Rel-nofollow for price comparison site?
-
I run a price comparison site, so we have TONS of outbound links. Should my outbound links be marked with 'rel=nofollow'?
-
Many of the big affiliate and price comparison websites route links through an internal folder first. This allows them to record the conversion, set a cookie, etc... It also makes all of those outbound links look like internal links. Usually it looks somethingl ike this:
Web Page hyperlink for "Visit OnlineStore.com" is actually a link to YourDomain.com/partners?merchant=OnlineStore. From there it will redirect (what kind doesn't really matter here) to OnlineStore.com along with any affiliate code you have added to the URL for their tracking purposes, if necessary. Typically /partners is blocked in the Robots.txt file so the search engine can't even follow it to see that it's an external link.
-
I would want to keep my follow links to a bare minimum, very trusted sites. The rest make them nofollow, without having to worry about problems in making the change!
-
Ben,
Not necessarily, the outbound links in the case of your site are to help your visitors, and I don't really see a reason to nofollow them. That said, I'm assuming your asking this because of disbursement of link equity, and in that case I still wouldn't mark the links as nofollow. Instead, I would suggest changing the site structure or the outbound links themselves so that there's not so much on one page.
Changing links to nofollow on a case by case basis isn't really scalable, and if it's a big problem, there's probably other issues that need to be resolved first.
Hopefully that helps!
-
Hello,
In my opinion you should put rel=nofollow on all external/affiliate links (and prey not be penalized by Google Animals)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do You Include Product Prices In Your Page Titles?
Hi Guys, So I'm currently mapping out a load of meta recommendations for a new client we're working with and i just wanted to get an idea about the do's and don'ts of adding product prices into page titles etc. I've looked around to see how people and other marketer feel about this and the response seems to be mixed. I've included prices in titles in the past and had mixed success - I was just wondering if it's something you do regularly or something that you prefer to avoid? I don't think there is any right or wrong answer here - just be good to see how people feel about it. Thanks! 🙂
On-Page Optimization | | daniel-brooks0 -
Rel Conical - Mobile page
I have two pages that have essentially the same content, same page title etc. however one is the mobile version of the other. Is it appropriate to use the rel canonical tag with these two pages? So the pages are: www.example.com/product www.example.com/mobile/product If rel canonical is not appropriate what, if anything should I do?
On-Page Optimization | | cbarron0 -
Experiences with pagination rel=next and prev
I have read about people saying that using the rel next and prev tags did not take any positive effect on their sites... In my case I do not have a typical pagination 1,2,3 but a site about tours in the amazon where each tour-description is divided into a page with an overview, itinerary, Dates & Prices so instead of Site 1,2,3 Buttons I have the Btns: Tour Overview, Itinerary, Prices So as all the of pages belong together I thought the rel=next & prev tags will be useful.
On-Page Optimization | | inlinear
Also I want to avoid duplicate content when the page title of the three is pretty similar. Right now the Title is like this:
Amazon Tour XXX YYYY
Amazon Tour XXX - itinerary
Amazon Tour XXX - prices The description text is more different... Is this the best practice in my case? Thanks for all your opinions! 🙂 best regards,
Holger0 -
What is this site all about?
Can anyone here tell me what this site is all about?... I really need to know, i have a blog.
On-Page Optimization | | Wales33030 -
Trouble with Old Site Name
Trying to figure out what is causing a site to show up under a former name in Google. The name of the client is Fortenberry Legal. They changed from Fortenberry Law Group over a year ago. I can't find any code on the site that uses the old name. For some reason, it still shows up as "Fortenberry Law Group" in Google. When I search for "Fortenberry Law Group," that shows up in Google with a full set of site links. When I search under the new name (Fortenberry Legal), that also shows up in Google but without the site links. Any thought on what could be causing this?
On-Page Optimization | | Falconberg0 -
Nofollow all outgoing links?
If nofollow keeps link juice from leaking from a site, why not use nofollow on all external links? What would be the benefit of an external link that does not use nofollow? Best, Christopher
On-Page Optimization | | ChristopherGlaeser0 -
Site URL's
We are redeveloping our website, and have the option to amend URLs (with 301 redirects from old URL to new), so my question is: Would 'golfsite.com/golf-clubs' achieve superior rankings than 'golfsite.com/clubs' for the search term 'golf clubs' if all other factors were the same? Should the URL reflect the intended search term wherever possible?
On-Page Optimization | | swgolf1230 -
Sister Sites or Joint Family?
A large News Media Group has a Tv Channel, print newspaper, radio channel (for music primarly) and an online website that includes the newspaper content and other original content in different media. My question is, is it better to have independant websites for these different mediums or have all the content on one big website. Currently the newspaper and blog are online as one whereas the radio channel has its own website and the television has its own. So should we maintain sister sites and cross link to each other or have one big happy family under one house? Best, Rishad.
On-Page Optimization | | RishadShaikh590