How to avoid duplicate content when blogging from a site
-
I have a wordpress plastic surgery website. I have a wordpress blog on the site.
My concern is avoiding duplicate content penalties when I blog. I use my blog to add new information about procedures that have pages on the same topic on the main site. Invariably same keywords and phrases can appear in the blog-will this be considered Duplicate content?
Also is it black hat to insert anchor text in a blog linking back to site content-ie internal link or is one now and then helpful
-
Jane,
Thank you very much. That is what I try to do-blog on a sub topic to add more depth to the page topic. I have just been paranoid after Penguin about trying to avoid similar key words and phrases that can be in page-but impossible for blog to make sense without some repetition.
Dr. Seckel
-
Hi,
If you have a page on a certain procedure, a blog post about that procedure should aim to expand on the existing content rather than repeat it in an attempt to create fresh content. You're naturally going to mention the same topics, but this is normal and Google sees "similar" content all over the web all the time. What you'd be looking to do with a blog to make it both useful for search engines and people, is take a topic where you have basic information on a "product" page and consider exploring the following for a blog post (please excuse a lack of surgery knowledge here!):
- Gather the latest medical research on the procedure and talk about how it has changed over time
- Go into more detail about how a procedure is different for men and woman (if it is) and what needs to be considered when treating patients
- Tips for how to maximise results after the procedure is complete
- Common recovery issues and how to resolve them or watch out for them
Any new or different information you can include will add to the status of the blog post as a new, relevant piece of content, rather than something that has been repurposed from a product page.
You can link internally in the way described above, but make sure you're always linking with the intention of explaining what the linked-to page is about, rather than with the idea that you are trying to manipulate how search engines view the page.
-
Thank you for your helpful advice
-
Hello,
As long as the content is not identical then you should not have any issues with duplicate content. If the same keywords or phrases appear that is alright, but try not to over due it and mix it up as best you can. As for the internal linking, it is ok to link internally, but again, mix it up. Don't use the same keywords in the anchor text over and over, use different phrases and always, make it sound natural. Focus on the content and don't over optimize your pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is putting a manufacturer's product manual on my site in PDF duplicate content
I add the product manuals to our product pages to provide additional product information to our customers. Is this considered duplicate content? Is there a best way to do this so that I can offer the information to my customers without getting penalized for it? Should they be indexable? If not how do I control?
Technical SEO | | merch_zzounds0 -
Possible duplicate content issue with my Blog and archive pages . Any help greatly appreciated
Dear Mozzers, I have been looking at my news section on my eCommerce site and I think I may have a duplicate content issue and wanted some advice on whether I do and if so , how best I handle this. http://www.website.co.uk/news
Technical SEO | | PeteC12
http://www.website.co.uk/news/page:1
http://www.website.co.uk/news/page:2
http://www.website.co.uk/news/page:3
http://www.website.co.uk/news/limit:9999 (This is show all) I also have the ability of showing articles by month : http://www.website.co.uk/news/archive/2015/04 (April)
http://www.website.co.uk/news/archive/2015/03 (March)
http://www.website.co.uk/news/archive/2015/02 (Feb)
http://www.website.co.uk/news/archive/2015/01 (Jan) I am wondering if there's a duplicate issue here or not given that I also articles by month as well and if so how best I handle this.? I already do pagination on my news pages (page 1 , page 2) by using rel=next and rel=Prev but I don't have an canconical or anything as yet. I enclose a couple of links if this would help and would appreciate if someone could take a browse. I have a View All link on my homepage for for all news items - http://goo.gl/JPPIvQ I which have a different urls - March 2015 Articles - http://goo.gl/0O1wYD and April 2015 articles - http://goo.gl/GdW2oK On another note, These articles are also linked to from the relevant category landing pages on my website to help with SEO. I have not used H tags on the article links in my landing pages , just displaying the weblink back to the news article.I've done this to try and improve the PR and rankings of my landing pages. Just wondered if anyone has any comments as to whether thats a good or bad idea and whether I could improve it in any way - An example is here (scroll down the page to the pressure washing guides) - http://goo.gl/nnRE49 Thanks Pete0 -
.com and .co.uk duplicate content
hi mozzers I have a client that has just released a .com version of their .co.uk website. They have basically re-skinned the .co.uk version with some US amends so all the content and title tags are the same. What you do recommend? Canonical tag to the .co.uk version? rewrite titles?
Technical SEO | | KarlBantleman0 -
Duplicate content on user queries
Our website supports a unique business industry where our users will come to us to look for something very specific (a very specific product name) to find out where they can get it. The problem that we're facing is that the products are constantly changing due to the industry. So, for example, one month, one product might be found on our website, and the next, it might be removed completely... and then might come back again a couple months later. All things that are completely out of our control - and we have no way of receiving any sort of warning when these things might happen. Because of this, we're seeing a lot of duplicate content issues arise... For Example... Product A is not active today... so www.mysite.com/search/productA will return no results... Product B is also not active today... so www.mysite.com/search/productB will also return no results. As per Moz Analytics, these are showing up as duplicate content because both pages indicate "No results were found for {your searched term}." Unfortunately, it's a bit difficult to return a 204 in these situations (which I don't know if a 204 would help anyway) or a 404, because, for a faster user experience, we simultaneously render different sections of the page... so in the very beginning of the page load - we start rendering the faster content (template type of content) that says "returning 200 code, we got the query successfully & we're loading the page".. the unique content results finish loading last since they take the longest. I'm still very new to the SEO world, so would greatly appreciate any ideas or suggestions that might help with this... I'm stuck. 😛 Thanks in advance!
Technical SEO | | SFMoz0 -
Why I am a seeing an error for duplicate content for any categories and tags on my Wordpress blog?
When I look under "Crawl Diagnostics" I see I have 12 errors for duplicate content and there are all from tags and categories. I am assuming that search engines are reading the content in the tags and categories as duplicate. Should I set my categories to "no-index?"
Technical SEO | | brytewire0 -
Duplicate Content and URL Capitalization
I have multiple URLs that SEOMoz is reporting as duplicate content. The reason is that there are characters in the URL that may, or may not, be capitalized depending on user input. A couple examples are: www.househitz.com/Pennsylvania/Houses-for-sale www.househitz.com/Pennsylvania/houses-for-sale www.househitz.com/Pennsylvania/Houses-for-rent www.househitz.com/Pennsylvania/houses-for-rent There are currently thousands of instances of this on the site. Is this something I should spend effort to try and resolve (may not be minor effort), or should I just ignore it and move on?
Technical SEO | | Jom0 -
Strange duplicate content issue
Hi there, SEOmoz crawler has identified a set of duplicate content that we are struggling to resolve. For example, the crawler picked up that this page www. creative - choices.co.uk/industry-insight/article/Advice-for-a-freelance-career is a duplicate of this page www. creative - choices.co.uk/develop-your-career/article/Advice-for-a-freelance-career. The latter page's content is the original and can be found in the CMS admin area whilst the former page is the duplicate and has no entry in the CMS. So we don't know where to begin if the "duplicate" page doesn't exist in the CMS. The crawler states that this page www. creative-choices.co.uk/industry-insight/inside/creative-writing is the referrer page. Looking at it, only the original page's link is showing on the referrer page, so how did the crawler get to the duplicate page?
Technical SEO | | CreativeChoices0 -
Duplicate Content issue
I have been asked to review an old website to an identify opportunities for increasing search engine traffic. Whilst reviewing the site I came across a strange loop. On each page there is a link to printer friendly version: http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes That page also has a link to a printer friendly version http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes&printfriendly=yes and so on and so on....... Some of these pages are being included in Google's index. I appreciate that this can't be a good thing, however, I am not 100% sure as to the extent to which it is a bad thing and the priority that should be given to getting it sorted. Just wandering what views people have on the issues this may cause?
Technical SEO | | CPLDistribution0