Google Analytics Content Experiments - Experiment Conversions and Goal Figures Don't Match
-
Hi,
I set up a new content experiment 6 days ago, the experiment says there have been 2 conversions but the goal associated with it says 5.
The experiment is set to target 100% of traffic, distributed evenly among the variations, the goal is a destination URL goal. I've doubled checked the goal set up and everything seems fine. How can the content experiment report a different figure to the goal associated with it?
Has anyone else noticed the same problem? Is this a bug? Is there a workaround available? Or is there a setting I need to be aware of when creating content experiments to prevent this from happening? I need to know I can trust the results the content experiments provide.
-
Hi Vicky, thanks for the update. I'll leave this question open for a while longer in case you do figure out what the issue was or it crops up again. Glad to hear things are working for you now, though!
Christy
-
Hi Christy,
No I wasn't able to get to the bottom of this, I copied the experiment, stopped the original and started again with all the same settings and haven't been able to recreate the problem.
The copied experiment has now found a winner and there were no discrepancies between the number of conversions in the experiment and the goal associated with it. I'm hoping it was just a bug with Analytics, there seem to be a few popping up lately for example I had one earlier today which wouldn't let me select the last couple of months in the calendar drop down.
Vicky
-
Hi Vicky, were you able to figure this out? Please give us an update, thanks!
Christy
-
Thanks for the tip, I'll double check the goal for conversions outside of the experiment.
-
You say the goal is a destination URL - is your content experiment for landing pages? Perhaps the 3 missing goals came from a landing page outside your content experiment and still hit the goal you set up. (recording a goal conversion, but not a conversion in your experiment)
Unless I'm misunderstanding your setup, it would entirely be possible to record a goal outside of your experiment. You may want to use a different goal or set up a funneled goal (where the have to follow a path for it to be recorded as a goal conversion).
-
3 variations plus the original page, 1 conversion for the original and one for one of the variations at the time of posting the question.
A new conversion has recorded for another variation today BUT I have stopped the experiment now and restarted it...just trying to see if it happens again with the new experiment (a copy of original) more than anything.
-
How many variations have you set up in your experiment and how many conversions are associated with both the original page and the variation pages?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics Campaign Tracking overriding each other
Howdy, fellow mozzers. So, here is the situation: Let's say someone comes to the website through Organic Google Search, and first thing they see is the banner on the website, on a click of which it takes you to a promotional landing page. I have this banner being tracked with GA campaigns. Now, here are my questions: If that user makes a purchase, which source / medium it will be assigned to? Organic/google or website/banner? (as far as i understand it assigns it to website/banner) If that's the case, is there way to find out afterwords where the website/banner sessions came initially from? If there is no such way, how shall i setup the tracking to be able to see wherre the initial visit to the website came from, yet also track how many people clicked on the banner and made a purchase? Thanks 🙂
Reporting & Analytics | | DmitriiK0 -
Conflicting data in Google Analytics
Hi Guys I've been looking at the data for a client in Google analytics and I was wondering if anyone knows why some of the data doesn't tally up. In my case its the following: Under Aquisition
Reporting & Analytics | | Relative
No of Sessions for a Keyword shown in Organic Search tab (compared to)
No of Clicks for a Query in the Search Engine Optimisation tab For example, for a brand term, Google are showing 17 Sessions in Organic Search.
For the same term Google are showing 90 Clicks in the Queries section of Search Engine Optimisation OK, we know that Google are a little cloak and dagger regarding keyword data but surely Sessions and Clicks for the same keyword should be identical unless I'm missing something.0 -
Google Analytics Custom Alert For Goal Completions?
Hi currently setting up custom alerts for a website. I want to do a custom alerts for when goal completions decrease or increase by a certain % e.g. 20% as shown in the third example from this Moz Article back in 2012 - http://moz.com/blog/7-essential-google-intelligence-custom-alerts-that-keep-me-sane However when i go into my GA account the only options seem to be for when the goal completion conversion rate % drops. I could use this, but i rather do just based on completions rather than %. Any ideas on how i can do this? Thanks.
Reporting & Analytics | | MBASydney0 -
Weird Google Analytics tracking question
I have a client that has a market place site, where people list goods and sell them, think something like Etsy. Instead of developing a system to show the users page views and things like that, does it sound reasonable to let them enter a Google Analytics property on the pages they list on, then let them monitor through GA? Does anyone see any fatal flaws in this thinking?
Reporting & Analytics | | LesleyPaone0 -
Google Analytics - Next Page Path is the Same URL?
Hey Everyone, I have a Google analytics question. I'm looking through a client's site and when I look at the next page path, I get the same URL as the next path. For example, on the homepage, the next page path I get is the homepage again? This happens for all URL's, is this an implementation error? Is there a way to fix this? Thanks!
Reporting & Analytics | | EvansHunt0 -
Google Analytics - Still Seeing Keyword Data
Hi, I hope you can answer this question for me, obviously I'm aware of the changes regarding "not provided" in analytics however I am still getting keyword referral data in analytics (not much of course!) in the section Acquisition>Keyword>Organic Can anybody explain why I am still seeing organic keyword data even up until yesterday for the odd term? I cannot find an answer anywhere!!! Many thanks
Reporting & Analytics | | splendidapple1 -
Homepage disappeared from Google's index
The Title says it all..I just discovered that the Homepage is not in Google's index anymore. Homepage rankings have plummeted, our top keywords are nowhere to be found but most of keywords from deeper pages have dropped just one or two places. We just change the website design and some content but I strongly believe this is definitely something else due to the fact that it all happened so fast! There is one thing that I have to mention that might have been caused all this..our email client (Outlook) is using a lot of resources from our server and for the last couple of days the website was down quite a lot.
Reporting & Analytics | | echo1
There are some crawling errors in GWT but the homepage has been crawled because is not there, no other messages. Where should I look for?0