Corporate website in multiple locations and with multiple services
-
Dear Team,
We are a corporate setup in India, we have the following services under different brand names:
1. Security guard services - ORION
2. Facility management services - NOIRO
3. Investigation services - Ascertain Solutions
We are located in different locations - India, Bahrain and Abu Dhabi
What is the best way to structure our website properties for getting maximum SEO benefit, please inform from the following options:
i. One website with one blog, we will have multiple pages dedicated to each service where page titles can be the brand names of the service and the location, the domain will be of the parent company only. So everything comes under orionsecure.com. There will be a security services page for India, for Abu Dhabi , for Bahrain. Similar for investigation and facility management.
**ii. Multiple websites for different locations and different services, **so there will be orionsecure.com, orionsecure.ae and orionsecure.bh. Also, there will be a noiro.com, noiro.ae etc. Each website will have a blog for content publishing (although it is hard to imagine how we can develop content for different locations).
**iii. One website each for each service, location shown differently through domain masking, **so we keep developing different pages as per the different locations on one website only, but this is shown differently through domain masking.
Please help with this query, I really need an answer to this. If any more questions, please connect on naman.arora@orionsecure.co.in or call on +91-8510999664.
Thanks and Regards,
Naman Arora
-
1 and/or 3. not 2.
if there is a lot of volume and its competitive keywords, #3 would help you build sites that are more focused on specific topics (which are ranking well now). Note that this is harder to manage/maintain and will have a larger investment in marketing than option 1.
I also think you should have 1 "corporate/umbrella" website that does what your option 1 says which links to your option 3 sites. Hopefully you can have both sites ranking for your terms.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website Not Performing after switch to HTTPS
We recently switched our client's website to HTTPS but after the move, we've experienced a huge decrease in rankings (off the map), and traffic. Our metas for the homepage are not being picked up by Google, although it was appearing correctly before the switch. We've implemented all redirects, resubmitted URL to Google, and updated GSC. GSC is also reporting errors in our XML stating there are no URLs to crawl. Has anyone had any issues similar? What do you all recommend? Help greatly appreciated
Intermediate & Advanced SEO | | SMRTCHInteractive0 -
Website Traffic Is Down
Hi, My Website www.financeninvestments.com is down for almost now 2 years. I was receiving the good traffic before this but now the traffic is almost down. I want to again do something to get my Traffic back with some consistent efforts. So what efforts should i do to make this back.Pls suggest.
Intermediate & Advanced SEO | | rahulsoni250 -
Website Indexing Issues - Search Bots will only crawl Homepage of Website, Help!
Hello Moz World, I am stuck on a problem, and wanted to get some insight. When I attempt to use Screaming Spider or SEO Powersuite, the software is only crawling the homepage of my website. I have 17 pages associated with the main domain i.e. example.com/home, example.com/sevices, etc. I've done a bit of investigating, and I have found that my client's website does not have Robot.txt file or a site map. However, under Google Search Console, all of my client's website pages have been indexed. My questions, Why is my software not crawling all of the pages associated with the website? If I integrate a Robot.txt file & sitemap will that resolve the issue? Thanks ahead of time for all of the great responses. B/R Will H.
Intermediate & Advanced SEO | | MarketingChimp100 -
Multiple brands issue
My client has his main brand on the domain name .com and then 3 brands that exist on .com/brandA , com/brandB and .com/brandC We created a lot of content for .com main brand and we noticed that brandB copied some of our content and put it on .com/brandB . How to deal with this? Canonical tags?
Intermediate & Advanced SEO | | aliciaporrata10090 -
SEO tips for linking a website to ebay
Hi guys, I am helping a client link their website to Ebay and I am wondering if there is anything specific I should be doing in terms for search engine optimisation. Any advice would be really helpful. Thanks!
Intermediate & Advanced SEO | | StoryScout0 -
Should I NoFollow Links Between Our Company Websites?
The company I work for owns and operates hundreds of websites throughout the United States. Each of these is tied to a legitimate local business many times with specific regional branding and mostly unique content. All of our domains are in pretty good shape and have not ever participated in any shady link building/SEO. These sites currently are often linking together between the other sites within their market. It makes perfect sense from a user standpoint since they would have an interest in each of the sites if they were interested in the specific offering that business had. My question is whether or not we should nofollow the links to our other sites. Nothing has happened from Google in terms of penalties and they don't seem to be hurting our sites now as they are all currently followed, but I also don't want to be on the false positive side of any future algorithm updates surrounding link quality. What do you think? Keep them followed or introduce nofollow?
Intermediate & Advanced SEO | | MJTrevens0 -
Need Reviews on my new website
Hi, I recently developed this website: http://goo.gl/fl5a5 And started link building to that website and getting some very good links so far. So far ok, but i would request some experienced guys here to post some reviews and help me with your suggestions so that i can rank better. Its been a month since i started link building to this site. . PS: I have cloned my competitors site with unique content. Will this becomes an issue? You can check my competitors site by Google'in my site entire title. Please let me know your thoughts on this.
Intermediate & Advanced SEO | | Vegit0 -
Why would the PageRank for all of our websites show the same?
The last time I checked (early this year), the PageRank on the sites I manage varied, with the highest showing as 6. It made sense as the PR6 site has loads of links and has been around for a long time, whereas the other sites hadn't. Now all of our websites are showing the same PageRank - 6, even one that has recently launched and another that has barely any links/traffic or anything to it. I didn't check the PR of that one last time (I'd be surprised if it was 2), but the sites now showing as 6 ranged from PR3 to PR6 back then. We changed server in February...so could this issue be something to do with all of the sites being stored on the same server? It doesn't seem right but it's the only thing I can think of. At the moment, the Domain Authority for these six websites ranges from 27 to 62.
Intermediate & Advanced SEO | | Alex-Harford0