When you think you are doing it right but the results are quite the opposite.
-
I have a website that just doesn't rank well against what at first glance appears to be a lower quality competitor site. So far - I, and "no one" else can work out why they sit above me in search. I have to concede and respect that they must be doing something right, but what? I just can't get to the bottom of it, and I've been trying for two years!....
Sometimes we can't see the wood for the trees and right now that seems to be me. I genuinely just want to know what I'm missing.
Two sites: bristolpest.co.uk and waspkilluk.co.uk
Key words: bristol pest control or pest control bristol
-
Hi Simon
A couple of things I found...
-
You have duplicate content issues:
-
Both www. and non www. versions of the site work
-
Both http and https versions of the site work
-
I also found this site - is this yours or someone else? Reason being, this is the exact content that lives on your bee removal page.
-
Your robots.txt is an accident waiting to happen - check out Moz's best practices
-
I would also use Open Site Explorer and Majestic to take a look at your backlink profile
-
It looks like random domains (some irrelevant and others stuffed with keywords) are redirecting to your site
-
This could look potentially spammy
I would take care of all duplicate content and technical issues first. Then, I would look at my backlink profile - what can be cleaned up? Removed? Disavowed? So on and so forth.
Then I would look at my competitor's backlink profile. What is it about their content that other (RELEVANT) websites like and are linking to? Am I doing that on my site? What do I need to change?
Hopefully this helps, if I find anything else I will let you know - this was just a quick skim.
-
-
I presume your site is waspkilluk.co.uk. When I went to your site, the content doesn't load immediately, but rather only when you scroll. Can you just double check what Google actually sees when the page loads - in webmaster tools try fetching and rendering the homepage.
Everything may be fine, but there is something niggling me that maybe google doesn't actually see your site properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strange URL resulting a page
Hi, my friend has asked me to take a look at his site. I only know the basics of SEO so I'm learning along the way. He has some duplicate title errors showing in Moz, resulting to this page: https://www.domainname.com/about/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers/money-transfers This URL shows the 'About' page. I have tonnes of pages like this showing with really long URLs that result an actual page. Has anyone seen something like this before? I don't have a clue how this is showing the about page Any advice is greatly appreciated. Thanks James
On-Page Optimization | | Craze_Media0 -
Google Doesn't Display A Right Page Title
For some reason Google Displays a wrong page title of some of my pages. E.g. page http://www.imoney.my/home-loan The title in the search reach results says "Home Loan - iMoney", but the one I've set up is <title></span><span class="webkit-html-tag">Housing Loan: Compare Mortgages of All Malaysian Banks @iMoney.my</span><span class="webkit-html-tag"></title> Even when I preview it on the preview tool, it shows the full title, but when I google - again the short one. Does anyone know what the reason for that is?
On-Page Optimization | | imoney0 -
What is the right schema.org link for a web design / developer / mobile agency?
It seems strange that a group of web developers would make up an entire structured language to designate businesses by category and somehow forget to include companies like.... web developers. So I must be missing it, what is correct to use?
On-Page Optimization | | yeagerd0 -
I think my site's HTML is good but I get 22 Invalid markup erros?
Most are all related to things like facebook like buttons and such. I'm using DOCTYPE 4.01 Traditional but no good. Any ideas? www.jaaron-wood-countertops.com
On-Page Optimization | | JAARON0 -
Google is indexing spam pages from my site. What is the most effective way to get ride of the search results? Pages are deleted now but should I do something more?
A long time ago I created a forum (Invision Power Board) and it got full of spam. Massive amounts! /forum/ I've now deleted the forum but the spam pages are still indexed on Google. Can I do something else to hurry up the process to get ride of them?
On-Page Optimization | | ocarlsson0 -
How could I avoid the "Duplicate Page Content" issue on the search result pages of a webshop site?
My webshop site was just crawled by Roger, and it found 683 "Duplicate Page Content" issues. Most of them are result pages of different product searches, that are not really identical, but very similar to each other. Do I have to worry about this? If yes, how could I make the search result pages different? IS there any solution for this? Thanks: Zoltan
On-Page Optimization | | csajbokz0 -
My homepage no longer ranks for a keyword, instead a page from the blog now appears in the results
Hello, Our site used to rank for a specific keyword - "eco products", with a link going to the homepage. However, in the last few weeks, we've noticed that the home page no longer ranks for this keyword, and instead the second result on the page is a link to a catagory page on our blog. I'd be very grateful if anyone had any information about why this might have happened, and what possible steps I could take to remedy the situation. Many thanks, Sophy
On-Page Optimization | | sophycolbert0 -
Shall Google index a search result?
Hi, I've a website with about 1000 articles.Each article has one ore more keywords / tags. So I display these keywords at the article page and put a link to the intern search engine. (Like a tag cloud) The search engine lists als articles with the same keyword and creates a result page. This result page is indexed by Google. The search result contains the title of the article, a short description (150-300 chars.) and a link to the article. So, Google believes, that there are about 5.000 pages instead of 1.000 because auf the link to the search result pages. The old rule was for me: More pages in Google = better. But is this still true nowadays? Would be a "noindex, follow" better on these search result pages? (Is there a way to tell Google that this is a search result page?) Best wishes, Georg.
On-Page Optimization | | GeorgFranz0