Irrelevant Landing Pages are Ranking on Google SERP
-
Hi,
I have noticed that Google likes to rank random pages on my site higher in the SERPs than the actual relevant content page for that service.
Please let me know why it is happening?
-
What page do you rank at? I can't find your website in rankings at all.
P.S. on .net jobs in title it says "jobs jobs", as well as in url.
-
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
-
Ok, so how do you make sure that seo sanjose jobs page is optimized? are you using breadcrumbs? Are you using schema breadcrumbs? what about url? any text/content, which targets seo job in sanjose besides the actual jobs?
-
Hi Eric,
Canonical tags are already implemented on the website.
-
Hi Dmitrii Kustov,
I am talking about a job portal. If user is searching seo job in Sanjose then Google should rank landing page in which seo jobs in Sanjose are listed but in my case, Google is ranking landing page in which SEO Jobs are not listed or if SEO Jobs are listed then city is different.
-
Hi Donford,
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
<colgroup><col width="340"></colgroup>
| | -
If you really believe the page that's ranking shouldn't be and you have another similar or duplicate page, then I would set the canonical tag pointing to the original/better page you have on your site. If you're using the landing page for something like email only, and have another page on the site dedicated to the topic then I would use a no-index tag on the landing page to prevent it from being indexed.
Both cases will send a signal to Google to not include the landing page in the index.
If you can provide examples of what you're seeing, I think we could give you some actionable advice how to proceed.
-
Hi there.
How do you decide that "actual relevant content page for that service"? Is it just because the page H1 has that service name or you actually did keyword research, specifically targeted that page to be a landing page for the query you are talking about and backed up your page with relevant internal and external links to increase page authority?
If you think about it, pretty much always you see index page of websites ranking for most of keywords, even though there are service (or any internal) pages, which "should" be ranking for those keywords. And all that happening due to improper (or lack) of optimization.
Hope this helps.
-
Hi Ruchi,
Can you provide an example of a page and the expected page?
There could be a number of reasons why this is happening, for anybody to get specific we need to see what we are working with.
Thank you,
Don
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My homepage ranks but not my target page.
Hello, I have an issue with one my pages. I have a page about "Bike tours in France+ exclusively that has been existing for almost 8 years. Since day 1 I changed the web address a few times but I have the necessary redirect (actually only 1). I can't find this page (pretty much since day 1) on the keyword "Bike tours France" and I am wondering why ? However, I can find my homepage rank on "Bike tours France" even though it doesn't only talk about "Bike tours in France" instead of my page which is only about "Bike tours in France". I am wondering why only my homepage shows and not the other one. For information, I have about 30 % of my external links that say Bike tours France and that go to my homepage because when I started my website I was only doing "Bike tours in France" Could google say we don't care about your page about "Bike tours in France" because you got so many links to your page with the keywords "Bike tours France" and could it be why I don't see it rank. However, it is index but doesn't show up in search results ? Or could it be the fact that made many content changes over the years on this page and that google is saying I will rank you but it will take years because of so many changes. What can I do to make my page about "Bike tours in France" appear in search results for the keyword "Bike tours in France". Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Is it possible to rank a RE-DIRECT in Google ?
Hi Guys Some help here please would be much appreciated. I have created a super URL re-direct to my Amazon product page. So my question is If I spend time and money build SEO links to my re-direct URL will it still rank high in Google or does Google NOT like or rank re-direct URLs ??? Thanks Gareth
Intermediate & Advanced SEO | | GAZ090 -
Homepage not ranking in Google AU, but ranking in Google UK?
Hey everyone, My homepage has not been ranking for it's primary keyword in Google Australia for many months now. Yesterday when I was using a UK Proxy and searching via Google UK I found my homepage/primary keyword ranked on page 8 in the UK. Now in Australia my website ranks on page 6 but it's for other pages on my website (and it always changes from different page to page). Previously my page was popping up at the bottom of page 1 and page 2. I've been trying many things and waiting weeks to see if it had any impact for over 4 months but I'm pretty lost for ideas now. Especially after what I saw yesterday in Google UK. I'd be very grateful if someone has had the same experience of suggestions and what I should try doing. I did a small audit on my page and because the site is focused on one product and features the primary keyword I took steps to try and fix the issue. I did the following: I noticed the developer had added H1 tags to many places on the homepage so I removed them all to make sure I wasn't getting an over optimization penalty. Cleaned up some of my links because I was not sure if this was the issue (I've never had a warning within Google webmaster tools) Changed the title tags/h tags on secondary pages not to feature the primary keyword as much Made some pages 'noindex' to try and see if this would take away the emphases on the secondary pages Resubmitted by XML sitemaps to Google Just recently claimed a local listings place in Google (still need to verify) and fixed up citations of my address/phone numbers etc (However it's not a local business - sells Australia wide) Added some new backlinks from AU sites (only a handful though) The only other option I can think of is to replace the name of the product on secondary pages to a different appreciation to make sure that the keyword isn't featured there. Some other notes on the site: When site do a 'site:url' search my homepage comes up at the top The site sometimes ranked for a secondary keyword on the front page in specific locations in Australia (but goes to a localised City page). I've noindexed these as a test to see if something with localisation is messing it around. I do have links from AU but I do have links from .com and wherever else. Any tips, advice, would be fantastic. Thanks
Intermediate & Advanced SEO | | AdaptDigital0 -
3 Pages Ranking Beside Each Other | How do I consolidate so one ranks better?
An ecommerce website I own called backyardGamez.com sells outdoor games, for example cornhole boards, bags, etc. One such product is a cornhole board carrying case. If you search the above phrase, my site has three pages that rank on the first page. The term isn't high volume, so I'm assuming that is part of the reason. Is this a good, normal thing or does this mean I have inadvertently broken up my ranking power from one powerful page to 3 OK pages? Does anyone know how I can take two of these pages and use them to make the 3rd page more powerful? For example, I would prefer 1 page ranks higher on page 1 in the serps and the other two fall a bit from supporting the other. Thanks, Adam
Intermediate & Advanced SEO | | Soft-Lite0 -
Will pages irrelevant to a site's core content dilute SEO value of core pages?
We have a website with around 40 product pages. We also have around 300 pages with individual ingredients used for the products and on top of that we have some 400 pages of individual retailers which stock the products. Ingredient pages have same basic short info about the ingredients and the retail pages just have the retailer name, adress and content details. Question is, should I add noindex to all the ingredient and or retailer pages so that the focus is entirely on the product pages? Thanks for you help!
Intermediate & Advanced SEO | | ArchMedia0 -
Good Google SERPS but poor bing and yahoo rankings.
My site has some good google SERPS but yahoo and bing don't rank it well at all. I know of course they have different algorithms to google but I would expect there to be some correlation. Why does google appear to consider my site valuable and return it for search queries and yahoo/bing don't?
Intermediate & Advanced SEO | | SamCUK0 -
Internal Pages outranking homepage in SERPs
First of all I would like to stress that this relates to a new site which is just a few weeks old, however it is something that has regularly happened to a lot of our websites in the past, so I am wondering if there is some underlying problem. We have recently setup the domain www.calcioitaliashop.com. The domain name itself "calcio italia shop" is actually one of the main keywords we are targeting. However, when we enter this into google (we are using .co.uk version), a lot of the category pages appear, yet the root domain does not. Does this indicate some coding problem with the website? I thought we might have some robots problem, but running a site://www.calcioitaliashop.com command shows that the homepage is in the index, so I am just wondering what could be causing these results?
Intermediate & Advanced SEO | | ukss19840 -
Does Google count links on a page or destination URLs?
Google advises that sites should have no more than around 100 links per page. I realise there is some flexibility around this which is highlighted in this article: http://www.seomoz.org/blog/questions-answers-with-googles-spam-guru One of Google's justifications for this guideline is that a page with several hundred links is likely to be less useful to a user. However, these days web pages are rarely 2 dimensional and usually include CSS drop--down navigation and tabs to different layers so that even though a user may only see 60 or so links, the source code actually contains hundreds of links. I.e., the page is actually very useful to a user. I think there is a concern amongst SEO's that if there are more than 100ish links on a page search engines may not follow links beyond those which may lead to indexing problems. This is a long winded way of getting round to my question which is, if there are 200 links in a page but many of these links point to the same page URL (let's say half the links are simply second ocurrences of other links on the page), will Google count 200 links on the page or 100?
Intermediate & Advanced SEO | | SureFire0