The wrath of Google's Hummingbird, a big problem, but no quick solution?
-
One of our websites has been wrongfully tagged for penalty and has literally disappeared from Google. After lot's of research, it seems the reason was due to a ton of spammy backlinks and irrelevant anchor text. I have disavowed the links, but the results are still not rebounding back. Any idea how long the wrath of Google gods will last?
-
Just checking in here. How have things been going? Just wanted to add some info;
- did you actually receive a "manual action" from Google? If not, a reconsideration request is not needed, it's an algo not a manual penalty
- Hummingbird will not do this. The "date" of Hummingbird is not really a specific point in time, and it's definitely not the day Google announced it. The Hummingbird algo didn't act like Panda, Penguin or any other penalty.
- Disavowing links can take up to six months to have an effect. This info is straight from John Muller at Google. Google has to actually crawl the websites that are listed in the disavow file before applying the disavow.
- It's not good enough to only disavow. Google wants to see some effort to remove links as well.
- You may not bounce back unfortunately (tough to say without seeing the site). But if you were artificially ranking too high with bad links, now you might be ranking where you should have all along.
Overall the best thing to do is remove and disavow as much as possible and work on moving forward as best possible to acquire new links and make the site better overall.
-
Yiannis,
Good point. Actually it seems that since the Hummingbird update, the rankings have disappeared. So I am going through all the SEO checkpoints and it seemed that spam backlinks was the viable reason for the site suffering in rankings. There is no notice that the site has been penalized so it appears to be due to the automatic due to the algorithm update. It has been 2 months since clearing the issues, but still no luck in rebounding on the rankings
-
Reconsideration request applies on manual spam penalties and not algorithmic updates. this has been covered extensively by Matt Cutts in numerous videos.
We dont know if he is manually penalised or not. in the case you are follow advises from the two gentlemen above.
IF you arent and removed all spammy links it will take a while for you to get your rankings back. Some people say you have to wait a big update but I would say give it a month and in the meantime try to main traffic from other channels ie. social media, email marketing etc.
-
Everything that Alex said PLUS fill a reconsideration request. Wait a couple of weeks for Google's response. Your request MUST explain all the steps you made to clean up your site and be in compliance with Google's TOS (with proof and all)!
-
Since you lost those backlinks, you probably won't be able to bounce back to exactly where the site left off before those penalties. Did you get a manual action or was it done by the crawlers? Also, did you get a partial or full site penalty?
First double check your Google Webmaster Tools and see what the status of the penalty is and make sure that's removed. There's a Manual Actions area they added in the last few months which lets you see the stats and details of actions taken against your site by Google. If everything is resolved there, start improving your content and get back to link building. Since a good number of your old links are gone, they'll need to be replaced with better quality links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Free tool, and it ranks well for adult sites and checking if they are down, will that hurt us with ranking for normal sites with google?
Hi all, We rank for searches around "is youporn down" and similar because we provide a free tool to check if a website is up or down: https://downforeveryoneorjustme.com/youporn I am worried that ranking for these adult searches is hurting us with ranking for things like "is reddit down", thoughts? I'd appreciate some input!
White Hat / Black Hat SEO | | bwb0 -
How does Google determine if a link is paid or not?
We are currently doing some outreach to bloggers to review our products and provide us with backlinks (preferably followed). The bloggers get to keep the products (usually about $30 worth). According to Google's link schemes, this is a no-no. But my question is, how would Google ever know if the blogger was paid or given freebies for their content? This is the "best" article I could find related to the subject: http://searchenginewatch.com/article/2332787/Matt-Cutts-Shares-4-Ways-Google-Evaluates-Paid-Links The article tells us what qualifies as a paid link, but it doesn't tell us how Google identifies if links were paid or not. It also says that "loans" or okay, but "gifts" are not. How would Google know the difference? For all Google knows (maybe everything?), the blogger returned the products to us after reviewing them. Does anyone have any ideas on this? Maybe Google watches over terms like, "this is a sponsored post" or "materials provided by 'x'". Even so, I hope that wouldn't be enough to warrant a penalty.
White Hat / Black Hat SEO | | jampaper0 -
When you get a new inbound link do you submit a request to google to reindex the new page pointing at you?
I'm just starting my link building campaign in earnest, and received my first good quality inbound link less than an hour ago. My initial thought was that I should go directly to google, and ask them to reindex the page that linked to me... If I make a habit of that (getting a new link, then submitting that page directly to google), would that signify to google that this might not be a natural link building campaign? The links are from legitimate (non-paid, non-exchange) partners, which google could probably figure out, but I'm interested to know opinions on this. Thanks, -Eric
White Hat / Black Hat SEO | | ForForce0 -
80% of traffic lost over night, Google Penalty?
Hi all.
White Hat / Black Hat SEO | | Hemjakt
I have a website called Hemjakt (http://www.hemjakt.se/) which is a search engine for real estate currently only available on the Swedish market. The application crawl real estate websites and collect all estates on a single searchable application. The site has been released for a few months and have seen a steady growth since release, increasing by 20% weekly up to ~900 visitors per day. 3 days ago, over night, I lost 80% of my traffic. Instead of 900 visitors per day I'm at ~100 visitors per day and when I search for long, specific queries such as "Åsgatan 15, Villa 12 rum i Alsike, Knivsta" ( <adress><house type=""><rooms><area> <city>), I'm now only found on the fifth page. I suspect that I have become a subject of a Google Penalty. How to get out of this mess?</city></rooms></house></adress> Just like all search engines or applications, I do crawl other websites and scrape their content. My content is ~90% unique from the source material and I do add user value by giving them the possibility to compare houses, get ton of more data to compare pricing and history, giving them extra functionalities that source site do not offer and so on. My analytics data show good user engagement. Here is one example of a Source page and a page at my site:
Source: http://www.hemnet.se/bostad/villa-12rum-alsike-knivsta-kommun-asgatan-15-6200964
My Site: http://www.hemjakt.se/bostad/55860-asgatan-15/ So: How do I actually confirm that this is the reason I lost my traffic? When I search for my branded query, I still get result. Also I'm still indexed by Google. If I am penalized. I'm not attempting to do anything Black Hat and I really believe that the app gives a lot of value to the users. What tweaks or suggestions do you have to changes of the application, to be able to continue running the service in a way that Google is fine with?0 -
Should You Link Back from Client's Website?
We had a discussion in the office today, about if it can help or hurt you to link back to your site from one that you optimize, host, or manage. A few ideas that were mentioned: HURT:
White Hat / Black Hat SEO | | David-Kley
1. The website is not directly related to your niche, therefore Google will treat it as a link exchange or spammy link.
2. Links back to you are often not surrounded by related text about your services, and looks out of place to users and Search Engines. HELP:
1. On good (higher PR, reputable domain) domains, a link back can add authority, even if the site is not directly related to your services.
2. Allows high ranking sites to show users who the provider is, potentially creating a new client, and a followed incoming link on anchor text you can choose. So, what do you think? Test results would be appreciated, as we are trying to get real data. Benefits and cons if you have an opinion.2 -
LOCAL SEO / Ranking for the difficult 'service areas' outside of the primary location?
It's generally not too hard to rank in Google Places and organically for your primary location. However if you are a service area business looking to rank for neighboring cities or service areas, Google makes this much tougher. Andrew Shotland mentions the obvious and not so obvious options: Service Area pages ranking organically, getting a real/virtual address, boost geo signals, and using zip codes instead of service area circle. But I am wondering if anyone had success with other methods? Maybe you have used geo-tagging in a creative way? This is a hurdle that many local business are struggling with and any experience or thoughts will be much appreciated
White Hat / Black Hat SEO | | vmialik1 -
Is Google now punishing anchor text?
Hi All, I was just wondering if Google is starting to punish anchor text links? I've noticed that one of my clients domains has slightly reduced and they have slipped a few places in rankings for a key term since. I found this bizarre as the last few links I built were both relevant and strong but I did use an anchor text? Any feedback would be useful, I'm slightly confused here?
White Hat / Black Hat SEO | | Benjamin3790 -
Beaten in SERP's by a site going 'all in' on 2 keywords in their anchor text profile.
I would like to get peoples thoughts on putting 80% of your anchor text links in just 2 keywords vs a nice spread of branded and longtail keywords.. like I am. recently fell off the first page for a key SERP.. and the site in P10 has gone nuts on just that two keyword's.. I know we have a good site onpage/ conversion / low bounce rate page views etc.. Pretty sure we get more traffic than them. Seems that this obvious bloated anchor text profiling has worked for them though.. What do you guys think/know?
White Hat / Black Hat SEO | | robertrRSwalters0