Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Demographic Data For Keywords
-
Hey i was wondering if anyone is aware of any tools at identifying demographic data for keyword terms.
Like age, gender, etc?
Cheers,
AZ
-
The best way, that I know of, to identify the demographics is to use the Google Analytics along with Google Adwords. Spending a certain amount of money, on certain areas using geotagging, you can use all that data on Google Analytics and get a good impression of the demographics. The only thing you have to find out for yourself is what amount of data you need in that region and for that particular field that you are targeting.
-
Trellian says that they have some demo information--at least regionally: http://www.keyworddiscovery.com/feature-demographics.html. Also, Google Trends.
-
have you tried the Keyword ad Planner by google? It has some information like that if im not mistaken..
https://adwords.google.com/KeywordPlanner
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Massive unexplained organic traffic drop; disappeared from Google
Hi there,
Search Behavior | | katelynroberts
Our site has experienced a huge organic traffic drop, specifically from Google. The drop occurred on Feb 19 and I've got no clue why it happened. We have not made any significant changes to the website and it doesn't look like there was an algorithm update last week. We don't have any Google penalties or indexing issues noted, and the drop isn't specific to any particular segment/region/keyword. What am I missing? Any advice or insight is super duper appreciated. Our site is a Wordpress/WooCommerice e-commerce site with a blog and long-standing #1 ranks for keywords related to our main product offering. Screen Shot 2024-02-26 at 3.12.25 PM.png
Screen Shot 2024-02-26 at 3.07.52 PM.png0 -
Ways to Identify Popular Search Terms
Certain searches seem intuitively like they would be popular, but don't appear so in my keyword research on Moz Pro. For example, I am a therapist and would have guessed that a lot of people would be searching for "online therapy California" during this pandemic, but actually those terms are not popular. I looked at Google Trends to see if I could understand this better, but It wasn't very helpful. Any other suggestions for where to get more information when search terms you would expect to be high volume don't appear to be so?
Search Behavior | | LPantell0 -
Where are these "phantom visitors" and are they dangerous?
My Google Analytics always shows visitors on my site that do not show up with a location. They are always shown as being referred from "ads.google.com". Our service is exclusively domestic in the U.S., yet my user location map will show 1 domestic visitor, but 19 total visitors. PLease see attached linked image. Is there some sort of malware that is being exploited on my pages somewhere that these people are accessing? Is there some way of blocking them from my site? Should I? Aren't they skewing my Google Analytics results? Are they potentially dangerous? Thanks in advance for all replies. mKEjs2H.jpg
Search Behavior | | TTR10 -
Target="_blank" and referral acquisition data
Hi, Any assistance would be greatly appreciated! I have been reading up on this topic but there is some contradictory articles out there and I was hoping someone could clarify the latest practise for me. Website A links out to four of its partner websites.
Search Behavior | | AMA-DataSet
These links are using a target="_blank". When i look at the acquisition data for any of the partner websites there is zero referral data from site A.
I tested this wasn't an analytics bug by using the real time feature while clicking the partner links to see what had happened, and to also find the source, but I found that they are all being returned as a source direct. Ideally id like it to show the referrals once more for reporting purposes. Do I need to add extra google analytics parameters/functions to track the outbound links? or should this referral data be appearing correctly and it is something unrelated to the links themselves? or should I throw in the towel and drop the target blanks? Thank you in advance for your time.
Best Regards.0 -
My e-commerce competes with my own wholesalers
Hi guys, I run a wholesale program, frequently my e-commerce competes with my own wholesalers on many websites like Etsy for example. Usually, the wholesaler displays the exact same picture of my website. May Google find that I have duplicate content? Is there any alternative solution for this instead of asking the wholesaler to make their own pictures? Thanks
Search Behavior | | Tiedemann_Anselm1 -
Trailing slash at end of URLs?
Hi, I'm just about to put up a new site and I need to decide between having no trailing slash at the end of the all the URLs, or putting one in there. I think Matt Cutts has a slight preference for them, as stated here: http://www.seomoz.org/blog/whiteboard-interview-googles-matt-cutts-on-redirects-trust-more "Matt says he would slightly advocate for using a trailing slash simply because it clearly indicates that a URL is a folder and not a document." However, I'm really wondering. I mean, if people link to my site, they'll tend not to insert a trailing slash, I'm thinking... Your thoughts would be welcome on this one! Cheers, Luke
Search Behavior | | McTaggart0 -
Keyword Search Historical data?
Is there a way to track the history of keyword search over time. I.E. the frequency of the Google search of the phrase 'unpasteurized milk' from 2006-2012 to see trending patterns.
Search Behavior | | preventionaid0 -
Multiple keyword rankings declined dramitically. Why??
SEO Moz has reported 7 of my keywords declined dramatically overnight. One word even went down 18 positions in Google. I have a few ideas on why, but none of them really make sence. 1.) The night before the decline I deleted around 6 "test pages" from our website. None of them could be reached through our website but they could be found by typing in the url. Most of these pages only said things like "test", but one of them was a draft of a keyword rich page within my website that only included some of the keywords that went down in ranking. Could the fact that I deleted this page be the cause of the ranking decline? 2.) About two weeks ago I purchased a url volusion-store-design.com which is one of my keywords and forward the address to an internal page within my website http://netonesystems.com/E-Commerce-Volusion-Store-Design. Could have this hurt my rankings, like Google is considering it duplicate content or something? If anyone has some ideas please help. Here are the keywords that I lost ranking for: volusion developers ---- down 18 volusion features ----- down 5 volusion store design ----- down 2 volusion templates ------ down 11 volusion designers ------ down 4 free volusion templates ------ down 4 ecommerce volusion features ------ down 3 Here are the pages these keyword were pointing to: http://netonesystems.com/E-Commerce-Volusion-Store-Design http://netonesystems.com/E-Commerce-Volusion-Features http://netonesystems.com/E-Commerce-Volusion-Templates
Search Behavior | | DTOSI0