Button and anchor text in
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4 questions about a paragraph of SEO friendly text in my e-com websites header.
Hi guys, I'm trying to understand the SEO behind our websites header. www.mountainjade.co.nz As you can see we have a paragraph of relevant introductory text that is also SEO friendly in our header. What I would like some help with is understanding how google views and assigns 'juice' to information like this in the header or footer of a website. Usually certain pages have content specific to a given topic, and google ranks these pages accordingly. But with a websites header / footer its content appears on every page as the header is always at the top and footer at the bottom. 1. In what way does my website benefit from the paragraph of text in the header? e.g at the domain level? Just the home page? etc etc 2. How does google assign 'juice' to the paragraph of text? (similiar to Q1). 3. How would my website be effected if I moved the text to the footer? (Aesthetic change) 4. When I 'inspect element' on the paragraph, it is labelled 'div id=site description.' Can someone please explain the relevance of a sites description to SEO for me. This paragraph of text was in the websites header before I came onboard, and I've been too concerned to change / move it as I don't know enough about it. Any help would be appreciated! Thanks team, Jake
Intermediate & Advanced SEO | | Jacobsheehan0 -
Search engine simulators are not finding text on my website. Do I have a problem with Javascript or AJAX?
My website text is not appearing in search engine simulators. Is there a problem with the javascript? Or perhaps AJAX is affecting it? Is there a tool I can use to examine how my website architecture is affecting how the site is crawled? I am totally lost. Help!
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Does text, initially hidden within a tabbed structure, carry the same weight in Google?
Hi everyone, my site has suffered from a number of organic drops this year, following a redesign, panda, and penguin. An example of one of my key pages is shown below: http://www.concerthotels.com/venue-hotels/bridgestone-arena-hotels/326895 Earlier this year, I redesigned my site, so that, for example, 4 pages associated with each Bridgestone Arena (a page with nearby hotels, one for user reviews, one for upcoming events, one for general information) were combined into one "Bridgestone Arena Hotels" page. The reason I did this is because I felt that many of the pages were very thin. My new page has tabs for reviews, tickets etc., with the default tab listing nearby hotel information - the primary aim of my website. I'm worried that all the great unique user review information that I'm collecting is not being given the weighting it deserves, because it is content that is not immediately visible when the user lands on the page - only click the Reviews tab makes the content visible. The hidden content is definitely being picked up by Google e.g. searching for a portion of the review content in Google such as "We were here for the Aerosmith concert. The workers were so friendly and helpful - great experience!" serves up the Bridgestone Arena page in the results. But do you think Google still sees the page as being pretty thin in content, because much of the unique content is initially hidden? I am considering introducing a little featured reviews section to the visible content, that just includes a couple of the latest venue reviews, with a link to open the reviews tab. But if I have some review content here, and the same reviews in a hidden section of the same page, is Google likely to treat this as spammy? Thanks for your help and advice, Mike
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Links in body text
From a purely SEO /link juice perspective, is there any benefit to linking from body text to a page that is in a pervasive primary navigation? The primary nav puts a link at the top of the HTML. With the tests done by members of this site, the "first link counts" rule negates the link juice value of a link in the body text if there is already a link in the nav. Now I've also seen the data on using hash tags to get a second or third link, but ignoring that, it would seem that links in the body text to pages in the nav have zero effect. This brings me to another question - block level navigation. If anchor text links pass more juice than links in the top navigation, why would you put your most coveted target pages in the top nav? You would be better off building links in the content, which would create a poor user experience. To me, the theory that anchor text links in the body pass more juice than links in the primary nav doesn't make any sense. Can someone please explain this to me?
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What's the news on sitwide nofollow links and anchor text penalties
Is it possible to be penalized for sitewide nofollow links because of anchor text penalties, even if you use branded anchor text?
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Best way to set up anchor text on parked pages?
Our company is no longer offering a series of products, much to the disappointment of our SEO team since we've spent a long time building up the pages and getting them ranked organically. The pages all have decent page rank and in some cases rank #1 for the primary keyword. We have a sister company that we acquired a year ago and they still offer these products on their website. They are a completely separate company with their own website which existed long before we acquired them and we have nothing to do with their website. Our team has proposed that rather than take down the URLs on our site for the products we no longer offer, to put a message saying something like "sorry we don't offer this anymore but you may be interested in this.." and then link to our sister company with anchor text so that they can get some benefit from our SEO efforts if we can't. The question/issue is how should we do that since there will be a lot of pages from the same domain, about 20 pages, all linking to a few pages on a different domain. Should the anchor text be varied unbranded or branded? On the one hand I think if we change up the anchor text used to link to another page many times from a single domain that looks strange and transparent to google. On the other hand unbranded text would be the better descriptor for users since we are deep linking to the product not the homepage of the other site.
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Do Share buttons take LinkJuice?
Hi, I'm using AddThis sharing on my site. The implementation is by embedding a href's all over the site. Do these buttons take my LinkJuice? Thanks
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Questions about Vittana.org's blogging contest and having bloggers use specific anchor text.
Hi All, Kenji Crosland here. I just joined vittana.org (yesterday!) to do some of the blogger outreach and content creation/link building. Although most of the links we've gotten in the past are branded links, we've decided to actively pursue anchor text links with specific keywords. If you check, you'll see that vittana has a relatively high domain authority. At the beginning of next week we'll be conducting a blogging contest with A-list celebrity tech bloggers. I don't think we'll have time to contact influencers in other areas for this contest unfortunately. When these A-list bloggers write their posts, we want them to have a link to this page: http://www.vittana.org/students To me, this seems a great opportunity to win on certain keywords we've discovered that should be easy to win and yet have a high volume of monthly searches. These are 5 word plus keywords that have over 300,000 searches per month. The students page, however, isn't optimized for those keywords. In the long run we want to win for the more difficult keyword "literacy". The word "literacy" is what we think will be a part of our new tagline: "Literacy is not enough". Because of time constraints, we won't be able to create landing pages to win for those "low hanging fruit" keywords in time for the blog contest. My question is: to what extent should we optimize the http://www.vittana.org/students page for the five word plus low hanging fruit keywords that we've discovered. I imagine if the content isn't relevant our clickthrough rates will suffer even if we do win for it (Altering our meta description is a possibility here) . Should we just try for the difficult keyword from the get go and come up with other ways to win for the low hanging fruit keywords? I'd love to hear your thoughts on this.
Intermediate & Advanced SEO | | vittana_seo0