Using web dev agencies to generate backlinks
-
Going to start by saying I'm totally new here, so apologies in advance is this is a dumb question!
I run a site that is focused on home buyer education. The site is brand new, so no almost no link profile, and I'm trying to grow my backlinks.
On twitter I've had success with real estate agents sharing my articles to their followers, which is great. It helps them educate their customers and feeds the social media beast.
I realized that realtors, mortgage brokers, and insurance agents (all relevant to my niche) don't usually run their own websites. Many of these sales people leverage agencies, and often the agencies offer blog posting as part of their service offerings.
I'm tempted to do some outreach to these agencies and offer to write guest posts. I figure they get free, quality content and I beef up my link profile. Is this a bad idea? Are there any risks with this approach?
-
The method you have described is no or low risk. The only factor I would look at is the domain authority of teh sites you are targeting to make sure it is beneficial.
-
Seems like it's worth giving it a shot! Thanks for your help John
-
Aaron
See google policies, but in short what you are suggesting is fine from where I sit. You are doing some hard work to hopefully have them publish your blog post. Unless I have missed something... it is a strong tick..
-
Hey John,
Thanks for the advice! I guess my real question is does this carry any risk? I don't want to verge into black hat territory, and I definitely don't want a penalty!
Aaron
-
There are literally 1000's of articles on link building. My experience is that every industry and each website has to adopt and develop their own niche way to create backlinks. So in short there is usually no easy answer. It is just hard but enjoyable work.
Here is a great WBF on targeted link building. https://moz.com/blog/targeted-link-building-in-2016
My personal view on your suggestion is to go for it. Seems a reasonable approach, have no idea on success but certainly worth the try. Even if it fails you will learn from the process.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are the benefits of having more refering domains than inbound backlinks or vice versa? and is it neccassary to get a click on a backlink which i created on someone elses website,
somebody told me if i get a click on my backlink , i will get more refering domains
Link Building | | calvinkj0 -
Best of the Web directory
Does http://botw.org/ (Best of the Web directory) have any SEO value these days? Would you recommend listing on there?
Link Building | | roberthseo0 -
Backlinks from archived content? SEO penalty?
I'm curious, if I go to webmasters and suggest a change to an article in their archives (convincing them that the new link offers more value to their readers), how would Google look at that? It seems to me that if a two-year-old article all of a sudden gets a new link, it might look fishy, and might even bring penalties with it. Thoughts?
Link Building | | JABacchetta0 -
What is the best backlink? Homepage or specific post?
I am working hard to get backlinks from other blogs by submitting deal tips. I am a deal blog so I am wondering - is it better to get a backlink to a specific post that will expire because it is a time sensitive deal or sale? Or is it better to get a backlink to my homepage? I focus on the best blog with PR of 7 and DA of 72 as well as others that are high up there. In case I am not being clear, which backlink is better? A. www.mysite.com B. www.mysite.com/awesome-sale-of-the-day Sometimes I won't have a choice but just wondering what I should focus on or if it even matters. Thanks!
Link Building | | dealblogger0 -
Link Bait - How to use it question?
Hi, Lets say you have two pages, one is your money page which contains products etc and the other is a piece of content used for link bait. Say the link bait works well and you pick up lots of links from it, how do you then benefit your money page from this? I can only think of creating an anchor text link from the link bait back to the money page. Is that usually how this process works?
Link Building | | Bondara0 -
Web 2.0 Sites | Guinea Pig?
What do you guys think about creating quality pages on sites like Squidoo, with backlinks from that page leading to your website... and then ordering backlink building packages from SEO companies to build up those web 2.0 sites? My thoughts are that you would be able to get an idea on how good that SEO company is, while minimizing your risk (since their backlinks are going to a Squidoo page), and also increasing your site's authority at the same time (since those Squidoo links are going to your website). I'm sure this has been discussed before. But what is the general consensus on this strategy?
Link Building | | JABacchetta0 -
Backlinks point to files
Hello, Some competitors have which I am analyzing backlinks that point to files, eg. Dwg,. Fla. Pps. How is this possible? Thank you.
Link Building | | d2bcomunicacao0