Authorship Implementation - Is it needed to place Rel='Publisher' on every page on eCommerce
-
Hi,
On my eCommerce site I've placed rel='publisher' only on the homepage and rel='author' on all of the article pages. Is that the way to do it?
Do I need to add rel='publisher' also on the article pages besides for rel='author'?
P.S
Even though I placed rel='publisher' only on the homepage, when I use Google's test tool (http://www.google.com/webmasters/tools/richsnippets) I see my publisher ID also on product category pages (that don't have publisher nor author on them but do have regular +1 buttons). How is that? (bacuase of the +1 button) -
Hi Christy,
Sorry for the delayed follow-up.
I did play with it a bit and I do agree (and appreciate) with all responses but I think I can add something...
It seems that the basic fact of having a "G Follow" on every page already covers the rel=publisher part and the Google Structured Data Tool @Adam here recommended does show my company as the publisher even though I did not specifically add rel="publisher" (simply because of the Follow button).
This is also why I don't know if I need it along rel="author" since I have the "Follow" button on all pages but I assume that you are correct and the two are not needed together.
Thanks
-
Hi there! Did we answer your question?
-
Hi there, thanks for your question! Rel=Publisher is for brands, while Rel=Authorship is for people. As the code snippet fork Rel=Publisher should only be placed not the most important page of your site, placing it on the home page is a good choice. As the markup tool is verifying your Publisher setup, I'm assuming you have correctly placed a link on your Google+ brand page back to your site's homepage. Well done.
Yes, the Rel=Authorship code snippet should be placed on all article pages and blog posts --- that have a byline for a particular author, that is. You then need to establish a link from that particular author's individual Google+ profile back to your site. There are a few ways to go about this. Here's one method, straight from the mouth of Google: https://support.google.com/webmasters/answer/2539557?hl=en&ref_topic=2371375. Best of luck!
Christy
-
AS Alberto says you are pretty much correct in your implementation however I just want to check a couple of things.
If you are looking to get authorship set up you do not really need to set up rel=publisher so lets leave that part for a moment. If you want the homepage to have authorship simply put rel=author on the homepage linking to the correct Google Plus account. I assume you have done this part.
The next part is to go to the Google Plus account and make sure that on your profile you have added your eCommerce site in the "Contribute to" section. This creates the link and will start the authorship markup and it should appear in SERPs.
If you want to double check that authorship is working correctly then use the Google Structured Data testing tool here and enter your sites URL. This will let you know.
Hope this helps.
-
Hello,
You can add both to all pages, for now rel = publisher is not much, and may the rel = author you benefit something to enrich your snippets.
However as you say you have now is the right way, an ecommerce has no author but firm, like behind an article post yes there is an author who writes, usually a person, not a company .
Remember that Google is in the testing phase for both author and publisher.
Greetings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ Brand Page in Knowledge Graph
We've been unsuccessfully trying to get our brand's Google+ page listed in the Knowledge Graph for our brand. I believe that our markup on our website is correct. Can anyone advise on why we can't get this to pull up in the knowledge graph? Google+ page: https://plus.google.com/+Tacticalgearcom Knowledge graph for TacticalGear.com: https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=tacticalgear.com&oq=Tac&aqs=chrome.0.69i59j0l2j69i57j0l2.2831j1j7
Social Media | | cat5com0 -
My site has dropped, I'm a little lost - help
Hi guys, my site www.platesbypost.co.uk ranked #1 for replacement number plates for years about 6 months ago it dropped to 3rd then 5th now 8th. As a result the traffic has dropped off a cliff. Some of the sites above me don't look stronger on moz's metrics. About two weeks ago I had an unnatural external links notice in webmaster tools, I no followed all external links in the blog and sent a reconsideration request the day I had the notice and it was revoked within a week. The rankings didn't seem to be effected by the manual action notice. I would welcome any help you can give me.
Social Media | | timmiewheeler0 -
Does Pinterest's javascript removes rel="nofollow" ?
It's late and I might be seeing things disappear...but I noticed something strange with a Pin It button we added in our website: I added a rel="nofollow" to the <a href="">for Pinterest, however when I use the html inspector in IE or Firefox, and inspect the attributes of the link, 'rel=nofollow' is nowhere to be found.</a> <a href="">Did anyone notice this?
Social Media | | smarties954
Does Pinterest's javascript remove the 'rel' attribute? (looks like it's the case)
How does google treats this? Do they interpret the .js and ignore the 'rel=nofollow'? I hope it's a technical error on my end, otherwise thousands of website owners are being tricked into believing that they added a rel=nofollow, when in fact it's just being removed behind the scene.</a>0 -
Google Authorship Not Working
I've had problems with google authorship. I always check to make sure the snippet tool is reporting correctly but my picture appears some weeks and disappears others. I've changed my picture to make it a more recognizable headshot like some posts and blogs suggested. Is anyone else having this problem? My website is www.x4dc.com
Social Media | | ayesroc0 -
Rel=author and rel=publisher - what to use?
Hi guys i have a big e-commerce website, we have put rel=publisher on our homepage and linked it up with our google + profile. We sell holidays and have a big resort guide full of quality content, do i need to put rel=publisher on those too? It doesn't seem right to put a personal author with a personal google + page on content as the author. Do i simply as a business page use rel=publisher instead? Any advice much appreciated, i find this confusing in all honesty on what benefits the most.
Social Media | | pauledwards0 -
Need people's opinion on if this is good advice for link building
What google wants is authority, relevancy, quality and engagement. If you have an authority in your niche and place relevant content on your website plus grammar free, unique and a lot of words, and social influence via Twitter, Facebook, Google +... You shouldn't be worried about the speed of building back links. I checked your website and it seems like an authority site. PR5, 18K backlinks plus $38K SE free traffic (according to SEMrush)... You just need a social influence to boost your authority. Create Twitter, Facebook, Google+ accounts for this website and also Facebook and Google+ pages. Then Create 30 web 2.0 accounts and on each one post three articles. Two of them are an account activation (this is what I call it), which can be just grabbed from ezinearticles and spun. Keep the links to the articles at the bottom of the pages. Once your web 2.0 sites are indexed by Google publish 800+ words quality relevant content with two links to your website. One to your root domain and one to the most relevant page your website (I mean relevant to the 800+ words article). Do this on each of those 30 web 2.0 sites. After this blast all of the 800+ articles with all kind of backlinks. Forum profiles, blog comments, article directories... Just use Senuke and other software. And don't forget to create a facebook fan page for each of the web 2.0 sites. In one month, you'll see a heck of a move in rankings. Where does the bookmarking part go? You need to bookmark every single URL you want Google to see. And if you want to outsource it, I highly recommend you to get a full time VA who would do this for you. Hope it helps. And your answer to your question about speed, if your site is older than 3 months don't care about the speed. Care about the quality.
Social Media | | newcitymoving0 -
What's a good social media content creation brief template?
I'm trying to put together a brief template for our copywriters to use when requesting the creation of a piece of content. These are the points I have thought of so far are: Subject / Topic Content Objective Desired User Outcome / Call to action Sources, References Tone of voice Related product information Target SEO keywords Can you think of anything else to add? Do you know good resources (articles, blog post) tackling the subject of a content creation brief? Thanks in advance.
Social Media | | Amiee0 -
Can you have FB Comments post to a business page?
I am looking into incorporating Facebook Comments into my site. When commenting it gives the option to the commentor to post it on their FB wall. Can it be setup to post everyone's comments on my site on our FB business page? I tried to use the commenting tools while logged in as a page, but it said I had to be logged in as a person. If not, how do I get notified someone has commented on my website through FB Comments so I can reply?
Social Media | | TheDude1