 redirect from a page to another internal page?
For example, from http://www.dog.com/toys to http://www.dog.com/chew-toys. In my situation, the main purpose of the 301 redirect is to replace the page with a new internal page that has a better optimized URL. This will be executed across multiple pages (about 20). None of these pages hold any search rankings but do carry a decent amount of page authority.
Intermediate & Advanced SEO | | Visually0