Irrelevant Landing Pages are Ranking on Google SERP
-
Hi,
I have noticed that Google likes to rank random pages on my site higher in the SERPs than the actual relevant content page for that service.
Please let me know why it is happening?
-
What page do you rank at? I can't find your website in rankings at all.
P.S. on .net jobs in title it says "jobs jobs", as well as in url.
-
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
-
Ok, so how do you make sure that seo sanjose jobs page is optimized? are you using breadcrumbs? Are you using schema breadcrumbs? what about url? any text/content, which targets seo job in sanjose besides the actual jobs?
-
Hi Eric,
Canonical tags are already implemented on the website.
-
Hi Dmitrii Kustov,
I am talking about a job portal. If user is searching seo job in Sanjose then Google should rank landing page in which seo jobs in Sanjose are listed but in my case, Google is ranking landing page in which SEO Jobs are not listed or if SEO Jobs are listed then city is different.
-
Hi Donford,
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
<colgroup><col width="340"></colgroup>
| | -
If you really believe the page that's ranking shouldn't be and you have another similar or duplicate page, then I would set the canonical tag pointing to the original/better page you have on your site. If you're using the landing page for something like email only, and have another page on the site dedicated to the topic then I would use a no-index tag on the landing page to prevent it from being indexed.
Both cases will send a signal to Google to not include the landing page in the index.
If you can provide examples of what you're seeing, I think we could give you some actionable advice how to proceed.
-
Hi there.
How do you decide that "actual relevant content page for that service"? Is it just because the page H1 has that service name or you actually did keyword research, specifically targeted that page to be a landing page for the query you are talking about and backed up your page with relevant internal and external links to increase page authority?
If you think about it, pretty much always you see index page of websites ranking for most of keywords, even though there are service (or any internal) pages, which "should" be ranking for those keywords. And all that happening due to improper (or lack) of optimization.
Hope this helps.
-
Hi Ruchi,
Can you provide an example of a page and the expected page?
There could be a number of reasons why this is happening, for anybody to get specific we need to see what we are working with.
Thank you,
Don
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page not ranking because of React.js ?
Hey guys, I'm struggling with this part of my website which uses react.js . My developers used this saying it's much better and much quicker (which I think so too) but we have really low traffic coming from google compared to the other parts of the website (not using react.js). Moz gives me a score of 85% for the page but we get less than 100 visits / day and we were targeting 10.000 visits/day giving the traffic of this section in our competitors website (our whole website has 60.000 visits / day). (Section is online since 3 months now) Can you help me see what is wrong there ? I'm in Belgium so we have the website in 3 languages (FR/NL/EN) but the most important ones are FR & NL. FR : https://gocar.be/fr/prix-voitures-neuves/Audi/A3/A3-Sportback/1-0-TFSI_39CER NL : https://gocar.be/nl/prijzen-nieuwe-wagens/Audi/A3/A3-Sportback/1-0-TFSI_39CER EN : https://gocar.be/en/price-new-cars/Audi/A3/A3-Sportback/1-0-TFSI_39CER Main competitors having a better ranking than us (exemple in FR) : https://www.moniteurautomobile.be/modele--audi--a3/prix.html https://www.vroom.be/fr/prix/audi-a3/citadine-2012/197 Cheers ! Jean-Philippe
Intermediate & Advanced SEO | | Gocar_be0 -
Internal Duplicate Pages causing dip in rankings
Hi Guys, Need help in understanding whether having duplicate pages on your site push you down in rankings. Our all product pages getting indexed by Google with different parameters i.e. filters, affiliate id, utm_source etc. and then we have 10-15 duplicate for one product page. I am observing dip in rankings whenever Google starts indexing these duplicate but when I asked this question to John Muller and other Google team they said if you set up canonical then you don't have to worry about having different urls for same page but we are not ranking on Google and if we do then we dropped from page 1 to page 2 or sometimes page 3. Example - http://goo.gl/G5p3X5 Any suggestions.
Intermediate & Advanced SEO | | Webmaster_SEO0 -
Ranking of Moz "A" grade page.
Hello, I built a site in Weebly recently and it was indexed by Google and the one page in fact ranked #1 for one keyword. I used absolutely no SEO optimization techniques for this. It then rapidly dropped out of sight (not surprising ). I have now optimized the site in general and specifically the page www.insolvencylifeline.co.za/voluntary-sequestration-process as recommended by Moz. All the optimization was on-page, except that I also used the SEOProfiler tool to submit the site to their list of search engines recommended and I manually linked to a number of reputable directories. I did this on 09/03. If I search for www.insolvencylifeline.co.za/voluntary-sequestration-process I can see the page has been cached on 10/3. However,if I search for any of my 3 search terms for example "voluntary sequestration" and then do an advanced search for "insolvencylifeline", I only get search results for pages cached before 9/3. My page www.insolvencylifeline.co.za/voluntary-sequestration-process which I know is fully optimized (“A” Moz grade) for the search term, does not rank at all. Also if I search for www.insolvencylifeline.co.za, I can see that the page also was cached on 10/3. However, it does not show www.insolvencylifeline.co.za/voluntary-sequestration-process at all and the other pages shown were all cached before 9/3. Does this mean that the page www.insolvencylifeline.co.za/voluntary-sequestration-process does not rank at all even though it is indexed? If so, any thoughts on why? Regards, Gerhard.
Intermediate & Advanced SEO | | Gerrhard0 -
Pages Titles in SERPs - Wordpress Site
In Google SERPs we have several websites (built in wordpress) who's pages are being displayed without using the page title - is this google ignoring the page title or is there a problem in our code - also if this is google is it still taking notice of the page title to determine what content is on the page?I have read several articles on this but wondered if someone can advise - I can provide the URL if required.Also I wanted to 100% that our robots.txt is behaving its self.
Intermediate & Advanced SEO | | JohnW-UK0 -
Yellow pages, how to improve rankings?
We have a huge database of companies in the baltic region (www.business-baltics.com) the page is completely yellow pages with no unique texts or anything. How would you improve the Search Engine Rankings for a website like this? And how do you do a link building for a page like this?
Intermediate & Advanced SEO | | MarkasKR0 -
Effect of I-Frame on Google Rank
My commercial real estate web site (www.nyc-officespace-leader.com) allows visitors to search for office space listings. The site sources listings through a third party and they are displayed in an i-frame. The i-frame directs visitors to listing pages such as: http://listings.nyc-officespace-leader.com/getspace.mpl?sp_id=A0173921&cust_id=offspldr Atleast 10,000 of these pages have backlinks to my site. My question is the following: Could these tens of thoudands of alpha numeric URLs be detrimental to my sites ranking on Google after the Panda/Penguin updates? SIte traffic dropped from 7,000 per month to about 3,300 after the April Google update. Rewriting content for dozens of pages and adding a blog have only somewhat mitigated the negative effects of Panda/Penguin. Could Google be viewing these links from the third party lisitng provider as a negative when they viewed these links as a plus before? Any downside to removing the third party links and parsing these listings from landlord websited and displaying them as part of my site with their own URL, title tag, description tag? Obviously the new URLS would not be alphanumeric. If these links have not caused the drop in traffic last April, what could be responsible? Thanks in advance for your opinion!!! Alan
Intermediate & Advanced SEO | | Kingalan10 -
Redirect or Rewrite? 2 pages ranking
We have two pages ranking for "Custom Web Design" http://www.imageworksstudio.com/custom-web-design ranks higher (consistently 9-13) and http://www.imageworksstudio.com/content/custom-web-design ranks around 35-40 the latter is actually an older version of the article that never was replaced or taken down - but it has the majority of the links to it Wondering if we should update the old content so it is not similar to the one that is ranking better or if we should redirect everything to /custom-web-design to see if it can secure better rankings?
Intermediate & Advanced SEO | | imageworks-2612900 -
Manage Ranking for " Out of Stock" pages
Hi, I own an e-commerce marketplace where the products are sold by 3rd party sellers and purchased by end users. My problem is that whenever a new product is added the search engine crawls the website and it ranks the new page on 4th page. when I start optimizing it to gain better rankings in search engines the product goes out of stock and the rankings drop to below 100. To counter that I started showing other related products on the "Out of Stock" pages but even then the rankings are dropping. Can someone help me with this problem?
Intermediate & Advanced SEO | | RuchiPardal0