SEO for Product Pages Deal that will last One Day Only
-
For an Ecommerce website I am required to create two pages. 1) One that will be displaying the "Deal of the day", which is basically a summary of the product on sale and another 2) product page where the actual product-deal resides.
- "Deal of the day" page
- Fixed url e.g. homepage.com/deal-of-the-day
- Product description summary
- Go to product-deal & Buy Now Button
- Content changes everyday
- Product Deal Page
- Similar to other products, sometimes will be a group of products, coupons etc.
- Product deals will be stored for later re-use
- Not visible from the main product catalogue
- These products are most of the time the same products from the catalogue but different copy
Recommendations? Thanks!
-
Hi Raul,
'Deal of the day' ecommerce models rely heavily on email, social, and paid search, and not so much SEO. SEO is a slow play, so I wouldn't put too much energy into planning SEO efforts around this.
That being said, a noindex tag is going to be sufficient in preventing the deal of the day section of the site from hurting other aspects of your site (if there are any), you don't need to worry about putting a canonical tag on that product detail page since you're not indexing it.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does having a different sub domain for your Landing Page and Blog affect your overall SEO benefits and Ranking?
We have a domain www.spintadigital.com that is hosted with dreamhost and we also have a seperate subdomain blog.spintadigital.com which is hosted in the Ghost platform and we are also using Unbounce landing pages with the sub domain get.spintadigital.com. I wanted to know whether having subdomain like this would affect the traffic metric and ineffect affect the SEO and Rankings of our site. I think it does not affect the increase in domain authority, but in places like similar web i get different traffic metrics for the different domains. As far as i can see in many of the metrics these are considered as seperate websites. We are currently concentrating more on our blogs and wanted to make sure that it does help in the overall domain. We do not have the bandwidth to promote three different websites, and hence need the community's help to understand what is the best option to take this forward.
Intermediate & Advanced SEO | | vinodh-spintadigital0 -
Pagination and View All Pages Question. We currently don't have a canonical tag pointing to View all as I don't believe it's a good user experience so how best we deal with this.
Hello All, I have an eCommerce site and have implemented the use rel="prev" and rel="next" for Page Pagination. However, we also have a View All which shows all the products but we currently don't have a canonical tag pointing to this as I don't believe showing the user a page with shed loads of products on it is actually a good user experience so we havent done anything with this page. I have a sample url from one of our categories which may help - http://goo.gl/9LPDOZ This is obviously causing me duplication issues as well . Also , the main category pages has historically been the pages which ranks better as opposed to Page 2, Page 3 etc etc. I am wondering what I should do about the View All Page and has anyone else had this same issue and how did they deal with it. Do we just get rid of the View All even though Google says it prefers you to have it ? I also want to concentrate my link juice on the main category pages as opposed being diluted between all my paginated pages ? - Does anyone have any tips on how to best do this and have you seen any ranking improvement from this ? Any ideas greatly appreciated. thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
Product Page rankings - How to boost?
Hi folks I am responsible for an e-commerce website. Our website is doing very well but I believe that our product pages should be ranking more highly than they currently are. When taking over my current role, it became clear that a number of changes would need to be made to try and boost the under performing product pages. Amongst other things I therefore implemented the following: New Product content - we have placed a massive focus on reworking all product content so that it is unique and offers value to the reader. The new content includes videos, images and text that is all keyword rich but (I hope) not seen as overly spammy. Duplicate content - the CMS was creating multiple versions of the same page - I addressed this by implementing 301 redirects and adding canonical links. This ensures there is now only 1 version of the page Parameters - I instructed Google to not index certain URLs containing specific parameters Internal links - I have tried to improve the number of links to the products from relevant key category pages My question is, although some of the changes have only been in place for a month, what else can I do to ensure that the product pages rank as highly as possible. As an e-commerce website with so many products it is very difficult to link to these product pages directly, so any tips or suggestions would be welcome! Here's an example of a product page link : http://www.directheatingsupplies.co.uk/pid_37440/100180/Worcester-Greenstar-29CDi-Classic-Gas-Combi-Boiler-7738100216-29-Cdi.aspx
Intermediate & Advanced SEO | | DHS_SH0 -
Does Google make continued attempts to crawl an old page one it has followed a 301 to the new page?
I am curious about this for a couple of reasons. We have all dealt with a site who switched platforms and didn't plan properly and now have 1,000's of crawl errors. Many of the developers I have talked to have stated very clearly that the HTacccess file should not be used for 1,000's of singe redirects. I figured If I only needed them in their temporarily it wouldn't be an issue. I am curious if once Google follows a 301 from an old page to a new page, will they stop crawling the old page?
Intermediate & Advanced SEO | | RossFruin0 -
SEO for 1,000,000 page site
Dear All, I hope you can help me with another question about doing SEO for a large site: 1 - My domain is 11 year old, all time was a parking domain
Intermediate & Advanced SEO | | SteveTran2013
2 - We have 10,000 articles - unique content (500-1500 words)
3 - the remaining are automated content, however, they are also unique with data (numbers, figure) We are going to launch it in 2 weeks, and intend to do the following things: Stage 1: first 2 months - only post 10,000 articles with unique content, NO using automated ones.
Link building: get 5-10 authority links pointing to it, either article writings or link pages (authority links Yahoo directory/Dmoz) Stage 2: month 3 to 6: gradually put the automated content online while still posting unique and well written articles.
Link building: Start building links with PR websites, article submission. Do you think there are any problems with this plan? and if 5-10 links can improve our site ranking, given it has a lot of unique content? Thank you very much. BR/Tran1 -
Full-page video background and its effect on SEO?
Hi, we're planning on implementing a full-page video as our homepage's background. In addition to the effect on page loading time, are there any other SEO issues this could cause? Thanks in advance for any help!
Intermediate & Advanced SEO | | Nimbus30000 -
Duplicate page titles Wordpress SEO/Yoast
Hi I have a Wordpress site using the Wordpress SEO plugin by Yoast. Everything appears to be fine except that on 1 Feb SEOMoz crawl suddenly picked up a bunch of errors. The errors are duplicate page titles, and these exist only for the mysite.com/page/X pages. I can't find any setting in Yoast that looks wrong or tells me how to fix this. The pages are also dynamically canonicalizing to themselves - not sure if this makes any difference although I don't know how this is happening. Does anyone know how to fix this duplicate title error? Alex
Intermediate & Advanced SEO | | alextanner0 -
What would cause a drastic drop in pages crawled per day?
The site didn't go down. There were no drop in rankings, or traffic. But we went from averaging 150,000 pages crawled per day, to ~1000 pages crawled per day. We're now back up to ~100,000 crawled per day, but we went more than a week with only 1000 pages being crawled daily. The question is, what could cause this drastic (but temporary) reduction in pages crawled?
Intermediate & Advanced SEO | | Fatwallet0