Key word Ranking are going down
-
Hi, my website's Keywords Ranking are going down, I am very new to SEO, I don't know what's the reason please help me out....my website is www.tourspackagedubai.com.
Thanks
-
Hi Tariq!
Unfortunately there can be a variety of reasons why you might notice your rankings decreasing. Because of this, it's hard to specifically pinpoint where you might be experiencing a problem.
Here are the things I would look at that should hopefully improve your rankings:
- What is your domain age?
- What is your domain authority? The higher this score, the better! You can work on improving this score by generating high quality backlinks to your website.
- Are you integrating the keywords into your content well? I can't stress enough how important is it to not overstuff your content!
- Are you creating optimized title tags for all of your webpages?
- Are your website's meta descriptions optimized?
- What is your website speed (on both desktop AND mobile)? You can check this here: https://developers.google.com/speed/pagespeed/insights/
- Is your website mobile friendly? This is a ranking factor. You can check this here: https://www.google.com/webmasters/tools/mobile-friendly/
- Is your website secure? While HTTPs is not a ranking factor yet, I wouldn't be surprised if it becomes a ranking factor later down the road.
These are only a few places to start with optimizing your website - but I hope this helps you improve your rankings!
-
Hi Tariq,
There are so many possibilities for this. However, can you give me a little info please?
- How old is the site? If it is quite new, then it is common for rankings to fluctuate a lot while Google is figuring out where you should be.
- How have you managed your SEO so far? Have you read any guides? This is always a great place to start.
- Take a look at your content. Where did this come from? Is it written for the site?
- Check your pages and page speeds. I was on a page and it was still trying to load items 15-20 seconds later. However, Google is fairly happy here it seems as Page Speed Insights shows a decent-ish score
- Have you done any keyword research for the site?
- Is there any linkbuilding been undertaken at all?
I could probably go on and on, but see how you get on with those and check your Private Messages for a little more info.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does .me takes more time to rank than .com?
Hi, our company website is about freight forwarding, and im feared about .me extension they have taken. The location is for Dubai and the website is running google ads with a no-indexed landing page. I have the doubt, that our cargo company based website shipwaves.me is not receiving Google ads attention in that case. Besides, the other confusion is shipwaves.me takes time to rank for the keywords with high search or not other than .com extension. I'm confused why this company has taken, .me extension and anybody got the idea- is this .me is a top-level domain or it takes more time than .com domains.
White Hat / Black Hat SEO | | LayaPaul0 -
Why is this site ranked #1 in Google with such a low DA (is DA not important anymore?)
Hi Guys, Would you mind helping me with the below please? I would like to get your view on it and why Google ranks a really new domain name #1 with super low domain authority? Or is Domain Authority useless now in Google? It seems like from the last update that John Mueller said that they do not use Domain Authority so is Moz Domain Authority tool not to take seriously or am I missing something? There is a new rehab in Thailand called https://thebeachrehab.com/ (Domain authority 13)It's ranked #1 in Google.co.th for these phrases: drug rehab thailand but also for addiction rehab thailand. So when checking the backlink profile it got merely 21 backlinks from really low DA sites (and some of those are really spammy or not related). Now there are lots of sites in this industry here which have a lot higher domain authority and have been around for years. The beach rehab is maybe only like 6 months old. Here are three domains which have been around for many years and have much higher DA and also more relevant content. These are just 3 samples of many others... <cite class="iUh30">https://www.thecabinchiangmai.com (Domain Authority 52)</cite>https://www.hope-rehab-center-thailand.com/ (Domain Authority 40)https://www.dararehab.com (Domain Authority 32) These three sites got lots of high DA backlinks (DA 90++) from strong media links like time.com, theguardian.com, telegraph.co.uk etc. (especially thecabinchiangmai.com) but the other 2 got lots of solid backlinks from really high DA sites. So when looking at the content, thebeachrehab.com has less content as well. Can anyone have a look and let me know your thoughts why Google picks a brand new site, with DA 13 and little content in the top compared to competition? I do not see the logic in this? Cheers
White Hat / Black Hat SEO | | igniterman75
John0 -
Sudden drop in ranking
Hi, I have been on page 1 (around 5-7th) for an area specific phrase (liverpool wedding photographer) for most of last year. I wrote a 2500 word article which was about documentary wedding photography which was meant for a landing page of its own, I decided to put it on my home page. A week later I was second position page 1. This was last November and within a week or at most 14 days I was suddenly dropped to bottom page 1 (9th 10th), then a week later half way down page 2 (14th, 15th) and ending at the bottom of page 2. I had a bad SEO company a few years ago who got me a lot of spammy links so I ended up disavowing a lot of links I had. What are peoples opinions on links now? Do I disavow all directory links, and non wedding or photography related links? Did something major happen to the google algorithm in November? The only other thing I can think of which might cause a penalty is using the keyword "Liverpool wedding photographer" as a link from at leat 10 blog posts back to my home page which is optimised for those keywords. This was something I copied from someone who was ranking nationally for phrases. Just looked at their site now and they are still using this technique and are No1 nationally for their chosen phrase???? I do try and get as many 'good' links as I can (featured weddings on wedding blogs and credits for photography work) but I am totally confused. I thought google likes a lot of content? Very gutted as it could not happen at a worse time as January is the busiest month for bookings and I have been nowhere. any help will be greatly appreciated. Best wishes. David.
White Hat / Black Hat SEO | | WallerD1 -
Steps to Improve Page Rank and Domain Authority
Hi If the quality of web pages is very good I believe rankings should reflect this. My domain is at least 3 years old.
White Hat / Black Hat SEO | | SEOguy1
What steps would you recommend short term and long term in terms of how to improve page rank and domain authority? Thanks.0 -
Substantial drop in organic traffic and keyword rankings
My client's organic traffic has been on the decline ever since January of 2015. We suspected it had to do with some spammy link farm pointing to his site. We disavowed those links in August 2015. Still, we are seeing huge drop offs in rankings and organic traffic. I am at a loss of what to do. Are we being penalized by Google for some reason? Has this happened to anyone else? If so, how did you remedy? Feel free to ask my any more questions if you more information. KDc8dMp fyVtrYo
White Hat / Black Hat SEO | | kheberger0 -
Should you include keywords in your domain name to rank well on Google Places?
Is it okay to include keywords in your domain name (as well as business name) to rank well on Google Places? In my opinion, this is very spammy and the sites using this technique will be slapped by Google sooner or later.
White Hat / Black Hat SEO | | thegoatman1 -
Highly competitive keywords ranking
Hi , I just start one page website ( website that give a user one service like backlinkswatch . com or prchecker ) This niche is so competitive and the first 5 results for keywords that I have selected for my website have a google pagerank > 4 I know that ranking for high competitive keywords take more times but what Can I do to make it fast without getting penalized , all what I hear now is guest post and guest post and guest post any other idea ??
White Hat / Black Hat SEO | | loumi0