Link Types For Link Building
-
Hi i have a SEO agency we work with who are building quality guest post links for us, however they are also building forum, profile, blog comments
and directory based links.60% of their links they are building are high quality, relevant guest posts while the other 40% are the other link types.
The 40% seem to be relevant directories, forums, blog comments, etc.
They said they build other link types because it diversifies the link building and profile rather then just building high quality guest posts.
As just building one link type can leave a footprint.
What are your thoughts on this?
Cheers.
-
Just posting to back Nicholas up! Totally agree with him
-
This makes sense to me as long as the other types of links (directories, forums, etc) are still high-quality. For example, if the directories they are making sure you are listed on are sites like Angieslist, YP, Manta, BBB, Yelp, etc. NOT low quality ones like freeseodirectory.com, directorytopranking.com, etc. it is a good thing and helpful for SEO. If you are a local business, this will help with your NAP as well, and showing up in Google Maps more often. Moz Local has a great list of these high quality directories and I would make sure the company you are working with is providing you reporting of their linkbuilding efforts and sources.
Asking what pieces of content they are sharing from your website would be a good question to ask as well, as one of the best forms of modern SEO and linkbuilding is having helpful, industry-relevant blog posts, infographics, or other pieces of content on your website and then going through the process of promoting it and requesting links to it from other websites, blogs, lists, and resource pages where it would be helpful and relevant. Brian Dean of Backlinko is a big forerunner of this type of linkbuilding, and has seen great success with it for multiple companies.
-
I would tell them that I only want the high quality links. That I am not paying for the low quality. Stop making low quality and reduce my fee.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Deep linking with redirects & building SEO
Hi there. I'm using deep linking with unique URL's that redirect to our website homepage or app (depending on whether the user accesses the link from an iphone or computer) as a way to track attribution and purchases. I'm wondering whether using links that redirect negatively affects our SEO? Is the homepage still building SEO rank despite the redirects? I appreciate your time & thanks for your help.
Intermediate & Advanced SEO | | L_M_SEO0 -
Disavowing 100k Affiliate Links
Hi all, hope you're all good. I am updating our disavow file, we've noticed a couple more spammy links which are pointing at or site. While I was at it, affiliate links came to my mind. At the moment we have over 100k+ affiliate links pointing to the root of our site and other categories/products, most of them are do-follow. However, taking a look at WMT, it's one of our 'Who links the most' and the affiliate network is pointing a total of 115,065 links to us. My question; bearing it mind this site generates over 2million hits a month, is it really worth disavowing the entire affiliate link network. This would result is all of those 100,000 links being disavowed over time. Do you think this would result in a positive? Let me know your thoughts.
Intermediate & Advanced SEO | | Brett-S0 -
Which links to disavow?
I've got a new client that just fired their former SEO company, which was building spammy links like crazy! Using GSC and Majestic, I've identified 341 linking domains. I'm only a quarter of the way through the list, but it is clear that the overwhelming majority are from directories, article directories and comment spam. So far less than 20% are definitely links I want to keep. At what point do I keep directory links? I see one with a DA of 61 and a Moz spam score of 0. I realize this is a judgement call that will vary, but I'd love to hear some folks give DA and spam numbers. FWIW, the client's DA is 37.
Intermediate & Advanced SEO | | rich.owings0 -
Should I have as few internal links as possible?
On most pages of my site i have a Quick Links section, which gives x3 cross sales links to other products, a newsletter sign up link, link to Blog, x4 links from images to surveys, newsletters, feedback etc. Will these links be hurting my optimal SEO juice between pages, should the number of internal links be kept to a minimum? My site is www.over50choices.co.uk if that helps. Thanks
Intermediate & Advanced SEO | | AshShep1
Ash0 -
Link Research Tools - Detox Links
Hi, I was doing a little research on my link profile and came across a tool called "LinkRessearchTools.com". I bought a subscription and tried them out. Doing the report they advised a low risk but identified 78 Very High Risk to Deadly (are they venomous?) links, around 5% of total and advised removing them. They also advised of many suspicious and low risk links but these seem to be because they have no knowledge of them so default to a negative it seems. So before I do anything rash and start removing my Deadly links, I was wondering if anyone had a). used them and recommend them b). recommend detoxing removing the deadly links c). would there be any cases in which so called Deadly links being removed cause more problems than solve. Such as maintaining a normal looking profile as everyone would be likely to have bad links etc... (although my thinking may be out on that one...). What do you think? Adam
Intermediate & Advanced SEO | | NaescentAdam0 -
One Way Links vs Two Way Links
Hi, Was speaking to a client today and got asked how damaging two way links are. i.e. domaina.com links to domainb.com and domainb.com links back to domaina.com. I need a nice simple layman's explanation of if/how damaging they are compared to one way links. And please don't answer with you lose link juice as I have a job explaining link juice.... I am explaining things to a non techie! Thank you!!
Intermediate & Advanced SEO | | JohnW-UK0 -
Are URL shorteners building domain authority everytime someone uses a link from their service?
My understanding of domain authority is that the more links pointing to any page / resource on a domain, the greater the overall domain authority (and weight passed from outbound links on the domain) is. Because URL shorteners create links on their own domain that redirect to an off-domain page but link "to" an on-domain URL, are they gaining domain authority each time someone publishes a shortened link from their service? Or does Google penalize these sites specifically, or links that redirect in general? Or am I missing something else?
Intermediate & Advanced SEO | | Jay.Neely0 -
Are duplicate links on same page alright?
If I have a homepage with category links, is it alright for those category links to appear in the footer as well, or should you never have duplicate links on one page? Can you please give a reason why as well? Thanks!
Intermediate & Advanced SEO | | dkamen0