DA/PA has reverted to 1?
-
Hi,
Looking for some advise. I have a local business website that was built and managed by a web developer. The site was/is very basic and really was only there as a place for potential customers to visit after finding out about us via more traditional local marketing.
I decided to make the website work for us more and improve the SEO etc to get it ranking better and finding us customers rather than us sending customers to the website.
Long story short I wanted to change from an HTML site to a wordpress site to enable me more control over updates/blogging etc. Web developer said he only works with HTML, so I decided to go it alone. As things stand the website hasn't been changed and still remains hosted by the developer but on the 12th of February he transferred the domain to me.
Now I'm not sure exactly what my DA was in February but it was at least double figures but now it is 1. As I said only thing that has changed as far as I'm aware is the transfer of the domain to me.
I'm at the point were I'm close to doing the transfer over to wordpress. Been working on keywords, content etc to make things better but then noticed my issue. Anybody have any ideas why this would have happened? Or the process I can go through to find the route of the problem before I continue with the change over?
Thanks
-
Hello!
Small sites generally won't stay in our index if we don't find NEW links to a domain. Our cache will remove a link after 190 days unless re-crawled.
I recommend checking Just Discovered to see if your domain is in queue for re-indexing from new discovered links. If not, you will want to keep link building on sites that have high authority and are likely able to be picked up..
There are some insight provided here that will help: https://moz.com/community/q/da-pa-fluctuations-how-to-interpret-apply-understand-these-ml-based-scores
Cheers!
-
Could you be looking at the wrong (www vs non) version of the site?
Did the dev block robots.txt from all bots (or Mozbot) before transfer?
Are you still cached & indexed in Google?
There's also an ongoing issue with some sites as seen here.
-
Hi
If nothing has changed other than the domain transfer, so your site is still the same on the same server with the same structure and no other changes have occured such as a sudden loss of links then there is a good chance this could be down to the Moz index update itself. You mentioned your DA was higher in February, however since then there has been updates, you can check more here for updates - https://moz.com/products/api/updates. I have seen others have a similar issue in the past noticing a sudden drop in DA since an update and this is due to the Moz index reducing the amount of URLs in it - it is currently at 139 billion whereas it was at 141 billion on March 2nd and 145 billion at the end of January. If the index is using less links this can lead to it using less links to calculate your domain authority and big drops can be seen in some cases.
In terms of your migration to Wordpress make sure that you 301 redirect the old html URLs to their new location/URL on WordPress.
Although very in-depth you may find some of the information in the post an interesting read - https://moz.com/blog/web-site-migration-guide-tips-for-seos
Hope this helps!
Matt
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to check why our DA is gradually dropping
Greetings fellow Moz Community, first time asking a question here so kind of excited to be part of the community. I hired an SEO firm about three months ago. They have arranged high ranking DA guest posts for us as well as many other small low DA links. None of these links have any kind of a spam score. However for the past two months they have been helping, our website's DA has actually dropped by one point each month. Is this cause for concern? Any thoughts on how I can trace the drop? On a side-note, out of the 700+ keywords that didn't were ranking in the top 50, about 200 of them now are gone compared to last month. I don't know if this is related or not, but something looks awry.
Technical SEO | | PhillySEO0 -
SEO advice on ecommerce url structure where categories contain "/c/"
Hi! We use Hybris as plattform and I would like input on which url to choose. We must keep "/c/" before the actual category. c stands for category. I.e. this current url format will be shortened and cleaned:
Technical SEO | | hampgunn
https://www.granngarden.se/Sortiment/Husdjur/Hund/Hundfoder-%26-Hundmat/c/hundfoder To either: a.
https://www.granngarden.se/husdjur/hund/hundfoder/c/hundfoder b.
https://www.granngarden.se/husdjur/hund/c/hundfoder (hundfoder means dogfood) The question is whether we should keep the duplicated category name (hundfoder) before the "/c/" or not. Will there be SEO disadvantages by removing the duplicate "hundfoder" before the "/c/"? I prefer the shorter version ofc, but do not want to jeopardize any SEO rankings or send confusing signals to search engines or customers due to the "/c/" breaking up the url breadcrumb. What do you guys say and prefer from the above alternatives? Thanks /Hampus0 -
Duplicate Content/Similar Pages
Hello, I'm working on our site and I'm coming into an issue with the duplicate content. Our company manufactures heavy-duty mobile lifts. We have two main lifts. They are the same, except for capacity. We want to keep the format similar and the owner of the company wants each lift to have its own dedicated page. Obviously, since the layout is the same and content is similar I'm getting the duplicate content issue. We also have a section of our accessories and a section of our parts. Each of these sections have individual pages for the accessory/part. Again, the pages are laid out in a similar fashion to keep the cohesiveness, and the content is different, however similar. Meaning different terminology, part numbers, stock numbers, etc., but the overall wording is similar. What can I do to combat these issues? I think our ratings are dropping due to the duplicate content.
Technical SEO | | slecinc0 -
Amazing results even after 1 week!
Have to say, I'm pretty impressed with Moz, this is now my first full week of membership and wow have I seen some great increases in my site stats! Hopefully this isn't just a blip and that it wil continue for weeks and months to come. Authority has jumped from 27 to 34 Google page one results jumped from 7 to 13 Trafffic increased by 12% Solved duplicate content issues Started a proactive social media campaign I could go on and on, but can't say enough positive things about the services that are provided here, an investment well worth paying and already paying for itself. The goal for the next few weeks is to improve domain authority from 34 to 40+, I've been using long tail phrases for my articles, which has been tremendously beneficial. One query is that even though the domain authority has moved from 27 - 34, I don't appear to have gained any extra backlinks - perhaps I'm misunderstand this metric? The other query is that there are 100's of backlinks pointing to my domain (I provide an open source cms so I know the links are there), but none of these lnks appear to be counting towards my authority. Is there a way I can submit these pages to the index on their behalf? Cheers, Lee
Technical SEO | | LeeC0 -
Website Hierarchy Question / Discussion
Hey all, I am looking to get the opinions off the community to help settle a discussion / debate. We are looking at how a site is laid out and which is the preferred method. There are two options: www.site.com --> /category-page --> /product-page (With this option, you always have the domain name and then page, no matter where in the site you actually are, and how many clicks it took you to get there). Your URL to the end page here would be www.site.com/product-page www.site.com --> /category-page --> /category-page/product-page --> (With this option, you into a defined structure). Your URL to the end page here would be www.site.com/category-page/product-page If you have a moment, I would be interested to know your views on which you would consider to be your preferred method and why. Thanks, Andy
Technical SEO | | Andy.Drinkwater0 -
Duplicate content / title caused by CAPITALS
What is the best way to stop duplicate content warning (and Google classing them as duplicate content), when it is caused by CAPITALS (i.e www.domain.com/Directory & www.domain.com/directory ). I try to always use lower case (unless a place name then i use Capitals for the first letter), but it looks like i have slipped up and got some mixed up and other sites will also be linking to Capitals Thanks Jon
Technical SEO | | jonny5123790 -
Fixing a wordpress 404 error for /feed and /comments/feed?
I have a wordpress site that does not have a blog currently. I'm getting a 404 for /feed and /comments/feed. Anyone know how I can fix?
Technical SEO | | DM50 -
Vanity / Short URLs 301?
Hi everyone, I'm working on a website that uses a lot of short urls eg http://www.forest.com/oaktrees. A quick check reveals these are currently 302 status. My question is should these be made 301s - a lot of them are in off-page content and looking at GA attract a lot of clicks. I've not managed to see a definitive answer to this after several Google searches. All help and advice greatly appreciated. Bw Jon
Technical SEO | | CoL-PR0