How to find goo.gl/ URLs in Google Analytics
-
Hello!
How does one go about finding the impact of goo.gl/ shortened URLs in Google Analytics? (I know I should be using Campaigns, but this was for an old project.)
Thanks in advance!
Erik
-
Thanks. This is frustrating.... but yes, in the future I'll be using Campaigns to keep a better, more accurate eye on this type of stuff.
Thanks again,
Erik -
I've just done a quick test and it does look like it comes through as if it is direct. One solution would be to add the source tracking to the URL before shortening it, such as Domain.co.uk/URLtoShorten/utm_source=Tweet&utm_medium=Social&utm_campaign=post123
Hope that helps?
-
Hi Rob,
Thanks for answering. I'm familiar with the data you can get from the goo.gl site. I was wondering if there's a way to see the traffic within Google Analytics, since it doesn't appear within either All Traffic or All Referrals. Does that mean it's being lumped into the "(direct) / (none)" category of All Traffic?
Thanks again,
Erik -
This link and article would be a good place to start. Anything more specific might require more digging and testing to determine traffic isolated to that referral source. Not sure to the extent you need or are looking for, so more research might be needed.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Google Analytics (GA4) recommendations for SEO analysis?
Guides on Moz and elsewhere mostly refer to Google Analytics' Universal Analytics (UA). However, UA is being replaced with GA4, and the interface, options, and reporting are very different. Can you recommend a clear, thorough, and effective walkthrough of how to set up useful SEO reports in GA4? Is there a simple tool you recommend that will help connect historical data from UA to GA4 when GA4 is the only option available? If there's no simple tool, what values do you recommend retaining from UA for effective historical reporting? How would you use them? At minimum for reporting, I'd want to show month-to-month changes and year-to-year changes (in percentages and in real numbers) for the following: all site visits all organic visits organic visits as a percentage of all site visits organic visits that led to a specific goal completion organic visits that led to any goal completion Thanks in advance for your help!
Reporting & Analytics | | Kevin_P1 -
How to exclude traffic for a specific mobile device in Google Analytics view?
Hi, Need help on how to exclude traffic for a specific mobile device in Google Analytics view. I have been searching and the only information available is excluding IP address of internal traffic. Is there any way to exclude traffic through a mobile MAC address?
Reporting & Analytics | | Khadija_K0 -
Why am i seeing google.inc in analytics as direct traffic? Bug?
Recently i have seen two clients sites see a spike in direct traffic coming from google.inc. Is this a bot/bug which i should filter out. Just a bit confused why google.inc has visited our clients site 676 times! Any insight would be great.
Reporting & Analytics | | BlueWren1 -
Does Google encryption of keyword data impact SEO revenue reporting in Google analytics?
Hi there, I know Google has been encrypting SEO keyword data which they rolled out in September 2013. My question is - will this impact SEO revenue figures reported in Google analytics? I have been monitoring SEO revenue figures for a client and they are significantly down even though rankings have not lowered. Is this because of Google's encryption? Could there be another reason? Many thanks!
Reporting & Analytics | | CayenneRed890 -
Google Analytics-Unique visitors?
Does organic search data show unique visitors or all visits? For example, if someone ( a single person) visits my site multiple times after searching the same keyword phrase, does that show in my analytics data as 1 hit from that keyword, or all hits? Thanks!
Reporting & Analytics | | RickyShockley0 -
Google Analytics "Undetermined" Keyword
Google analytics is suddenly showing a new keyword "undetermined". Traffic Sources > Sources > All Traffic with the primary dimension set to Keyword. It's currently our 13th keyword and it is displayed without parentheses around that you see with (not provided) or (not set). Anyone have any idea what this is? Thanks!
Reporting & Analytics | | Morris770 -
Individual or Separate Google Analytics Accounts for Each Country Location?
We have 3 websites. USA, Germany and UK. Currently our analytics account is set up with 1 account with each domain as a Profile. I am wondering if I would see more accurate results if I have them set up individually, under the same Google account, but different Analytic accounts. The reason I wonder is because I noticed when I was going through setting this up, it asked for each Country Time Zone for each domain. I was not sure if this was for me to see the times, or if this was to provide more accurate data. Maybe this is just a personal preference topic?
Reporting & Analytics | | hfranz0 -
RE: Google Analytics keywords metric and appropriate keywords
Greetings, When running Google Analytics' keyword report, I see that the over 85% of the top 100 keywords used to find us include a word in our name (Eagle's Nest Foundation and Camp -- with "eagle" or "eagle's nest" being the most frequent) or the name of one of our programs. Does this mean that most folks searching for summer camps in North Carolina already know about us and that we therefore need to optimize for broader keywords, to cast a wider net for folks who don't already know about us? Thanks, Dave
Reporting & Analytics | | DMoff0