Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
My landing pages don't show up in the SERPs, only my frontpage does.
-
I am having some trouble with getting the landing pages for a clients website to show up in the SERPs.
As far as I can see, the pages are optimized well, and they also get indexed by Google.The website is a danish webshop that sells wine, www.vindanmark.com
Take for an instance this landing page, http://www.vindanmark.com/vinhandel/
It is optimzied for the keywords "Vinhandel Århus". Vinhandel means "Winestore" and "Århus" is a danish city.As you can see, I manage to get them at page 1 (#10), but it's the frontpage that ranks for the keyword. And this goes for alle the other landing pages as well.
But I can't figure out, why the frontpage keep outranking the landingpages on every keyword.
What am I doing wrong here? -
I will check all the landing pages for this, and see if it helps.
Thank you for your feedback
-
No, so far there is very little backlinks to my deep-content pages, so I will definitely have to work a little more on this. Thanks for your feedback

-
Hi
Its a common problem, just check this items:
- You are linking to the landing page from homepage with anchor text?
- you have exact landing page keywords in your homepage title and metas?
- your homepage shouldn't optimize for the landing page keywords
- start building links to landing page to show to Google the right page to rank
-
This seems to be very common... home pages should outrank deeper pages, yes?. Are there any external backlinks (from relevant, authoritative sites) to your deep-content landing pages? Perhaps all your credibility resides on your home page. Have you done any off-page SEO for the landing pages?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why some domains and sub-domains have same DA, but some others don't?
Hi I noticed for some blog providers in my country, which provide a sub-domian address for their blogs. the sub-domain authority is exactly as the main domain. Whereas, for some other blog providers every subdomain has its different and lower authority. for example "ffff.blog.ir" and "blog.ir" both have domain authority of 60. It noteworthy to mention that the "ffff.blog.ir" does not even exist! This is while mihanblog.com and hfilm.mihanblog.com has diffrent page authority.
Intermediate & Advanced SEO | | rayatarh5451230 -
My "search visibility" went from 3% to 0% and I don't know why.
My search visibility on here went from 3.5% to 3.7% to 0% to 0.03% and now 0.05% in a matter of 1 month and I do not know why. I make changes every week to see if I can get higher on google results. I do well with one website which is for a medical office that has been open for years. This new one where the office has only been open a few months I am having trouble. We aren't getting calls like I am hoping we would. In fact the only one we did receive I believe is because we were closest to him in proximity on google maps. I am also having some trouble with the "Links" aspect of SEO. Everywhere I see to get linked it seems you have to pay. We are a medical office we aren't selling products so not many Blogs would want to talk about us. Any help that could assist me with getting a higher rank on google would be greatly appreciated. Also any help with getting the search visibility up would be great as well.
Intermediate & Advanced SEO | | benjaminleemd1 -
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Page Title shown in SERPS not the same as
Hi all, I'm trying to get a homepage to rank for a certain term, but the page keeps showing up in the SERPS with the "Brand Name: Keyword" when I have written it as "Keyword - Brand Name" in the <title>tag. I can't even see "Brand Name" Keyword" in the code of the page so I don't know where Google is pulling this from? </p> <p>I have <meta name="robots" content="noodp,noydir"/> on the page.</p> <p>I'm running Yoast and have removed the Brand from the Site Name and the Page Title for the homepage is "Keyword - Brand Name" in WordPress. I've changed the meta description so I can see the page has been crawled and re-indexed as the new meta description is showing in the SERPs</p> <p>Any idea, where Google is pulling this Page Title from and how I can get it changed to read the actual <title> tag? Or is there something I need to change in WordPress?</p> <p>Thank you!</p></title>
Intermediate & Advanced SEO | | Marketing_Today0 -
ScreamingFrog won't crawl my site.
Hey guys, My site is Netspiren.dk and when I use a tool like Screaming Frog or Integrity, it only crawls my homepage and menu's - not product-pages. Examples
Intermediate & Advanced SEO | | FrederikTrovatten22
A menu: http://www.netspiren.dk/pl/Helse-Kosttilskud-Blandingsolie_57699.aspx
A product: http://www.netspiren.dk/pi/All-Omega-3-6-9-180-kapsler_1412956_57699.aspx Is it because the products are being loaded in Javascript?
What's your recommendation? All best,
Fred.0 -
Why is my Crawl Report Showing Thousands of Pages that Do Not Exist?
Hi, I just downloaded a Crawl Summary Report for a client's website. I am seeing THOUSANDS of duplicate page content errors. The overwhelming majority of them look something like this: ERROR: http://www.earlyinterventionsupport.com/resources/parentingtips/development/parentingtips/development/development/development/development/development/development/parentingtips/specialneeds/default.aspx This page doesn't exist and results in a 404 page. Why are these pages showing up? How do I get rid of them? Are they endangering the health of my site as a whole? Thank you, Jenna <colgroup><col width="1051"></colgroup>
Intermediate & Advanced SEO | | JennaCMag
| |0 -
My website hasn't been cached for over a month. Can anyone tell me why?
I have been working on an eCommerce site www.fuchia.co.uk. I have asked an earlier question about how to get it working and ranking and I took on board what people said (such as optimising product pages etc...) and I think i'm getting there. The problem I have now is that Google hasn't indexed my site in over a month and the homepage cache is 404'ing when I check it on Google. At the moment there is a problem with the site being live for both WWW and non-WWW versions, i have told google in Webmaster what preferred domain to use and will also be getting developers to do 301 to the preferred domain. Would this be the problem stopping Google properly indexing me? also I'm only having around 30 pages of 137 indexed from the last crawl. Can anyone tell me or suggest why my site hasn't been indexed in such a long time? Thanks
Intermediate & Advanced SEO | | SEOAndy0 -
Old Redirecting Website Still Showing In SERPs
I have a client, a plumber, who bought another plumbing company (and that company's domain) at one point. This other company was very old and has a lot of name recognition so they created a dedicated page to this other company within their main website, and redirected the other company's old domain to that page. This has worked fine, in that this page on the main site is now #1 when you search for the other old company's name. But for some reason the old domain comes up #2 (despite the fact that it's redirecting). Now, I could understand if the redirect had only been set up recently, but I'm reasonably sure this happened about a year ago. Could it be due to the fact that there are many sites out there still linking to that old domain? Thanks in advance!
Intermediate & Advanced SEO | | VTDesignWorks1