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    4. Is Removing Breadcrumbs Detrimental for SEO?

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    Is Removing Breadcrumbs Detrimental for SEO?

    Technical SEO
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    • AliMac26
      AliMac26 last edited by

      We have full navigational breadcrumbs on our site for the menu and the brand menu.

      i.e. Home > Clothing > Jackets

      Brand > Brand Name > Brand Jackets

      There's been talk of removing this and having it like Chico's does, where on item pages they just have a link at the top to previous category (i.e. you're on a shirt product page and at the top it says "Back to Tops" instead of listing Home > Clothing > Tops)

      Is doing something like this detrimental to SEO? From what I've read Breadcrumbs are for user experience but I just want to be sure.

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by

        If this was my site, I would be fighting to keep the breadcrumbs.

        1 Reply Last reply Reply Quote 0
        • AliMac26
          AliMac26 last edited by

          Gotcha, so it helps but it won't hurt your rankings. Thanks again

          1 Reply Last reply Reply Quote 0
          • PatrickDelehanty
            PatrickDelehanty @AliMac26 last edited by

            Hi there

            Yes it does help, definitely, I was just answering the "is it detrimental" question. You can also take advantage of breadcrumb Schema which helps also!

            Hope this helps!
            Patrick

            1 Reply Last reply Reply Quote 1
            • AliMac26
              AliMac26 last edited by

              Thanks for your reply. In my research this morning I read on a couple of forums that breadcrumbs actually help the search engine crawl the site. Is that still true? The info might have been outdated.

              PatrickDelehanty 1 Reply Last reply Reply Quote 0
              • PatrickDelehanty
                PatrickDelehanty last edited by

                Hi there

                No, this is not detrimental, but consider your users and what would be most beneficial to them. Just make sure from a site structure aspect, the site architecture makes sense and is easy to understand for crawlers.

                Hope this helps! Good luck!
                Patrick

                1 Reply Last reply Reply Quote 1
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