Most valuable things that clients can do for us SEO-wise?
-
Hi One and All!
We're launching a new site which provides listings for businesses, and being that it's very early in the process and we're building up our presence we're offering our services for free for now.
In return though we would like to request that our clients exchange the free service we're providing for things which will help our SEO to develop faster.
I've thought of things like following/liking social accounts, maybe even backlinking to us in a blog post if they have a blog, but does anyone have any other ideas about what other beneficial things they can do for us, and which things are most beneficial?
Thanks for Advice!
-
Hi joelmd,
Yeah that changes the situation and you surely add value. This needs a very custom solution though, besides the things you already mentioned one ideia could be a series of articles you could publish on your website where you list the top 10 businesses in category xxx in a certain geographical area. you could base this list also on the completeness of their listings and offer the ones that appear on the page a badge for being in the top 10 and ask them to insert it in their website (people and businesses like being part of a top 10) and the badge could have a link to the said article on your website.
Just one of many ideias you could think of.
regards
-
Hi Ramon,
Thanks for your advice, taken on board. If you have any specific advice regarding valuable SEO actions our clients could take that would be very helpful.
Regards,
Joel -
Hi jmico,
You ask what they can do for you, but maybe a better question to start would be what can you do for them.
Business directories are obviously nothing new, and besides them having a bad rep in SEO, why would they need to list with you. What are you offering that is so unique businesses will want to sign up. If you find something truly valuable and unique you can think of ways to get involvement from them. And they will probably be willing to reciprocate the value.
Your whole strategy for SEO could than be based on these benefits and it will be easier to find out what will make sense; followings on social accounts, blog mentions, testemonials, etc....
Just offering a business listing will not get people to do anything in my opinion.
regards
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Facebook traffic hurt our SEO? Should we put our blog on the core domain or sub domain?
We are concerned that social traffic could hurt our SEO. What do you think... Our average time on site from organic search traffic is 7 minutes. Facebook traffic has an average time on site of 1 minute. Both traffic sources are going to different pages. If we generate 3 times as much traffic from Facebook as we do from google this will pull down our overall average time on site and engagement levels big time. Should we put our blog on the core domain or a subdomain? Right now we are holding back on promoting on facebook because we are concerned it could hurt our SEO, what do you think? Should we try to get as much traffic as possible from Facebook even though the engagement is much lower? Should we put our blog which is generating the low engagement traffic from facebook on the core domain or a subdomain?
Social Media | | rvshare0 -
Can I filter the results of an user comparison by language/country?
Is it possible to filter the follower list after comparing the followers of 2 twitter accounts? E.g comparing Twitter acc. A and B, select followers of both, receive follower list --> no language/country filter available. Any chance?
Social Media | | lcourse0 -
Personal & Business Google+ Pages - which gives SEO juice?
Hi i set up a personal Google+ page and added a business page for my website www.over50choices.co.uk. The business page is linked to my site, but my personal profile "James Price" has the authorship and my blog, youtube, twitter accounts for over50choices linked to it - do i need to link all these accounts to my Google+ business page to get maximum SEO juice or will my personal page get picked up? Do i need to transfer all the social accounts to my business profille - help!? Thanks James
Social Media | | AshShep11 -
How can I create product page in Facebook to sell products?
Today, I found interesting stuff in Google result. I found that few Facebook fan page have created product page in Facebook to sell products via Facebook like follow. http://www.facebook.com/notes/-buy-best-price-123/-low-price-uttermost-21006-vetraio-6-light-chandelier-oil-rubbed-bronze-finish-o/123586901083141 So, How can I get it done?
Social Media | | CommercePundit0 -
First Attempt at Local SEO
Hi everyone, I've only been a member for a few days but this community is extremely supportive of one another, and I appreciate that very much. Here's my current project. I've done IM for awhile but now I'm helping a massage therapist with his personal brand here in Chicago. I've used the tools here to identify a few of the bigger sites and ten local keywords that he'd like to rank for - things like chicago massage, cheap massage therapy, and chicago reiki, his favorite. I'm currently getting him set up with Google Places properly so he shows up there. We have a Facebook and Twitter underway. We have a blog he can use if he wants - though I'm not sure how insistent he's going to stay. I'm planning a separate page targeting each of the keywords we're after. His competitors each have a couple local blogs talking about them, so I'm going to contact some local bloggers and offer them free massages in return for a review. He also is getting registered in some of the local business directories - mostly the ones I see the other sites already in. Finally, I was going to use some Build My Rank sites to bulk up his backlinks - maybe focus 10 on each keyword, with 5 going to the main keyword and 5 going to long tails. How does this sound for a simple, first SEO project? I'd love to hear some feedback, even if it's just "sounds great". I've never put one together for a client, and I'm thrilled/nervous. Thanks! Philip
Social Media | | philipbuuck0 -
Newspaper SEO: How to go about link building for news websites
Newspaper SEO is tricky business, primarily because of the way you deal with Keywords. So far, I have been unable to find a comprehensive guide to newspaper SEO via SEOmoz, although I'm a big fan and this website has actually made my career! So, my question is, how do you go about building links for newspaper websites, what keywords should you use and what link building strategies would work?
Social Media | | Netpace0 -
Ashton Kutcher talks about SEO?
Search for SEO in Twitter and top result says: "aplusk: I'm starting to become convinced that people put my name in articles just to improve their SEO or hoping I'll tweet it." When you click on the result it brings nothing! Another weird thing, when I search for the sentence and view cached Google result it immediately redirects (which is unusual and annoying). I managed to find a text only version of cache here. Can somebody please explain what's going on here?
Social Media | | Dan-Petrovic0 -
What Tools Do You Use For SEO Social Media Audits?
Hi, With a the growing trend towards social media signals starting to have a decent impact on Search Engine algorithms, i'd like to know what tools people use for "social media site audits". I generally use a fair amount of manual observations for social media profiles such as profile completeness. Hubspot offer a few really nice tools over at http://grader.com/ that allows a quick 'score' for an account. I then take a look at the 'buzz' around a company over a few mediums such as Twitter Search, Google blog search, BoardReader, HowSociable.com and SocialMention.com Facebook Insights is good (if you own the domain) for testing the number of likes. Im still yet to see a decent tool for testing entire domains for # retweets, Diggs etc. What are your favourite tools for SEO Social Media Audits?
Social Media | | DigitalLeaf0