Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do you build your pre-sales seo audit
-
Hello Moz community,
I'd like to know if you build "pre-sales seo audit" when selling your services to a prospect.
I think the main idea of a pre-sales audit is to show your prospect that you
- understand his industry (trends & competition)
- understand the opportunities
- know the roadblocks on his website
If so, i'd be interested in discussing the information you put into your pre-sales audit and how you organise it. If you know ressources i should read as regards to mini seo audit / pre-sales seo audit just paste the link
Thanks for your answers
-
Hey Ryan and Jim thanks for your answer.
I'm going to check those ressources.
-
I'd check over on Alan Bleiweiss's site...IMHO he's the best audit guy out there and if memory serves, he's got a checklist of some type there too...including a detailed post on same....
-
These guides should serve you pretty well: http://moz.com/pages/search_results?q=checklist A lot of what you do depends on the situation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Shopify SEO - Double Filter Pages
Hi Experts, Single filter page: /collections/dining-chairs/black
Technical SEO | | williamhuynh
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, follow Double filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, follow My question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/black Thank you0 -
Express js and SEO?
Hi fellow Mozzers, I have been tasked with providing some SEO recommendations for a website that is to be built using express.js and Angular. I wondered whether anyone has had any experience in such a framework? On checking a website built in this and viewing as a GoogleBot etc using the following tools it appears as though most of the content is invisible: http://www.webconfs.com/search-engine-spider-simulator.php http://www.browseo.net/ Obviously this is a huge issue and wonder if there are any workarounds, or reccomendations to assist (even if means moving away from this - would love to hear about it)
Technical SEO | | musthavemarketing2 -
Schema for Banks and SEO
I'm researching Schema opportunities for a bank, but besides the shema markup available today (like bankorcreditunion) and developments with FIBO, I can find no answer as to the effect of tagging interest rates and such in terms of SERP/CTR performance or visibility. Does anyone have a case study to share or some insight on the matter?
Technical SEO | | Netsociety0 -
Can a CMS affect SEO?
As the title really, I run www.specialistpaintsonline.co.uk and 6 months ago when I first got it it had bad links which google had put a penalty against it so losts it value. However the penalty was lift in Sept, the site corresponds to all guidelines and seo work has been done and constantly monitored. the issue I have is sales and visits have not gone up, we are failing fast and running on 2 or 3 sales a month isn't enough to cover any sort of cost let alone wages. hence my question can the cms have anything to do with it? Im at a loss and go grey any help or advice would be great. thanks in advance.
Technical SEO | | TeamacPaints0 -
Structuring URL's for better SEO
Hello, We were rolling our fresh urls for our new service website. Currently we have our structure as www.practo.com/health/dental/clinic/bangalore We like to have it as www.practo.com/health/dental-clinic-bangalore Can someone advice us better which one of the above structure would work out better and why? Should this be a focus of attention while going ahead since this is like a search engine platform for patients looking out for actual doctors. Thanks, Aditya
Technical SEO | | shanky10 -
What's the SEO impact of url suffixes?
Is there an advantage/disadvantage to adding an .html suffix to urls in a CMS like WordPress. Plugins exist to do it, but it seems better for the user to leave it off. What do search engines prefer?
Technical SEO | | Cornucopia0 -
Changing DNS -- SEO implications?
Hey Moz, We're migrating an old site on an old server over to a new server/DNS. The plan is to keep the same URL structure and reuse our existing URL's. As long as we make minimal changes to each page's content, we should be able to update our DNS entry and get all the pages recreated and assigned to their correct URLs without any reduction in SEO rankings. Is this correct? This site gets a lot of organic traffic and ranks highly on some challenging keywords, so it's key that we retain our rankings as much as possible. I've read that it's wise to lower the DNS time-to-live to one hour, about a day before the move, to help Google crawl the DNS a little quicker. Are there any other recommendations you guys can offer or past experiences?
Technical SEO | | stephen_reply0 -
Restaurant menu SEO: PDF or HTML?
Is it better to use a PDF or hard code restaurant menus (or any document for that matter) in HTML? I want the content to be indexed and thought PDF was the way to go for several reasons, but I wanted to get confirmation on this before I move forward.
Technical SEO | | BostonWright0
