We are adding an ecommerce feature to our site. noindex the order. subdomain?
-
our site currently consists of directory listings for different stores but we will now be adding an ecommerce feature to our site. people from the main site will be able to click a button that will direct you to the orders. subdomain.
we are thinking about noindexing the subdomain as i can't find any use cases in organic searches for this new orders. subdomain. What is the current best practice for this type of situation and will noindexing the orders. subdomain harm us in anyway?
-
Hi imjonny123,
Yes thanks, hope your doing well too. if you have the same content you have already on the main domain, no issues in using noindex and you will avoid duplicate content issues at the same time.
-
Hey Ramon,
I hope your day is going well. Essentially, the orders subdomain will have the same content as the main domain. Same menu items, same NAP, same about us for that specific listing. Only differentiating content will be some text regarding deliveries.
The main website will have an orders button that will direct them to the orders subdomain.
-
hi imjonny123,
So what other kind of content would be on the order. subdomain besides the cart?
-
Well, it's not just the cart sections, but the action orders. subdomain that we would no index.
we do have the listing items/products already listed on the main page so that is why we are thinking of creating a no index for this new subdomain and just optimize for the ecommerce keywords (ex: delivery, pickup, etc.) on the main listing page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Local Site stuck on page 2 for years. Can’t penetrate page 1! Help!
Hey there Moz community! This is the first time I've ever asked a question here so please forgive if I slip up on any etiquette. I manage a website for a small Orlando Florida family law and divorce law firm who are targeting search phrases that include those "Orlando divorce attorney" variants. The site is located at https://www.affordablefamilylawyer.com/ If you run a search for "Orlando divorce attorney" along with close variant search terms our law firm website for about the past two years has hovered at the top of the second page of google but has never actually penetrated page 1. When you examine metrics such as page authority, domain authority, trust, and other traditional metrics it tells you that our site should be on page 1 but alas it's not happening. We have, however been featured quite often in the three pack for the local listings for the target search terms. Though valuable, our goal has always been to be featured in the top three of the organic search results. To add to the confusion we have a practice area page located at https://www.affordablefamilylawyer.com/orlando-divorce-lawyer/ dedicated to divorce and expected that page to rank for these divorce attorney search terms but it will not rank for the search terms and instead our homepage ranks for them every single time regardless of how we swap around the optimization on the page. Never had any manual actions. any help you guys can offer is greatly appreciated and I really appreciate your time!
Local SEO | | Seanthewood1230 -
Variation on the subdomain/sub-directory question... Descriptive TLDs
Hi there, We have a variation on the subdomain/sub-directory question... Our business has two monetising areas, a clinic and a shop. To market them, we do recipes, blogs and social media, rather than relying primarily on SEO, but we do want to up our SEO game. Our primary site is www.example.co.uk This is Wordpress and where we market the clinic, host the recipes and blogs, and is our main email domain. Our second site is Woocommerce, at www.example.shop Our shop market is primarily in the UK, but we seem to pick up a fair amount of international business, partly because the clinic does virtual consultations to many countries. The shop is online only. We have physical clinics across the UK. Both sites cross link extensively, eg with blogs advertising products in the shop. The branding is intentionally related yet different, because they have very distinct functions, and eg. I don’t want to clutter the interface or distract people with blog or clinic once we have funnelled them to the shop checkout. I would also like to separate the blog and recipe elements from the clinic, using a slightly different theme with different functions. We use a lot of plugins, and the more we aggregate functions on the same Wordpress instance, the more likely something is to go wrong. I like the new TLDs because they are more “human”, and they identify where you are and what you are doing more clearly. We do email footers with links to example.clinic (redirected to www.example.co.uk) and example.shop. They are simple and explain what is going on. Conversely, shop.example.co.uk is not so easy to write or read out. www.example.co.uk/shop looks like an afterthought, rather than a shop in its own right with its own home page. So there would have to be a really good SEO reason for me to merge the shop into the main site with reverse proxy or multisite. Do you think that there is such a good reason? If not, by the same token, would it make sense to separate out example.blog or even naturedoc.recipes from example.clinic and use .co.uk as a single page portal to the three separate sites? My instinct, for what it is worth is that Google is smart enough to have started thinking that domains linked by topic TLDs can be equivalent to subdomains, and to recognise that we are not trying to build links from spammy unrelated sites. My last area is about human behaviour... Are people are as happy to click on or type in a new TLD like .clinic as a local .co.uk one? ...when (a) it is not a discredited TLD like .biz, and (b) it gives them more insight into what they will get when they arrive. And since we have the .uk domain, should we switch to this shorter version at the same time? I already use it for custom shortcodes (eg. example.uk/fte6 for people to type in from printed material or instagram). I can’t help feeling .uk has been unsuccessful, and its use now looks bad, even if it is shorter. Many thanks in advance.
Local SEO | | MizRabble0 -
One company, two audiences. Ok to make two sites?
I have researched and researched on this question, and I'm still not satisfied. Most of the answers on the Moz forum and otherwise are all from 2013, as well. So, I thought I'd bring it up again. I have two distinct audiences for a real estate business I'm working with (very different needs and interests): Farm Buyers Residential Buyers My client is wanting to expand their presence in the farm market. Their main competitor is ranking for, more or less, an exact domain name match. They want to spin up a site focused only on farm buyers. Here are the pros/cons in my mind of creating a separate site: Pros: Reaching/targeting a specific audience (better user experience), having domain name with keywords (I won't keyword stuff...promise), a site completely devoted to content regarding farms, a blog completely devoted to farms (we have a content strategy in place) Cons: NAP issues (same address), splitting up domain authority, a bit of brand confusion (though the same logo/brand will be on both sites) In my mind, the pros outweigh the cons. Any ideas on how to address the cons? I could just not include address and phone, but that seems ridiculous...catering to the bots and not the user. Thanks, everyone!
Local SEO | | Gabe_BlueGuru
Gabe2 -
301 redirect from OLDEST site to OLD site to a NEW site. Cons, pros, how?
Local business had a site on domain name - (A) for a 5 years. Few years ago they moved to a new domain - (B) and did 301 redirect from A to B. Now they want to move to another domain containing a keyword - (C+kw).com and apply 301 Question:
Local SEO | | Ryan_V
How to proceed with the redirect for a C+kw not to loose ranking? Which option is better?
1. Redirect from the oldest domain (A) to a newest (C)
A>301>C 2. Redirect from existing domain (B) to a newest (C)
A>301>B
B>301>C 3. Stop existing redirect from A to B, instead do two redirects to a new domain (C)
A stop 301 to B
A>301>C
B>301>C As far as I know under the same conditions a new domain will rank worse than an aged domain. On the other part keyword in domain name helps with local SEO. I think that for the long run it's ok to loose some traffic for a few months but have a better chances to rank in future. What do you think guys?0 -
Country subdomain versus ccTLD?
Hi all, I have a client that is debating changing their URL from www.example.co.uk to uk.example.com. I'm searching around trying to find an argument as to why they shouldn't do this, but I can't find anything concrete. I know the difference between a subdomain and ccTLD, but the push back I'm getting is that it will be better to switch to uk.example.com because the subdomain is country specific. Personally, I think that is bull. Does anyone have a good argument to help back me up? (or prove me wrong!) Thanks, Virginia
Local SEO | | Virginia-Girtz1 -
Does the physical location of a server effect the local rankings of a site?
I've just been running a report on a site and noticed that while they have a .co.uk domain it is hosted on a server in the United States and just wondered if anyone was aware, if the physical location of a server mattered to search engines for ranking purposes especially with local search?
Local SEO | | ben_dpp0 -
Video marketing strategy for new sites - Youtube / third party vs self hosted?
Howdy Mozzers, We are a new UK solar comparison site looking to implement video to help buid our site traiffic / leads. We currently make a 1 min video summary of our blog posts using Animoto and embed the video at the top of the blog post on our site. The original thought of introducing video was to help our blog posts rank higher. My question is, which of the following strategy is the best for building traffic and generating leads for our site 1. Hosting video on Youtube and embedding it on our site 2. Hosting video on Animoto and embedding it on our site (not sharing on youtube) 3. Hosting the video on our own domain and not sharing it on Youtube and other third party sites 4. Embedding the video from youtube or animoto on our site and sharing it everywhere (dailymotion, vimeo,etc) Our target audience is UK only for the time being. We would like to build traffic quickly and are focused on the short term. I would be appreciate any replies discussing the different advantages disadvantages of the options and a final personal opinion. Thanks!
Local SEO | | MozBoy0 -
Facebook ad to drive traffic to weight loss newsletter landing page - tips
Hello, I'm making a facebook ad to go to this page. Criteria: Lives in Boise Idaho, likes weight loss, diet tips, etc. 35-55 yrs old, women What tips do you have? Thanks.
Local SEO | | BobGW0