Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Tools to test meta descriptions?
-
Hey does anyone know of any tools which can test your meta descriptions against competitors meta descriptions for specific keyword terms.
I know one tool called SERP Turkey which uses mechanical turk, i was wondering if there is any others on the market?
Even a tool which can automatically score your meta description against others on the SERP results page. E..g optimised, keyword, call to action, etc.
Cheers,
Chris
-
https://moz.com/researchtools/on-page-grader
https://moz.com/researchtools/keyword-difficulty
Moz has a couple of tools, as Martijn said screaming frog and exporting can work too, you can do this for http://home.snafu.de/tilman/xenulink.html as well
-
Hi Chris,
I'm not sure this is what you're wanting to do, but what you could do is check your competitors. Get all the details from ScreamingFrog, export the data and then do manual checks on the data in Excel to see for certain keywords if they're in the META descriptions. This should be something that you should do manually anyway because a tool can never really help you out in grading it the way you'd like it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink audit - anyone know of a good tool for manually checking backlinks?
Hi all, I'm looking at how to handle backlinks on a site, and am seeking a tool into which I can manually paste backlinks - is there a good backlink audit tool that offers this functionality? Please let me know! Thanks in advance, Luke
Intermediate & Advanced SEO | | McTaggart0 -
How do Yelp and Justia get all the extra Meta Description Real estate?
I was doing some KW research for a client and noticed something interesting with regard to Yelp and Justia. For a search on DWI Attorneys, they each had over 300 character meta descriptions showing on the SERP without truncating. Everyone else was either truncated or within limit of roughly 160 characters. Obviously if there is a way to get something other than a list to show that way you can own some real estate. Would love to hear from some of you Mozzers on this. Here are two images that should assist. Best Edit: I found one that was not a directory site and it appears it is Google doing it. The site has no meta description for the home page and this is what is being pulled by Google. There are 327 characters here! The truncation marks are showing it being pulled from different parts of the page. Image is Killeen DWI Attorney. NOTE None of these are clients, etc. I also changed the cities so this is a general search. zAQpA qZ9KI 06p7U
Intermediate & Advanced SEO | | RobertFisher1 -
Google Penalty Checker Tool
What is the best tool to check for the google penalty, What penalty hit the website. ?
Intermediate & Advanced SEO | | Michael.Leonard0 -
Structured Data + Meta Descriptions
Hey All, Was just looking through some google pages on best practices for meta descriptions and came across this little tidbit. "Include clearly tagged facts in the description. The meta description doesn't just have to be in sentence format; it's also a great place to include structured data about the page. For example, news or blog postings can list the author, date of publication, or byline information. This can give potential visitors very relevant information that might not be displayed in the snippet otherwise. Similarly, product pages might have the key bits of information—price, age, manufacturer—scattered throughout a page. A good meta description can bring all this data together. For example, the following meta description provides detailed information about a book. " This is the first time I have seen suggested use of structured data in meta descriptions. Does this totally replace a regular meta description or will it work in conjunction with the regular meta description? If I provide both structured data and text, will the SERP display text and the structured data the way it was previously displayed? Or will the 150 -160 character limit take precedence and just cut off all info after that?
Intermediate & Advanced SEO | | Whebb0 -
Is a different location in page title, h1 title, and meta description enough to avoid Duplicate Content concern?
I have a dynamic website which will have location-based internal pages that will have a <title>and <h1> title, and meta description tag that will include the subregion of a city. Each page also will have an 'info' section describing the generic product/service offered which will also include the name of the subregion. The 'specific product/service content will be dynamic but in some cases will be almost identical--ie subregion A may sometimes have the same specific content result as subregion B. Will the difference of just the location put in each of the above tags be enough for me to avoid a Duplicate Content concern?</p></title>
Intermediate & Advanced SEO | | couponguy0 -
Noindex a meta refresh site
I have a client's site that is a vanity URL, i.e. www.example.com, that is setup as a meta refresh to the client's flagship site: www22.example.com, however we have been seeing Google include the Vanity URL in the index, in some cases ahead of the flagship site. What we'd like to do is to de-index that vanity URL. We have included a no-index meta tag to the vanity URL, however we noticed within 24 hours, actually less, the flagship site also went away as well. When we removed the noindex, both vanity and flagship sites came back. We noticed in Google Webmaster that the flagship site's robots.txt file was corrupt and was also in need of fixing, and we are in process of fixing that - Question: Is there a way to noindex vanity URL and NOT flagship site? Was it due to meta refresh redirect that the noindex moved out the flagship as well? Was it maybe due to my conducting a google fetch and then submitting the flagship home page that the site reappeared? The robots.txt is still not corrected, so we don't believe that's tied in here. To add to the additional complexity, the client is UNABLE to employ a 301 redirect, which was what I recommended initially. Anyone have any thoughts at all, MUCH appreciated!
Intermediate & Advanced SEO | | ACNINTERACTIVE0 -
Old deleted sitemap still shown in webmaster tools
Hello I have redisgned a website inl new url structure in cms. Old sitemap was not set to 404 but changed with new sitemap files,also new sitemap was named different to old one.All redirections done properly Still 3 month after google still shows me duplicate titile and metas by comparing old and new urls I am lost in what to do now to eliminate the shown error. How can google show urls that are not shown in sitemap any more? Looking forward to any help Michelles
Intermediate & Advanced SEO | | Tit0