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Evidence that good citations improve visibilty

Local Listings

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ac_thornton last edited by

I am looking for documented evidence that structured and unstructured citations improve SERPS results/visibility. It will help in convincing a number of individuals that they are important in the UK as well...!
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Ray-pp last edited by

There is very clear evidence that accurate citations drastically improve local search results. From a very simple, logical perspective - if the citations are inaccurate (it doesn't match the business name or address) then how would Google know to attribute the search result to your business?

Moz local does a good job of explaining why businesses need accurate, structured local citations for the best visibility.
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