YouTube vs. LimeLight - What are the SEO pros and cons of each platform for on-site video viewing?
-
Are there any SEO benefits of hosting on-site videos using LimeLight?
I know the various benefits of using YouTube but before going forward with a site redesign I want to hear what others have to say.
Thanks,
Jake
-
Go over Phil's article carefully, especially the comparison bit at the end. There are times when YouTube makes more sense, but mostly it's either big brand awareness stuff, or things people would start by going to YouTube to find, e.g. rock videos, TV show excerpts, some viral content, etc.
-
This is a great response. I appreciate it.
So in your opinion it sounds like you believe getting the "rich content" included on the page is more important than getting the additional view on your YouTube video.
I'm torn because when searching for video YouTube appears more often in the top positions over a site even if the site has the rich markup.
Thanks,
Jake
-
Hi Jake,
I'm not familiar with LimeLight, but Phil Nottingham did this great writeup on YouTube vs. hosting on other platforms.
One of the things you need to be concerned about is: will Panda recognize the embedded video as rich content on the page? iFramed solutions might not be....traditionally, Google has NOT treated iframed content as existing on the page (although I've seen a couple of examples with clients' sites where iframed-in content has caused the "wrapping" page to rank for content that's only in the iframed).
I'm a big fan of embedding using Wistia, using their video SEO embed type. It automatically creates not only your video sitemap, but also embeds schema.org/VideoObject markup on the page, so that Google absolutely can tell that there's a video embedded there, and what it's about etc. as well.
Michael
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved URL dynamic structure issue for new global site where I will redirect multiple well-working sites.
Dear all, We are working on a new platform called [https://www.piktalent.com](link url), were basically we aim to redirect many smaller sites we have with quite a lot of SEO traffic related to internships. Our previous sites are some like www.spain-internship.com, www.europe-internship.com and other similars we have (around 9). Our idea is to smoothly redirect a bit by a bit many of the sites to this new platform which is a custom made site in python and node, much more scalable and willing to develop app, etc etc etc...to become a bigger platform. For the new site, we decided to create 3 areas for the main content: piktalent.com/opportunities (all the vacancies) , piktalent.com/internships and piktalent.com/jobs so we can categorize the different types of pages and things we have and under opportunities we have all the vacancies. The problem comes with the site when we generate the diferent static landings and dynamic searches. We have static landing pages generated like www.piktalent.com/internships/madrid but dynamically it also generates www.piktalent.com/opportunities?search=madrid. Also, most of the searches will generate that type of urls, not following the structure of Domain name / type of vacancy/ city / name of the vacancy following the dynamic search structure. I have been thinking 2 potential solutions for this, either applying canonicals, or adding the suffix in webmasters as non index.... but... What do you think is the right approach for this? I am worried about potential duplicate content and conflicts between static content dynamic one. My CTO insists that the dynamic has to be like that but.... I am not 100% sure. Someone can provide input on this? Is there a way to block the dynamic urls generated? Someone with a similar experience? Regards,
Technical SEO | | Jose_jimenez0 -
Canonical Url Structure Vs. Google Search View
I recently set up a new site and set the "preferred" domain in Google Webmasters to show URLs WITHOUT the WWW for google search purposes. In the confirmation email from google, this confused me: "This setting defines which host - www or not - should be considered the canonical host when indexing your site." In the website, we have cononical URLS at the top of every page in the header, but still have the WWW in those. Any issues with that?
Technical SEO | | vikasnwu0 -
Site's IP showing WMT 'Links to My Site'
I have been going through, disavowing spam links in WMT and one of my biggest referral sources is our own IP address. Site: Covers.com
Technical SEO | | evansluke
IP: 208.68.0.72 We have recently fixed a number of 302 redirects, but the number of links actually seems to be increasing. Is this something I should ignore / disavow / fix using a redirect?0 -
Expressionengine SEO
One of my clients is using expressionengine CMS, and even the simplest things like creating unique page titles seem to be a nightmare. When I try to change page title via cms it also changes navigation menu. Any help will be appreciated.
Technical SEO | | Thommas0 -
Will training videos available on the "members only" section of a site contribute to the sites ranking?
Hello, I got asked a question recently as to whether training videos on the deeper pages of a website (that you can only access if you are a member and log in) will help with the sites ranking. On the SEOMoz software these deeper pages have been crawled as far as I can tell with errors reported on pages from the "members only" section of the site, leading me to believe the members only pages and their content will contribute to the sites overall ranking profile. I have suggested uploading the informational videos on the main pages of the site for now, making them accessible to all visitors and putting them in a more obvious place to encourage more sharing and views, however I've also said I would check it out with some experts so any information will be greatly appreciated! Many thanks 🙂 Charlotte
Technical SEO | | CharlotteWaller0 -
Way to find how many sites within a given set link to a specific site?
Hi, Does anyone have an idea on how to determine how many sites within a list of 50 sites link to a specific site? Thanks!
Technical SEO | | SparkplugDigital0 -
Site forwarding - seo friendly or not?
Recently i decided to change my domain name - and although i have written several useful and working .htacess files with 301 redirects, this one became more complicated by the fact that I went through TWO domain name changes, before settling on the second one. Having seen some issues with the browser not being able to interpret correctly the .htaccess file, i temporarily suspended the .htaccess file, and opted instead for site forwarding. I don't know the mechanics behind site forwarding, or whether it is seo friendly or just a method for ip addressing, a sort of pseudo domain name server record change.
Technical SEO | | highersourcesites
I let it lie for a few weeks, until the dust settled, and yesterday put back the basic .htaccess file, with a 301 redirect, which directs the original domain name to be forwarded to the new one ( also it has a conditional in place to solve canonical issues). It works fine. But right now i am not seeing the link juice, the domain age, the domain page rank that it has. It has gone to zero, when it used to be three, sometimes four. I also made the change of address using webmaster tools. How long ( forever?) will it take to see my old page rank come back, even if it loses 10% from the change? And does site forwarding help or hinder seo ranking?0 -
First click on SEO redirecting to a competitor site?
I just experienced something VERY odd and wondered if any of you had an idea of what it might be. When I did a search on Google and clicked the top SEO listing I was taken to a competitor of the number 1 listed site i.e. NOT the site I clicked on. When I clicked the back button and clicked it again, I was taken to the correct site. This happened with two different searches and I was taken to two different sites. Could this be a clever/sinister cookie implemented by the competitor; a site I frequent regularly? Could this be malware implemented by an affiliate? Could this be a Google glitch?
Technical SEO | | Red_Mud_Rookie0