Most valuable things that clients can do for us SEO-wise?
-
Hi One and All!
We're launching a new site which provides listings for businesses, and being that it's very early in the process and we're building up our presence we're offering our services for free for now.
In return though we would like to request that our clients exchange the free service we're providing for things which will help our SEO to develop faster.
I've thought of things like following/liking social accounts, maybe even backlinking to us in a blog post if they have a blog, but does anyone have any other ideas about what other beneficial things they can do for us, and which things are most beneficial?
Thanks for Advice!
-
Hi joelmd,
Yeah that changes the situation and you surely add value. This needs a very custom solution though, besides the things you already mentioned one ideia could be a series of articles you could publish on your website where you list the top 10 businesses in category xxx in a certain geographical area. you could base this list also on the completeness of their listings and offer the ones that appear on the page a badge for being in the top 10 and ask them to insert it in their website (people and businesses like being part of a top 10) and the badge could have a link to the said article on your website.
Just one of many ideias you could think of.
regards
-
Hi Ramon,
Thanks for your advice, taken on board. If you have any specific advice regarding valuable SEO actions our clients could take that would be very helpful.
Regards,
Joel -
Hi jmico,
You ask what they can do for you, but maybe a better question to start would be what can you do for them.
Business directories are obviously nothing new, and besides them having a bad rep in SEO, why would they need to list with you. What are you offering that is so unique businesses will want to sign up. If you find something truly valuable and unique you can think of ways to get involvement from them. And they will probably be willing to reciprocate the value.
Your whole strategy for SEO could than be based on these benefits and it will be easier to find out what will make sense; followings on social accounts, blog mentions, testemonials, etc....
Just offering a business listing will not get people to do anything in my opinion.
regards
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I most effectively use Twitter to increase traffic and promote sales for our fine art business?
My wife and I are struggling to promote her sales of Fine art wildlife art and nature paintings; both originals and fine art prints.We have had a website for over 10 years; with virtually no traffic, and only an occasional sale (averaging about one per year). How can we most effectively use the Twitter platform to generate leads and sales?
Social Media | | nomadjim0 -
Looking for new insights on link building for an SEO/Marketing Agency
I work Online Visibility/SEO for a marketing agency and we're looking for new ways to generate higher external links. We mostly do local B2B SEO - as well as our competitors. If anyone knows any great tips for social media, blogging, content, etc. send them over here!
Social Media | | CGR-Creative0 -
How does knowing SEO benefit a consultant in social media
Hi Mozers I'm in the process of trying to secure a client that requires social media expertise. I want to be able to use my SEO knowledge as a benefit. I am struggling to explain in simple terms how a knowledge of SEO underpins a good Social Media campaign. Does anyone know of any good resources I can work through to communicate this issue effectively?
Social Media | | catherine-2793880 -
Does social bookmarking still work? If so can anyone recommend a tool
Hello everything, I'm trying to find a tool I can use for my domain : www.van-plus.com to get it socially bookmarked? Can anyone recommend anything? Thanks in advance!
Social Media | | vanplus0 -
Where to find good SEO freelancers?
Can anyone recommend any good SEO freelancers for on-site and off-site SEO work on a monthly basis? On sites like elance, freelancer, etc. it's basicly impossible to find any good services due to so many bad "companies" offering all the same thing.
Social Media | | wadap0 -
2012 vs 2013 SEO
With 2012 coming to an end and 2013 just around the corner. What direction should we be taking our SEO Efforts? My Short List. Unique Content Ensure site is Trustworthy Combine SEO & Social Media for maximum exposure Blog Often What am I missing? What will be the trend to watch in 2013? How will 2013 differ from 2012?
Social Media | | bronxpad0 -
Google+1 on site or on google+ for SEO?
Hi Have just read an inspiring post by Cyrus @ www.seomoz.org/blog/tips-to-use-google-for-seo But before I ask my existing social media contacts and email lists who have a Google account to +1 my site, what offers most benefit from a search visibility perspective? Should I ask my contacts to +1 my homepage (there is a +1 button on there) or Click on the +1 button on my businesses Google+ page and also ask them to join my circles? Hope this makes sense? Many Thanks
Social Media | | ocelot0 -
Does buying thousands of Facebook Fans/Likes affect SEO?
To begin with, please pardon me if this question is ignorant. I'm completely new to this whole social media thing, and somewhat feel it is overhyped. I find it really difficult to believe that social media will actually help the majority of small business owners out there like me, and that most of them are probably being misled about the powers of social media to increase sales. Because it's mentioned so frequently, I've decided to delve into it a bit more to see how this could possibly help me business. Over the past few weeks, I've become familiar with a company that sells Facebook Likes, Twitter followers, as well as YouTube and SoundCloud plays. Since my official Twitter and FaceBook accounts really didn't have that many followers, I decided to buy a few thousand followers for each account. Initially, I bought them because I wondered what would happen if a customer that visited my online store happened to go to those Twitter and Facebook pages. If I personally see a Facebook page with few followers, I probably wouldn't give them my business. I would want to go with a company that seems to generate a bunch of traffic to their pages. Originally, I only had about 200 Facebook followers (now called Likes, it seems) and maybe 25 Twitter followers. I now have over 12,000 Twitter followers and 2,000 Facebook Likes. I may end up buying more since the service was pretty quick and affordable. I'd like to know if Google factors Likes and followers into it's formula for creating SERPS. Will my website rank higher if I have 10,000 likes, rather than only 200? If so, would it be a notable increase? FWIW, I found that more people organically started following my Facebook and Twitter accounts once I had more followers. I didn't change anything about how I maintained the page; I just had more people following them. One other thing of note: these companies are almost certainly using fake/hacked accounts to like various pages around Facebook/Twitter. You can tell because my Facebook page says some city in Croatia has the most amount of 'likes' of my page. Do you think this might come into play at all? Thanks for any and all help!
Social Media | | CHEATERS0