Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How important are image file names
-
Hi,
How important do you think the image file names are for image search?
I know it used to be the best practice a while ago but is it still important?Thanks in advance,
JJ
-
Thanks guys - I really appreciate your quick responses to my silly question:)
JJ
-
From my own experience, I would say the images that send us the most search traffic are those where the file names have been labelled correctly rather than autogenerated such as 33456789.jpg. I would certainly suggest there is some correlation between filename and search performance, although of course there are other factors to considered. As a recommendation, I'd certainly suggest file names are important although I couldn't put a measure of quite how important. There's certainly no reason I can see for us to stop labelling filenames correctly.
-
Extremely important (and will continue to be). Also, continue to use alt names and meta info.
It's also good to have good naming convention for image files on your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
H1 text and Header Image Overlap?
I have images with text at the top of every page on my site. But no H1 or H tags at all. I would like the text on the image to be my H1 text. But I don't want to be repetitive. What should I do?
On-Page Optimization | | Calligraphy0 -
Will Google Count Links Loaded from JavaScript Files After the Page Loads
Hi, I have a simple question. If I want to put an image with a link to another site like a banner ad on my page, but do not want it counted by Google. Can I simply load the link and banner using jQuery onload from a separate .js file? The ideal result would be for Google to index a script tag instead of a link.
On-Page Optimization | | CopBlaster.com1 -
Responsive images srcset
Is delivering scaled images using srcset a good idea? Thinking of delivering one image size to Mobile and another to Desktop. How can I do this for all browsers? Thanks Mike
On-Page Optimization | | henandstag2 -
Can I put the company name in the image alt text instead of just the service type im trying to rank for?
Hello, if I am trying to rank for a service type and the exact phrase is in the companies name, can I put the company name in the image alt text instead of just the service type? Seizing the opportunity to get another mention of the businesses name...two birds with the one stone if you will... For example, "lawn cutting" being the service type but the company's name is Paul's lawn cutting. Could i put Pauls Lawn Cutting in the image alt text, or just stick to lawn cutting? Thanks in advance
On-Page Optimization | | Gavinn0 -
City Name in URL structure
I have a client whose site was built when they only served one market, and they now have that city in the majority of their URLs. I'm suggesting we redo the URL structure to remove this location from the main URLs (think homepage, about, etc.) since they have now expanded to three markets. They are seeing a lot of great organic traffic in that original market but are struggling in the new ones they've added so I'm helping to optimize their site. How critical do you think that removing that location from the URL is? I know we would need to implement 301 redirects, but wanted to get thoughts on this.
On-Page Optimization | | maghanlinchpinsales0 -
How to separate your - keywords - and | Brand name in the Title Tag
I have traditionally used hyphens (-) and vertical bars (|) to separate out keywords/brands in title tags. A client has asked if other characters will work such as tilde (~), apersat (@), forward slash (/) etc. Are there any special characters we should steer clear of?
On-Page Optimization | | Switch_Digital0 -
What should I put in the image ALT and title text for blogger?
Hello, I wanted to know what should I put in the image ALT and title text for blogger. I've read so many damn articles about ALT text and Title text for blogger; nothing explained what I put in it though. What am I supposed to put in it that will help me with my on page optimization? (Stuff like do I use spaces or dashes, do I put my keyword in there, how many characters should I not exceed, do I put one word or two words?) If I have a picture of a backpack, what should the alt text be? What if I have 10 different pictures of backpacks on 1 page? How about if I had a backpack next to a tv in an image? A specific answer or a detailed one is nice!
On-Page Optimization | | 6786486312640 -
Sequence of heading tags (H1, H2, H3, etc) important?
Meaning heading tags (H1, H2, H3, etc) are a critical part of good on-page optimisation. Fair enough. It helps humans and bots make sense of a page's content. 3 questions regarding implementation of heading tags: Should heading tags appear in sequence in the HTML code. I.e. H1 first, then H2 lower down, etc.? Can the page contain more than one H1 tag? Can the page contain multiple H2, H3, H4 tags?
On-Page Optimization | | AndreVanKets1
