Is it "correct" to welcome to my social community an authority figure?
-
Hi,
I just "earned" an authority figure as a follower on my company's twitter account (not a big account - 600 followers).
The authority figure is the founder of a very relevant and big niche news site.
Should I welcome her to my community? Is it correct putting her on the spot?
Will it offend other followers who I don't welcome?(Needless to say that I would love the opportunity to blog with them etc. - to have a relationship)
Thanks
-
I suspected that hence the original question.
About greeting everyone... not a possibility for me at this time (maybe a weekly welcome with no name dropping).
Thanks
-
BeytzNet, I would make every attempt to welcome everyone to your community, not just authority figures. Treat them just as if they're anyone else who has just joined.
If you owned a restaurant and a celebrity walked in, would you give them special treatment? I hope not. They're just there to eat, not be paraded around in front of everyone. Welcome them to the community, welcome them to your restaurant, and give them the same special service that you would anyone else.
-
No, it still wouldn't change anything for me, but remember, there are no rules around this, only etiquette.
Re-tweeting her Tweets is one of the points I mentioned above
I would keep it subtle and not rush to try and gain her attention. She isn't going to unfollow you because you didn't say welcome, but I would start to engage with her.
Andy
-
Thanks, makes sense.
How about just retweeting something of hers that correlates with my site?
This will also put me "on her radar" but in a more subtle way - wouldn't you say...Another last minute edit...
Going through her tweets I just noticed someone else (big with 10,000 followers) thanking her stating its an honor. The figure then favorited it and RT it in her line...Does that change the answer?
-
Hi,
There are no real rules around this and if you haven't said 'welcome' to others, I might be tempted to avoid doing so this time. People won't be following your Twitter account in order to have you welcome them; it is more about what you have to say and offer.
Keep up with the level of Twitter activity and if you wish to engage with them, watch out for their Tweets and start by commenting and re-tweeting what they say. It is a nice way to ease into making more contact with them.
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
B2B > Social Channels
Hi I work in ecommerce selling mainly B2B - I wanted to find out if anyone could recommend one social channel they've found worked well. We're a generalist, so sell a huge amount of different products, like office supplies, furniture etc to companies. We currently aren't really present on social and this is something I want to push - however with resource I think we'd only be able to focus on one at this point. I was looking at Facebook or Pinterest? Thank you
Branding | | BeckyKey0 -
LinkedIn & B2B Marketing/Brand Authority: How Useful Is It?
Hi Folks, I'm in the process of drawing up some detailed step by step marketing and content strategy guidelines and I'm currently researching LinkedIn as a platform and the potential benefits for B2B marketing on it and building brand authority. I'm coming across some conflicting data regarding how useful it is. Does anyone have any experience or opinions on the viability of LinkedIn for B2B marketing and building brand authority? A couple of questions would be: Is it a viable B2B marketing platform? Is it a good place to build brand and industry authority? What techniques would you concentrate on over others? Any advice on the subject would be great. Thanks, folks. Regards Gareth
Branding | | PurpleGriffon0 -
Domain authority vs indexed pages
Hello, There are many articles and from our personal experience we can say that you can rank a page without backlinks with high DA but we cant figure out if DA of domain help to rank as the link juice ( so the link juice going from home page thru all pages to specific page) or it will rank a page even if its not linked in any way from homepage or any other pages and even if it not linked in any way from other pages and still ranks just because of high DA, does that DA value will spread even above all indexed pages if you have lets say 100,000 pages, i mean if domain has 100 indexed pages and DA of 50 and another domain has 100,000 and DA of 100, if both pages are the same on those domains and have no backlinks to it from my understanding page on domain with 100 indexed pages and DA of 50 suppose to rank higher ? Please share what you think
Branding | | maxdelop0 -
Wikipedia and Domain Authority?
Hi there, my company is an online publisher of Theater news and reviews. We also sell theater tickets. We presently don't have a Wikipedia page. Would creating one generally help our search rankings?
Branding | | TheaterMania0 -
Author Site And Book Site - Multiple Sites Bad Idea?
The question: I've been doing work for authors lately and a common question is if they should have a site for their book and a site for themselves. Separate sites with different domain names. At first I thought this would be a bad idea. Why spread information across two sites if they can be related and used together in one? But I see a lot of authors doing this and some with marketing companies. One site for the author with information about them, their books, their social media presence. Then another site for their book, with new social media accounts, other info, etc. What do you guys think? Has anyone tried both and seen any pros and cons? Is there a perfect answer?
Branding | | JoshBowers20120 -
Should I put my "brand" in every one of my posts / pages?
I've heard different thoughts on this and wanted to see what you the seomoz group thought. I have been leaving my "brand" out of my titles so I could create longer titles (without my "brand" taking up precious space.) I've also read that adding your brand can take away from the words you want to optimize for in the title / post. I've read other places that you want your brand in every page title to "strengthen" your brand. Long story short, I'm trying to figure out if I should add my brand to the my page / post titiles, or leave them as is. Feel free to check out my site and current title template if you'd like. Thanks!
Branding | | NoahsDad0 -
New Social Media Site + META Tags for User Profiles
I'm currently in the process of building a social media site and was deciding whether or not to add META descriptions/keywords for individual user profiles. After reviewing Facebook, I noticed that in the META Description field, user profile pages just inherited the values for Facebook (there were no META keywords); and, when I reviewed LinkedIn, there was no META description/keywords at all. After this investigation, I figured it might be a question best addressed to the SEO community. With that, what do you guys think? If you were building a social media site, would you have META description + META keywords for each user's profile? If so, what would be the best way to optimize the individual profiles so they rank highly within the search engines?
Branding | | NiallSmith0