Linking Same Page using Important Keyword as Anchor?
-
I have came across sites that links to same page from a textual part using their topmost keywords. What is the benefit of linking same page using anchor as keywords to the same page? Does it give SEO benefits?
-
Internal links from the page to the same page? 0.o
Common sense tells me that there is no any common sense behind that
Again, internal links are for informational structuring mostly! Dont be that "one guy" from this video of Matt Cutts https://www.youtube.com/watch?v=6ybpXU0ckKQ
So, to sum up: Google doesn't pay much "ranking" attention to internal links, it uses them to get structure of the website + a little bit for deeper understanding what page is about, not how to rank it. It's bad UX also. So, no, there is no any SEO value.
If you have some data to prove me wrong - I'll gladly change my mind
-
My question is: I have a page as site.com/cats.html & i make a link on the page as "cats" having the same page url as site.com/cats.html i.e. the same page. Does this have any SEO value. I have seen my competitor doing so & many other famous sites too.
-
Hi there.
The benefit of any anchor text is to "tell" search engine bots what that page is exactly about. So, if you have link with "cats" as anchor text, linking to page about persian super white and fluffy cats - there is no much benefit, because Google can understand what pages are about in general without any help from anchor texts. However, if you use "persian super white and fluffy cats" as an anchor text, linking to that page, this is where the difference comes in. Even though google understands that that page is about cats, you might help search engine bots to understand the specifics of that page.
Just do go overboard! Anchor keyword stuffing is as bad (or even worst) as page keyword stuffing.
here is a whiteboard friday on this subject: https://moz.com/blog/all-about-anchor-text-whiteboard-friday
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to identify number of internal links to page?
Hi Guys, Besides OSE & screaming frog - are there any tools which can check internal links to a page? I know ahrefs, majestic cannot. Cheers.
Intermediate & Advanced SEO | | wozniak650 -
Does Disavowing Links Negate Anchor Text, or Just Negates Link Juice
I'm not so sure that disavowing links also discounts the anchor texts from those links. Because nofollow links absolutely still pass anchor text values. And disavowing links is supposed to be akin to nofollowing the links. I wonder because there's a potential client I'm working on an RFP for and they have tons of spammy directory links all using keyword rich anchor texts and they lost 98% of their traffic in Pengiun 1.0 and haven't recovered. I want to know what I'm getting into. And if I just disavow those links, I'm thinking that it won't help the anchor text ratio issues. Can anyone confirm?
Intermediate & Advanced SEO | | MiguelSalcido0 -
Importing Keyword Planner Data into Excel?
What is the most efficient way to import search volume information into excel? We have 130K keywords that we need search volume information for.
Intermediate & Advanced SEO | | nicole.healthline0 -
Keyword rich internal linking - problem?
Had an interesting situation today.. We write daily news articles on our site. In each article we link out to two sources that we are writing about (credible sources) and we do one or two internal links. For example.. 'Today McDonald's have announced that they are purchasing more blue widgets in order to increase their opportunity to appeal to a larger market.' So in that sentence you can see one outbound link and one inbound to blue widgets on our site. I got an email today from a large company who we have written an article about in the industry and they have asked me to remove the link to their site.. I actually asked them why and this was their response. 'We're concerned because of the number of keyword-rich internal links in the article, and are worried that being included alongside them might be misinterpreted by Google as an artificial link.' Fristly, do they really have anything to be worried about?.. but more importantly, with our internal linking, do we have anything to be worried about?.
Intermediate & Advanced SEO | | nick-name1230 -
Keywords Directing Traffic To Incorrect Pages
We're experiencing an issue where we have keywords directing traffic to incorrect child landing pages. For a generic example using fake product types, a keyword search for XL Widgets might send traffic to a child landing page for Commercial Widgets instead. In some cases, the keyword phrase might point a page for a child landing page for a completely different type of product (ex: a search for XL Widgets might direct traffic to XL Gadgets instead). It's tough to figure out exactly why this might be happening, since each page is clearly optimized for its respective keyword phrase (an XL Widgets page, a Commercial Widgets page, an XL Gadgets page, etc), yet one page ends up ranking for another page’s keyword, while the desired page is pushed out of the SERPs. We're also running into an issue where one keyword phrase is pointing traffic to three different child landing pages where none of the ranking pages are the page we've optimized for that keyword phrase, or the desired page we want to rank appears lower in the SERPs than the other two pages (ex: a search for XL Widgets shows XL Gadgets on the first SERP, Commercial Widgets on the second SERP, and then finally XL Widgets down on the third or fourth SERP). We suspect this may be happening because we have too many child landing pages that are targeting keyword terms that are too similar, which might be confusing the search engines. Can anyone offer some insight into why this may be happening, and what we could potentially do to help get the right pages ranking how we'd like?
Intermediate & Advanced SEO | | ShawnHerrick0 -
Outreach - When is it important to wait vs ask for the link with the first email?
Hello, When is it appropriate to wait till the second or third email to let the person I'm outreaching to know that I want a link? Things I'm giving away: 1. Broken Link Building 2. $100 adwords traffic 3. social sharing of their URL (twitter & facebook)
Intermediate & Advanced SEO | | BobGW0 -
Google+ Personal Page pass link juice?
I noticed recently that a clients google plus business page (Set up as a personal page) has a followed link pointing to their site. They have many links on the web pointing to the google+ page, however that page is an https page. So the question is, would a google+ page that is https still pass authority and link juice to the site linked in the about us tab?
Intermediate & Advanced SEO | | iAnalyst.com0 -
Is there an optimal ratio of external links to a page vs internal links originating at that page ?
I understand that multiple links fro a site dilute link juice. I also understand that external links to a specific page with relevant anchortext helps ranking. I wonder if there is an ideal ratioof tgese two items
Intermediate & Advanced SEO | | Apluswhs0